Resources

2 Resources for

advertising age

Subscribe to this listing via:
RSS
Email

Did you mean advertising agency (96 results)

BNET Resources

ASSME, A New Organization for the Unemployed Media Elite: Advertising Age's Nat Ives reports this happy holiday news: that an organization calling itself ASSME (yes, ASSME), is having a holiday party on Wednesday night at a Manhattan bar that, fittingly, is an homage to the 1920s. ASSME has nothing to do with ASME, the American Society...; Tags: Advertisement, Media, Organization, ASSME, Advertising Age, Advertising & Promotion, Marketing, Catharine P. Taylor; Blog posts 2008-12-12
Unilever's Colour Cuts Could Save Millions: Advertising Age highlights another recession-busting strategy that has the potential to save billions in packaging. Anglo Dutch consumer giant Unilever (whose CEO , Paul Polman, was one of three Unilever execs caught up in the Mumbai attacks) could save between $13m and $26m...; Tags: Brand, Unilever PLC, Advertising Age, Branding, Marketing, Joanna Higgins; Blog posts 2008-12-01

Additional Resources

Serial thriller: Michael C Hall plays a charming and sympathetic murderer in the hit TV show Dexter - and now the knives are out for him, the actor tells Gerard Gilbert BBC4 should make a documentary about how cable TV revolutionised American drama. "The HBO Story", or...; Articles 2008-12-31
NeoEdge Launches NeoMOM Continuous Research -- Enhanced Demographic Assessment Solution for Online Advertising: NeoEdge Networks, Inc., a leadingadvertising network focused on providing television-quality advertising andanalytics for casual games, today announced NeoMOM, the ultimatedemographic tool for measuring the tastes and preferences of women betweenthe ages of 25 and 54. As a complement to data from comScore, Nielsen,Quantcast and others, NeoMOM leverages Web 2.0 technologies...; Articles 2008-12-22
WEBSITES OF THE YEAR: Spotify This new music service is similar in feel to iTunes, except it's free and the music is streamed rather than downloaded. In place of a payment, you get a short advertisement every so often - not much to endure in the face of what's on offer....; Articles 2008-12-19

Children see fewer junk food adverts: THE amount of television advertising for unhealthy food seen by children is thought to have dropped by a third since 2005. Ofcom said the amount of advertising for products high in fat, salt or sugar seen by children aged four to 15 fell by an estimated 34%. ...; Articles 2008-12-18
Hot neon, cold cash in Las Vegas: LAS VEGAS doesn't reveal its glitter until several miles of monotonous roadway have passed. Then, suddenly, up springs The Strip, like a shimmering new-age oasis dropped between brown hills and drab strip malls that carpet the city in every direction. "For a minute I thought I...; Articles 2008-12-18
ReplaceAds debuts as the third largest Advertising Network in the October comScore/Arbitron Online Radio Ratings: Nearly 1.8 million people listened to ReplaceAds Network during an average week in October NEW YORK -- ReplaceAds announced today that it debuted as the third largest online radio advertising network in the October comScore/Arbitron Online Radio Ratings. According to comScore/Arbitron, nearly 1.8 million different people (1,770,500) age...; Articles 2008-12-15
Is this a golden age for documentaries?: So, it's carnage out there. ITV analysts are predicting a 12 per cent decline in advertising revenue in 2009, which equals a 100m decline in profits. Channel 4 is trimming 150 jobs, which will be quite a saving, but perhaps not enough to fill their 150m funding gap. Meanwhile the...; Articles 2008-12-15
Channel M Launches Ad Supported In-Store TV Network for Dollar Financial Group's Money Mart Stores: New Network Enables Advertisers to Target Male Demographic Ages 18-35 at Point of Purchase LOS ANGELES -- Channel M, the industry's leading producer of customized in-store TV networks, today announced that through its Money Mart branded stores, Dollar Financial Group, Inc, a subsidiary of Dollar Financial Corporation, the...; Articles 2008-12-15
Euro RSCG Worldwide Named Largest Global Advertising Agency: Advertising Age Annual Report Reveals Impressive Growth Across Continents NEW YORK, Dec. 12 /PRNewswire/ -- Euro RSCG Worldwide is the largest global advertising agency for the third year in a row, as measured by total number of global accounts, according to the 2008 Advertising Age Global Marketers...; Articles 2008-12-12
Raquel Welch is Behind Those Foster Grants: SMITHFIELD, R.I. -- FGX International (NASDAQ: FGXI), a leading eyewear designer and marketer, announced today that Hollywood legend Raquel Welch will once again be spotted behind a pair of iconic Foster Grant glasses -- only now she'll be seen wearing Foster Grant reading glasses. Since the 1960s, the...; Articles 2008-12-09
Getting the right message across; In association with the NHS: NAME: Audrey Barton. AGE: 31. JOB TITLE: Communications officer. WHERE DO YOU WORK? NHS North of Tyne, working on behalf of Newcastle and North Tyneside PCTs and Northumberland Care Trust. WHAT DOES YOUR JOB INVOLVE? I...; Articles 2008-12-08
Tough alert over drugs; In association with the NHS: A HARD-HITTING advertisement has been launched to warn teenagers of the dangers of cocaine. It feature a fictional dog called Pablo, who is used as a "mule" to carry cocaine by drug dealers. The dog seeks out coke users to find out what happens to them...; Articles 2008-12-08
China's New Media Blossoming as Business Models Revamp: BEIJING -- In a vast market like China, where advertising spends per capital only approximate 2-3% of the level in the US, the blossoming new media sector is likely to see the fastest growth in consumer demand and wealth creation, according to a recent report by Z. H. Studio. New...; Articles 2008-12-08
AOL's Platform-A and Schick Wilkinson-Sword Partner on Lemondrop.com Holiday Gift Guide: Launched in September 2008, broad advertiser interest continues to grow for AOL's new site targeted to women 18-34 NEW YORK -- AOL's Platform-A announced the launch of a holiday-themed branding program for Schick Wilkinson-Sword that will integrate into Lemondrop.com, AOL's new lifestyle destination for women aged 18-34. Lemondrop,...; Articles 2008-12-08
As seen on AdAge.com.(Website overview)(Brief article): As seen on AdAge.com/smallagency barker: an upside for small agencies As the Consumer Confidence Index hits an all time low of 38, will large advertisers finally look en masse to smaller agencies for innovation and value? Is this mess we're...; Articles 2008-12-04
Macy's cuts all magazine spending for first half of '09.(News): Byline: nat ives and natalie zmuda Macy's is giving magazines the cold shoulder. The retailer has quietly cut its entire magazine spend for the first half of 2009, according to several publishers. "We were on a media plan for Macy's,...; Articles 2008-12-04
The Idea Conference.(News): Byline: matthew creamer, marissa miley, abbey klaassen The third-annual Advertising Age/Creativity Idea Conference took place Oct. 30 at New York City's Terminal Five. The customary eclectic mix of speakers was on hand. So were more ideas than could fit in an electric car....; Articles 2008-12-04
The Jet-what???(mobility and more)(Brief article): In July, Internet superstore Allegro Medical unveiled a jet-powered concept wheelchair, illustrating that the sky is the limit when it comes to making your chair "beautiful." The wheelchair finally meets the Jet Age in this aggressively styled, "weekend warrior"-type mobility device. [ILLUSTRATION...; Articles 2008-12-04

<< Previous
page 1 of 1
Next >>