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Hulu Hoopla?
Jason Kilar is underscoring some of the differences between his new online video startup, HuIu, and its corporate parents: NBC Universal and News Corp., owner of the Fox Broadcasting Company. He refers with a laugh to the makeshift platform for his computer monitor-a cardboard box from a 24-count Variety Pack...
Tags: Fox Broadcasting Co., Hulu, MARKETING, NBC, network, video, YouTube Inc.
Research articles 2008-04-01
Hulu Hoopla?
Jason Kilar is underscoring some of the differences between his new online video startup, Hulu, and its corporate parents: NBC Universal and News Corp., owner of the Fox Broadcasting Company. He refers with a laugh to the makeshift platform for his computer monitor--a cardboard box from a 24-count Variety Pack...
Tags: Fox Broadcasting Co., Hulu, MARKETING, NBC, video, YouTube Inc.
Research articles 2008-04-01
Hulu turns on Internet television service in United States
SAN FRANCISCO AFP — News Corporation and NBC Universal on Wednesday began offering free online television to the US public through Internet joint venture Hulu.com. The much-anticipated online service ended a five-month private "beta" testing phase and boasts a rich library of shows and films people can view old-fashioned...
Tags: Agence France-Presse, Hulu, TVs
Research articles 2008-03-12
Take your pick for TV on Web
Not long ago, TV fans searched in vain for their shows online. Now, they often have several sites to choose from. Episodes of Fox's House, for example, can be bought for $1.99 on Amazon or iTunes or watched free on Fox.com or Hulu.com. Hulu, the newest...
Tags: Hulu, Joost, MARKETING, NBC, network, TVs, video, Web
Research articles 2007-11-06
Fox, NBC launch video site
LOS ANGELES -- NBC and Fox are set to launch an advertising- supported online video site that hosts programming from varied entertainment companies in a bid to seize viewers from Google Inc.'s YouTube, the broadcasters said. A test version of the site, Hulu.com, goes online Monday, with...
Tags: advertisement, Hulu, MARKETING, NBC, TVs, video, YouTube Inc.
Research articles 2007-10-29
Move over YouTube: Hulu set to launch today
LOS ANGELES -- NBC and Fox are set to launch an advertising- supported online video site that hosts programming from varied entertainment companies in a bid to seize viewers from Google Inc.'s YouTube, the broadcasters said. A test version of the site, Hulu.com, goes online today, with...
Tags: advertisement, Hulu, NBC, TVs, Web, YouTube Inc.
Research articles 2007-10-29
Fox, NBC ready YouTube rival
LOS ANGELES -- NBC and Fox are set to launch an advertising- supported online video site that hosts programming from varied entertainment companies in a bid to seize viewers from Google Inc.'s YouTube, the broadcasters said. A test version of the site, Hulu.com, goes online Monday, with...
Tags: Hulu, NBC, TVs, YouTube Inc.
Research articles 2007-10-29
Backed by NBC, News Corp, Hulu seeks to deliver TV online
NEW YORK AFP — Hulu, a joint venture between News Corporation and NBC, began testing the delivery of TV shows online Monday including some of the most popular programs on American television. The new company, drawing on News Corporation's and NBC's stable of television shows, is planning to deliver...
Tags: Hulu, NBC, News Corp., programming, TVs
Research articles 2007-10-29
NBC Exec Says Apple's Business Model Has No Core
Yesterday was the beta launch of Hulu.com (a joint venture between NBC Universal and News Corp. that will compete with iTunes by offering ad-supported TV and film downloads.) The timing was perfect for NBC U chief executive Jeff Zucker to explain why the company will not renew its deal with iTunes in December:...
Tags: Corporate Communications, Hulu, Apple iTunes, Video, Internet Video, Apple Inc., NBC, Digital Music, Digital Media, Marketing, Personal Technology, Consumer Electronics, Lori Deschene
Blog posts 2007-10-30
IBM unveils new server solutions, BUSINESS TIMES
Business Times Malaysia 05-08-2001 SHAH ALAM, Sat. - Menteri Besar Datuk Seri Dr Mohd Khir Toyo has instructed Umno members in Hulu Kelang to start preparing for a by- election. He said since Parti Keadilan Nasional's Azmin Ali...
Tags: Hulu, IBM Corp., server
Research articles 2001-05-08
Online Video Ad Growth at Hulu and YouTube
With so many trends and counter-trends sweeping the media industry it can be difficult to recognize which ones to watch. One "keeper," though, is the growth of online video. We reported earlier this week about Google's success in identifying pirated videos on its YouTube site, and then...
Tags: Video Advertisement, Advertisement, YouTube Inc., Online Video, Video, Hulu, Corporate Communications, Marketing, David Weir
Blog posts 2008-09-04
Hulu Gets Wacky With Its Ad Packages
Like a lot of other people, I've become pretty fond of Hulu. Beyond a slick interface and streaming hi-def episodes of Arrested Development, I also like it because of its ability to get inventive with how it's selling its ad space. Witness, via ClickZ: Under an upcoming Honda sponsorship...
Tags: Advertisement, Brand, Video, Hulu, Corporate Communications, Branding, Marketing, Jake Swearingen
Blog posts 2008-05-22
Sonic acquires online video firm CinemaNow
Sonic Solutions is set to merge CinemaNow into its DVD-burning division, after agreeing to acquire the US-based online video company. Although the companies did not announce the terms of the agreement, Variety values the deal at USD3m. The amount is...
Tags: CinemaNow, Online Video, Video, Sonic Solutions, Broadband Internet, Digital Media, Telecommunications, Consumer Electronics, Personal Technology, Charlotte Eyre, Blockbuster, Inc., Disney-ABC Television Group, EchoStar Communications, Hulu, Lions Gate Entertainment, Movielink LLC, Twentieth Century Fox Film Corporation, YouTube
News items 2008-11-20
Analyst Says Hulu To Match YouTube's U.S. Revenue Output In 2009: We Say, Maybe Not
The "war" between Google's YouTube and NBCU/News Corp.'s Hulu continues to escalate—as some analysts are pegging Hulu to catch YouTube in terms of revenue output next year. In an FT.com article, Screen Digest analyst Arash Amel predicts that YouTube will generate about $100 million worth of U.S. revenue this...
Tags: Revenue, Advertisement, YouTube Inc., Hulu, Mediamemo, Operational Accounting, Finance, Tameka Kee, Advertising, Broadband, Companies, Google, YouTube, NBC Universal, News Corp., Google Inc.
News items 2008-11-17
Hulu Closes In on YouTube -- Fast
Network television hub Hulu is on track to meet the advertising earnings of video behemoth YouTube by next year, barely a year after its launch. YouTube had 83 million unique viewers in September, compared to Hulu's relatively tame 6 million. But Hulu's revenues are...
Tags: Advertisement, Brand, YouTube Inc., Video, Hulu, Corporate Communications, Branding, Marketing, Jennifer Lai, The Media Industry
News items 2008-11-17
MySpace launches TV widget
News Corp's MySpace is set to offer access to prime-time TV programmes and other original content with its new ad-supported video player application, MySpace Primetime. The free downloadable player provides MySpace users with access to content from Hulu, Sony and Warner Bros. ...
Tags: Advertisement, Video, TV, MySpace, MySpace Primetime, Corporate Communications, Marketing, editorial, Hulu, News Corporation, Sony, Warner Bros. Entertainment Group
News items 2008-11-13
YouTube to host full-length MGM films
YouTube is signing a deal with Metro-Goldwyn-Mayer MGM to host full-length films and TV shows from the US studio's archive, reports The New York Times. The deal, which is due to be announced this week, follows a similar agreement last month with CBS. ...
Tags: Metro Goldwyn Mayer Studios, YouTube Inc., Video On Demand (VoD), Tv & Home Theater, TVs, Personal Technology, Home Entertainment, Andrew McDonald, CBS Corporation, Hulu, Metro-Goldwyn-Mayer, Reuters, YouTube
News items 2008-11-10
NBCU's Chief Digital Officer George Kliavkoff Leaving; Internal Memo
It is a bloody Monday in big media/Internet land, as layoffs, reorgs and senior exec moves continue: George Kliavkoff, the Chief Digital Officer at NBC Universal (NYSE: GE) and main brain behind conceiving and developing Hulu, is leaving the company. He will be there till the end of this...
Tags: Job, NBC, Team, Industry, Officer, NBCU, Hulu, Rick Cotton, Recruitment & Selection, Team Management, Corporate Communications, Digital Media, Strategy, Human Resources, Workforce Management, Management, Marketing, Consumer Electronics, Personal Technology, Rafat Ali, Companies, NBC Universal, Industry Moves, General Electric Co., News Corp.
News items 2008-11-04
Hulu to partner with Kangaroo - Rumour
Hulu aims to launch outside the US next year, and is considering partnering with Kangaroo in the UK, reports C21Media.net. The tech site claims the joint News Corp and NBCU-owned video-on-demand VoD platform has held talks with Kangaroo about launching as a joint venture with Kangaroo's founders BBC, ITV...
Tags: VoD, Platform, Joost, U.K., Hulu, Kangaroo, Video On Demand (VoD), Tv & Home Theater, Broadband Internet, Digital Media, Personal Technology, Home Entertainment, Telecommunications, Consumer Electronics, Andrew McDonald, BBC Worldwide, Channel 4, ITV, NBC Universal, News Corporation
News items 2008-10-29

Additional Resources

MySpace Launches Primetime Application Enabling Users to Watch Full-Length & Short Form Hulu, Warner Bros, MySpace Original and Licensed Content on Profiles and Home Pages
Application Enables Additional Monetization Opportunities On At Least 150 Million New Pages Per Month For Content Partners Redesigned MySpace Primetime Community Also Launching LOS ANGELES -- MySpace today announced the domestic launch of the MySpace Primetime Application (http://www.myspace.com/primetimeapp). The new, internally developed, application is available free...
Articles 2008-11-12
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