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514 Resources for

CRM

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CRM Holdings Ltd.
CRM Holdings is a holding company. Through its subsidiaries, Co. is engaged in the provision of fee-based management services for workers' compensation self-insured groups in...
CRM Holdings Ltd. company page on BNET »

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CRM
customer relationship management
CRM definition on BNET »

BNET Resources

Building a World Class Sales Machine
Who wouldn't want a world class sales machine? Highly desired and equally elusive, information driven sales and streamlined business processes represent the panacea of Customer Relationship Management. Okay, so what's that mean to your business in a down economy? To learn about the potential and...
Tags: Sales strategy, Customer relationship management (CRM), Advertising & Promotion, BNET, CRM, sales, customer satisfaction, business process, Webcast
Webcasts 2008-04-29
10 Steps to CRM - How to Get Started
A company's ability to manage its customer interactions, from prospecting, to service, to retention of loyal customers, will determine the strength of its customer relationships and ultimately its success. Success can only be achieved if every phase of customer contact is handled with the customer experience in mind. If a...
Tags: Customer, CRM, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software
White papers
Thinking CRM: How You Can Use Customer Relationship Management to Grow Your Business
The No. 1 way to retain customers is by listening to their needs and finding a way to exceed their expectations. It is tempting to over-complicate the process of listening to customers in a midsized or large enterprise. But there are simple and cost-effective steps that any company can take...
Tags: Customer relationship management (CRM), Advertising & Promotion, CRM
White papers
Customer Experience Management: Will It Ever Challenge Its Rich Cousin CRM?
Customer Experience Management (CEM) has started to get more profile but it is still just a good idea emerging into an area of marketing thought currently dominated by Customer Relationship Management (CRM). A quick check on Google cites approximately 250 times more listings for CRM as it does for CEM....
Tags: Advertising & Promotion, Customer relationship management (CRM), CRM, cousin, marketing
White papers
How CRM Software Helps in Account Management
Now a day's all businesses are dedicated to provide more customer friendly services than ever. The increase in competition placed customers at the zenith. Customer Relationship Management or CRM practices have thus became mandatory for all business enterprises today for satisfying their customers. Now all enterprises use standard and customized...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, Sales channel, Sales force management, account management, CRM software, CRM, business process, software
White papers
CardScan for CRM GS Metals Case Study
Read how GS Metals has used CardScan for CRM to migrate its sales team to a single CRM solution company-wide. Understanding that they needed one single system, GS Metals was afraid that its salespeople would be reluctant to learn the new application and input data completely and correctly. Adoption of...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, CardScan, CRM solution, CRM, benefit, sales
Case studies
CardScan for Microsoft CRM Ridge Tool Case Study
With more than 50 salespeople, Ridge Tool, maker of the well-known Rigid(R) brand of pipe-working tools, collects hundreds of business cards each week—all of which represent potential sales. Unfortunately, the company found that those vital contacts were often lost, or entered into its Microsoft CRM application incorrectly, resulting in too...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, Sales strategy, CardScan, Microsoft CRM, CRM, CRM system, contact management, sales, Microsoft Corp., brand, tool
Case studies
Unlocking the Value of Your Customer Satisfaction Surveys
In contemporary times business environment companies cannot afford to lose a single profitable customer. By effectively leveraging results from a customer satisfaction survey an organization can respond to their customer's needs in ways that increase revenue as well as improve customer and employee, satisfaction and loyalty. Many companies perform customer...
Tags: Product marketing, customer satisfaction
White papers
Case Study: Customer Relationship Management (CRM)
A leading retail bank wanted to boost the effectiveness of its cross-selling programs. Company executives asked for a "Tactical CRM" program that would get results in 3 to 6 months. McKinsey worked with the company to understand customer segment groups and historic preferences by segment. The team developed customer profiles...
Tags: McKinsey & Co., CRM, bank, team
Case studies
Where Is the "C" in CRM?
In the past, companies focused on products and services to create market differentiation. However, as products become more commoditized, their differentiation becomes less important to the customer than the overall experience. Here's where the challenge comes in. Customers and partners bring to the selection and purchase process a unique set...
Tags: differentiation, C, CRM
White papers
The Advantages of Developing Business Requirements for Your Small Business CRM Project
Whether it's a medium size company doing a full-blown CRM or a small business doing a Sales Force Automation project, having a good set of Business Requirements is the single best predictor to success. This paper explains some of the advantages that make having CRM Business Requirements a predictor to...
Tags: Sales force automation (SFA), Customer relationship management (CRM), Advertising & Promotion, Enterprise software, CRM, small business, SFA, sales force, sales
White papers
Why Software-as-a-Service (SaaS) CRM Is Here to Stay?
There is no denying the increasing business trend to harness the power of the Internet to not only get their message out, but to manage their customer responses. For millions of companies the Internet provides a medium to service their customer interests, and facilitate greater communication. The solution, Software as...
Tags: Software as a Service (SaaS), software-as-a-service, small and medium business, CRM, Internet, environment, software
White papers
What You Need to Know to Negotiate a Great CRM Software Deal
Small and Midsize Businesses (SMBs) are a growing source of revenue for software vendors of all sizes. Many enterprise software vendors have found that the market for enterprise software has become saturated. At the same time, SMB's have increased their investment in technology to satisfy customer demands, control costs, and...
Tags: SMB/SME, Customer relationship management (CRM), Advertising & Promotion, small and medium business, CRM software, enterprise software, CRM, software
White papers
The 3 Biggest CRM Mistakes
Making CRM successful is both an art and a science. In many cases, it also involves risk taking and gambling. Quite often, companies are unaware as to why their CRM has either worked or failed. What one does know, though, is that there are 3 HUGE mistakes every CRM implementer...
Tags: Advertising & Promotion, Customer relationship management (CRM), CRM
White papers
Interactivity: Crucial Pillar of CRM Strategy
The IDIC (Identify, Differentiate, Interact, Customize) concept became famous within the CRM community. Some declared that its simplicity was misleading; others argued that it made a simple idea seem overly complex. But most disciples of CRM conceded that IDIC was a handy template for designing practical customer relationship management programs....
Tags: Customer relationship management (CRM), Advertising & Promotion, CRM
White papers
A Negative ROI on CRM - Are You Kidding?
The common reason companies don't believe CRM can be profitable is that they don't know how to measure the true value of a CRM project or campaign. In her CRM consulting practice, tbe author regularly conducts ROI analyses for her clients. This work includes reviewing previous CRM audits, which has...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, CRM, ROI, audit, CRM software, consulting, software
White papers
Walk, Don't Run Toward Real Time Marketing
Every business trend gets started as the result of an individual company or group of companies successfully developing a solution to a core business issue. The "Gotcha" in many of these trends is that at some point, they stop being a trend that each subsequent company evaluates on its merits...
Tags: Marketing research, data capture, direct marketing, analysis, marketing
White papers
Web Enabled Customer Relationship Management: Today's Reality - Tomorrow's Vision
This paper offers a look at Customer Relationship Management (CRM) in its present state and where it is going based on the migration of current applications to the Internet, and the next generation of web-based tools. While there changes in technology open new opportunities for visionary companies, there are distinct...
Tags: Advertising & Promotion, Customer relationship management (CRM), Channel management, CRM, vision, Internet, Web, tool
White papers
What You Need to Know About CRM
Customer Relationship Management (abbreviated CRM) is a very hot topic among businesses. CRM is such a hot topic because it is a way for businesses to connect with their customers, increase profits, and have better customer service. There are several things that one needs to know about CRM. Customer Relationship...
Tags: Advertising & Promotion, Customer relationship management (CRM), Enterprise software, CRM, customer service
White papers
What Is CRM, Customer Relationship Management?
CRM stands for Customer Relationship Management (CRM). The CRM software is a vital component, yet the whole business needs to understand CRM in all departments and functions of the business and behave appropriately to make CRM work. An effective CRM Customer Relationship Management will include methodologies, strategies, software, and web-based...
Tags: Advertising & Promotion, Customer relationship management (CRM), Enterprise software, CRM, CRM software, strategy, software, Web
White papers
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