(Note: This is a post submitted by BNET member Karen Steen. To submit your own post, click here.) When U.S. News and World Report announced it was switching to a biweekly schedule, BNET analyst David Weir made a bold suggestion: Freed of the pressure to produce...
Don't just sell to them—learn from them! Crowdsourcing is the new way to turn your most passionate customers into a powerful talent resource.Crowdsourcing is the practice of tapping members of the general public to perform important business tasks such as research, product development, and marketing. With the advent of Web-based...
Companies like P&G, Chipotle, O'Reilly, and Threadless are using the wisdom of crowds to solve old problems in innovative ways. Procter & Gamble: Consumer products manufacturer Crowdsourcing Task: Research & Development During a 2002 Procter &...
America's top aerospace firm tapped the wisdom of its global suppliers to design the new 787 Dreamliner. Preparing a model of the 787 Dreamliner for a wind-tunnel test. Boeing enlisted 100 of its suppliers to help design the plane. ...
Jimmy Wales, founder of Wikipedia, talks to the San Francisco Chronicle today to discuss of his company's relocation from Florida to the Bay Area. He uses the interview as an occasion to complain about the term crowdsourcing. (If you're unfamiliar with the idea, our BNET Briefing defines it: "the basic...
Despite the jargony name, crowdsourcing is a very real and important business idea. The basic idea is to tap into the collective intelligence of the public at large to complete business-related tasks that a company would normally either perform itself or outsource to a third-party provider. ...
Crowdsourcing is a technique that sophisticated companies use to translate the enthusiasm of their most highly-engaged customers into valuable marketing. Decide If You Really Care What Your Customers Think GOAL: Engage in a true dialog with your customers, or don't bother at all. ...
In case you missed it, the Financial Times had a great column on James Murdoch, CEO of British Sky Broadcasting and son of Rupert Murdoch, and how he used a type of one-on-one crowdsourcing last month. Murdoch invited groups of British Sky Broadcasting customers to his office...
How to Get Your Customers to Solve Problems for YouCustomer involvement in consulting businessesThis is a great article and I could relate crowdsourcing to my company very well if I had a cool product. I would like some ideas on how to do something similar for a consulting...
The New Human ResourceCrowdsourcingIt is inspiring to read about crowdsourcing. The examples given were excellent. Cheap solutions to presing problems can be gained through this process. But I think managers must be open and who has the enterprenurial sprit could only can do this.Bhadra Arachchigeoriginal?The generic idea behind the solutions...
What Is Crowdsourcing?I thought it was something else!:)) I thought it was an advertising term; one where a sales agent goes out in a crowd and shouts out his agenda!!Thanks for insight!!!CrowdSourcingIts like a Double edged sword. If you throw it open it can run a mess and get you...
In this week’s feature, “Put Your Customer to Work,” BNET contributor Jen Alsever gives us the lowdown on "crowdsourcing," a technique that involves tapping members of the general public to complete business tasks such as research or marketing. As fate would have it, on Tuesday Yahoo added another resource to...
(Spanish, French, Italian, Dutch, German, Portuguese) BRENTWOOD, Tenn. -- Dreamstime, the worldwide renowned stock photography company, has expanded its already premium customer service to reach photo buyers from one end of the earth to the other. Dreamstime.com now offers more than 3 million images in seven different languages,...
A&R Execs Using OurStage to Crowd-Source Talent Scouting BOSTON and NEW YORK, June 4 /PRNewswire/ -- OurStage (http://www.ourstage.com/), a pioneering website enabling music fans to help discover and evaluate emerging musical talent, has spawned it's first "Artist to Watch" label signing: Plushgun, an OurStage favorite who, based...
Agreement Focuses on Emerging Trends in Online Collaboration NEW YORK -- Cambrian House today announced an agreement where it sold certain assets to Spencer Trask Collaborative Venture Partners STCVP. STCVP, a member firm of Spencer Trask & Co, has been working for the past year researching the emerging...
CALGARY, May 20 /PRNewswire/ -- Cambrian House today announced an agreement for the first sale of its "crowdsourcing technology in a box." Cambrian House continues to own and develop its ChaordixTM crowdsourcing platform and intellectual property, and now offers "crowdsourcing technology in a box" to new industries...
BigCarrot Gives Bloggers Ways to Crowdsource Advocacy Using Inducement Prizes WHO: BigCarrot (www.bigcarrot.com), the Web's premier resource for creating, funding and claiming inducement prizes, is leading the way for consumers and organizations alike to take advantage of them to facilitate innovation and change. BigCarrot was founded to allow...
Online Marketplace for Creative Services Used its own Service to Crowdsource its Website Design CHICAGO, May 13 /PRNewswire/ -- crowdSPRING, the online marketplace for creative services, used its own crowdsourcing model to let creative individuals around the world contribute to the design of its own website. Today...
crowdSPRING Brings the Power of Choice to Individuals and Businesses and Creates a Community for Untapped Creative Talent CHICAGO, May 13 /PRNewswire/ -- crowdSPRING, the online marketplace for creative services, launched its site to the public today. crowdSPRING (http://www.crowdspring.com/) puts the power of crowdsourcing in the hands...
