Denuo's Senior Vice President, Todd Krieger, has been helping clients with their new media branding since the digital age began. In this interview, Krieger also discusses several significant trends in social networking and branded content, outlines the most important aspects of online brand management and predicts how the world of...
PARIS, June 25 /PRNewswire-FirstCall/ -- Publicis Groupe today announced the launch of VivaKi, a new strategic initiative designed to significantly improve the performance of advertisers' marketing investments as well as boost Publicis Groupe's growth in the context of rapidly expanding digital markets. VivaKi will be led by Managing Partners...
Webcast to highlight strategies, best practices and tips on turning user-generated content into Discovery Ads SAN MATEO, Calif. -- Aggregate Knowledge, the leader in Discovery, today announced a webinar to help advertisers, media planners and marketers use Discovery Ads to drive results for brand awareness and direct response...
Publicis Groupe Division Denuo to Provide Insight into Consumer Behavior and Advertiser Needs in the Mobile Marketplace SUNNYVALE, Calif., May 6 /PRNewswire/ -- GoldSpot MediaR, powering dynamic ad-insertion for mobile TV and video, today announced it is partnering with Denuo, the media futures practice of marketing services...
Wireless News03-02-2008blinkx and Denuo Group Team for Online Video AdsWIRELESS NEWS-March 2, 2008-blinkx and Denuo Group Team for Online Video Ads C2008 10Meters - http://www.10meters.com blinkx, a video search engine, and Denuo, the media futures practice of marketing services holding company Publicis Groupe, S.A., announced that they are partnering...
Joint Effort Will Seek to Better Understand New Opportunities, Challenges for Relevance and Delivery SAN FRANCISCO & CHICAGO -- blinkx, the world's largest video search engine, and Denuo, the media futures practice of marketing services holding company Publicis Groupe, S.A., today announced that they are partnering to explore...
Byline: ABBEY KLAASSEN There's one man standing in Steve Ballmer's path to acquiring the most visited site on the internet: Rupert Murdoch. And it's hard to bet against someone who almost always gets what he wants. Mr. Murdoch is...
A key issue that appeared throughout the Mobile Entertainment Live! and CTIA Wireless IT and Entertainment show was the role mobile advertising will play in the future of the industry. A panel consisting of moderator and M:Metrics VP/senior analyst Evan Neufeld, Denuo director Courtney Acuff and...
Byline: patricia riedman Who's making that media racket? This year it's Brad Adgate, who again clinches the No. 1 spot as most-quoted media executive in Ad Age's annual MediaTalk survey, conducted by media researcher Cision. The senior VP-research at indie shop Horizon Media...
Denuo, a division of Publicis Groupe S.A., has named Todd Krieger as senior vice president of the Los Angeles office. Krieger was previously executive producer at Yahoo Media Group. [ILLUSTRATION OMITTED...
"Increase Your Odds" Connects and Educates Industry Leaders NEW YORK -- Revenue Science, Inc., offering the most widely adopted, powerful, and flexible targeting platform for digital media, today announced the hosting of its first annual partner summit, to be held at The Palms Resort Casino in Las Vegas,...
NEW YORK AFP — The traditional television box may lose its place of honor in the sitting room to a crop of new devices that send films and shows straight to screens and telephones via the Internet, analysts say. "In a couple of years, we'll be seeing television...
The CES seminar on the personalized mobile experience titled "Social Networking: Breakthroughs in messaging, music, video capabilities and advertising," brought together executives from various segments of the mobile content industry. The panel was moderated by Rochelle Grayson, co-president, business at mobile application...
Tim Hanlon Senior VP-ventures, Denuo, Publicis Groupe's media-futures consulting practice I don't think it's about just simply taking AdWords and just putting them into YouTube. This is about how do you take current-generation technology and further radiate video out...
Buying and selling advertising on the Internet may be inevitable. But for now, it's in the test stage. The devil, experts say, will be in the details of how the tests are structured to protect "television's greatest currency, our advertising inventory." ...
By Linda Haugsted Cable, Internet Companies Test Next Steps in Ad Sales Buying and selling advertising on the Internet may be inevitable. But for now, iteIUs in the test stage. The devil, experts say,...
Byline: matthew creamer Everyone in the ad business is buzzing about how to harness consumers' endorsements, but few are doing more for large marketers than Dan Buczaczer. At Reverb, a dedicated word-of-mouth unit within Publicis Groupe's Denuo, the 34-year-old...
Byline: matthew creamer As president of Denuo, Nick Pahade sits atop one of the most innovative new agency concepts in recent memory. He manages a team of top media thinkers and spends his time exploring nothing less than the future of advertising. ...
ViTrue, Inc., pioneer of the world's firstuser-created advertising platform, today announced a partnership withDenuo, the media futures consulting practice of the world's fourth largestcommunications company, Publicis Groupe (Euronext Paris: FR0000130577)(NYSE: PUB). Under the agreement, ViTrue and Denuo will work together tobring the power of user-created content to Publicis Groupe's various...
NEW YORK -- ABC test offering four shows is another step toward ad-supported free TV on the Web. "We're interested in coming up with emerging opportunities and keen on finding the advertising opportunity if we can," said Mike Shaw, president, sales and marketing for the Disney-owned network. ...
Articles 2006-04-11
<< Previous
page 1 of 1
Next >>
Premier Vendor Content
Whitepapers, webcasts & resources from our Power Center Sponsors
