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HSM

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The Earth is Flat?
In the 1970s, the world spoke of the "global village", a concept that described the social, cultural and economic changes that advances in technology would produce. Today, the theory that "the earth is flat" claims that, as a consequence of globalization, the world finds itself at the...
Tags: Earth, globalization, theory
Case studies 2008-04-04
The Misery of Marketing: Realism Instead of Idealism
Are customer satisfaction, the fulfilment of customer expectations, customer proximity and total customer orientation not the goals of marketing? Does marketing not mean that the whole company should be steered by the market, or in other words by the customer? Yet there is such a thing as taking this maxim...
Tags: Marketing research, marketing, customer satisfaction, transportation
Case studies 2008-04-04
10 In Responsibility
Big or small, traditional or innovative, consolidated or nascent, businesses of all shapes and sizes and from across all industries are at the forefront of a new industrial revolution; and this time, it's sustainable. Sustainability is topping the agendas of more and more CEOs. For the first time it is...
Tags: Financial accounting, sustainability, finance, industry
Case studies 2008-02-05
Larry Bossidy: The Execution-Oriented Company
Larry Bossidy, author of Execution: The Discipline of Getting Things Done and former chairman of Honeywell Corporation, discusses execution-oriented businesses and his belief that business success, that is the shrewd instinctual feel for making money, relies on two primary abilities. One is to perceive reality correctly. The second is to...
Tags: HSM, Reality
Case studies 2007-12-21
Creating Innovative New Growth Businesses Need not Be as Random or Risky as Has been Thought
Author Clayton Christensen writes that the key to innnovative new growth business success is to understand and control the key factors which affect success, and to employ well-tested theories. Successful disruptive innovations and business models do not require breakthrough technologies. Disruptive innovations are either based on having a lower cost...
Tags: Leadership, Strategy, innovation, theory
Case studies 2007-12-04
Beyond Budgeting Round Table (BBRT): Reinventing The CFO
To break free from generally accepted practices and systems takes belief and courage. But the CFO should be encouraged by the numbers of organizations that are making these changes. Many are getting the message about information overload and fewer are being seduced by all embracing panaceas and IT systems. They...
Tags: Financial accounting, CFO, finance, advisor, game, information technology
Case studies 2007-10-30
Five Questions For Michael Eisner
During Michael Eisner's reign as CEO of Disney between 1984 and 2005, the company's annual income grew from $1.7billion to $30billion, helping establish Eisner as one of the most important figures in American business. He presided over box office hits including The Little Mermaid, Beauty and the Beast, The Lion...
Tags: Disney Corp., income, career
Case studies 2007-09-24
The Decalogue Of Passion
Jeanne Bliss, founder of CustomerBLISS and author of Chief Customer Officer: Getting Past Lip Service to Passionate Action says hard work must be done to show customers you respect them, and that, "It's the unusual organization that's set up to let people think and act collectively on behalf of customers."...
Tags: customer service
Case studies 2007-08-16
5 Questions To Joseph Stiglitz
Winner of the Nobel Prize for Economics in 2001 for his analysis of markets with asymmetric information, Joseph Stiglitz wrote Globalization and its Discontents, which has been translated into 35 languages and sold more than 1 million copies. Read this case study for 5 questions posed to Stiglitz on global...
Tags: globalization, small and medium business, analysis
Case studies 2007-07-19
5 Questions To Richard Whiteley
President of the Whiteley Group, Richard Whiteley was co-founder of the Forum Corporation, a firm dedicated to training and consultancy. It has 700 employees, and that has maintained an average annual rate of return for shareholders of 36% during the last 29 years. He has advised businesses such as 3M,...
Tags: motivation, shareholder, customer service, training
Case studies 2007-06-12
To Heighten Your Marketplace Success, Avoid These Three Marketing Sins
The practice of marketing is suffering these days from a number of ailments: a high rate of product failure, declining effectiveness of TV commercials and advertising in general, a very low response rate from direct marketing initiatives, and so on. Marketing's role has been marginalized in many companies. Instead of...
Tags: Marketing research, marketing, direct marketing, business strategy, advertisement, TV, financial
Case studies 2007-05-02
Should You Keep A Dog And Bark Yourself?
Xerox, like most companies, promoted their best salespeople in to sales management roles that they were ill prepared to handle. And, quite naturally, there was nothing more tempting for these awkward recruits than to slip back into selling. They spent so much time with their established customers that they had...
Tags: Sales strategy, Sales force management, sales management, Xerox Corp., sales
Case studies 2007-03-07
Customer Relationship Management And Innovation In A Networked World
Take a few moments to ponder a simple question: what is common among the leaders of the Internet revolution - AOL, eBay and Amazon? Each comes from a different background and operates in a different industry sector. The differences amongst them are several. However, core to their enduring successes is...
Tags: Customer relationship management (CRM), Advertising & Promotion, Leadership, CRM, leader, industry
Case studies 2007-02-01
Leadership As A Contact Sport: You Can't Develop In A Closet
Leadership is not just for leaders. Sustaining peak performance requires a firm-wide commitment to developing leaders, and the approach must be tightly aligned with objectives. Those companies that excel at developing leaders tend to achieve higher long-term profitability. In their search for best practices in leadership development, the researchers reviewed...
Tags: leadership, leader, best practice, performance
Case studies 2006-12-20
Managers Can - and Should - Learn How To Manage
Claus Moller is the founder and chairman of TMI, Time Manager International A/S. He is an internationally acclaimed keynote speaker, author and an experienced management consultant. Management is about setting goals, solving problems on the way towards the goals and creating a common language that enables everybody to understand where...
Tags: Claus Moller, HSM, Management, Goal
Case studies 2006-11-24
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