The gurus over at Forrester Research have given us some all-too-expected news about the coming explosion in interactive marketing. Among the findings is a three-fold increase in search marketing over the next five years -- equating to a $25 billion/year industry by 2012. The growth...
NEW YORK -- Japan Poised for Dramatic Growth in Interactive Marketing; Search Becomes the Next Lead-Gen Tool and Bolsters Its Presence on Madison Avenue
FORT LAUDERDALE, Fla. -- Experience the High Notes in Interactive Marketing at the SoFIE Gala - the South Florida Interactive Excellence SoFIE Awards. This event offers the chance for you to be recognized as an interactive marketing rock star at the SoFIE Awards to be held at the Hard Rock...
SAN DIEGO -- Artes Medical, Inc. (Nasdaq:ARTE), a medical technology company focused on developing, manufacturing and commercializing a new category of aesthetic injectable products for men and women, today announced that Robert B. Sherman, former President, Interactive Marketing, America Online, Inc. has joined Artes Medical's Board of Directors. Mr. Sherman...
Warner Music Group Corp. (NYSE: WMG) today announced the appointment of Peter Scherr to Vice President, Interactive Marketing. Based in New York and effective immediately, Scherr reports to Dan Pelson, WMG's Senior Vice President, Global Consumer Marketing.
Interest in interactive marketing is growing as consumers come to understand it better. E-valve talks to Procter & Gamble interactive marketing manager Shuvo Saha about his company's use of the medium as part of its overall marketing strategy. Interest in interactive marketing is growing...
Interactive marketing has moved from the experimental stage to core strategy at Nextel Communications Inc. Interactive marketing has moved from the experimental stage to core strategy at Nextel Communications Inc.
Denis Beausejour, VP-global marketing and VP-marketing global beauty care and North America at Procter & Gamble Co., has long been considered the visionary behind the package-goods giant's foray into interactive marketing. In January, Mr. Beausej Denis Beausejour, VP-global marketing and VP-marketing global beauty care and...
Byline: Andrew Dietderich, Bill Shea Google Inc. plans to move its AdWords division to Ann Arbor with a promise of 1,000 new jobs, possibly the tipping point for an interactive-marketing industry gaining momentum in Southeast Michigan. Take, for Byline: Andrew Dietderich,...
Turn Sales Funnels into MegaphonesRE: Turn Sales Funnels into MegaphonesQUOTE: I don't think that Marketing will disappear, rather I think they will move toward more interactive marketing.You're probably right about that. The job will change. With any luck, it will become measurable. However, interactive marketing requires a...
Sony Electronics relaunches its 21-year-old Walkman brand this week with more than $30 million in advertising and marketing. Created by Y&R Advertising, New York, the campaign is the largest ever for products in Sony's Personal Mobile Products un Sony Electronics relaunches its 21-year-old Walkman brand this...
This is getting personal. Interactive marketing has evolved towards the kind of one-to-one conversation that marketers covet - a real interaction between the consumer and the brand. Credit the vast expanse of the Internet, and the...
CEP News and Sympatico MSN have unveiled an exciting partnership in which CEP News will provide economic news content from around the world to MSN's new French-language finance website. Sympatico MSN Finances (http;//www.finances.sympatico.msn.ca) is unique in offering such a comprehensive and wide-ranging selection of financial news, tools and...
Toll road competition is one of the important issues under a build-operate-transfer BOT scheme, which is being encountered nowadays in many cities. When there are two or more competing firms and each firm operates a competitive toll road, their profits are interrelated due to the competitors' choices and demand inter-dependence...
Fans In The USA Can Watch Up To Nine Out-Of-Market Games On Saturday; New Pricing Now Available NEW YORK -- The National Hockey League NHL today announced that on January 3 it will offer fans in the United States another free trial of NHL GameCenter LIVE[TM], its popular...
TuVox, the caller experience company,announced today that the TuVox Personalization Module has been recognizedby Technology Marketing Corporation's (TMC®) Customer InteractionSolutions magazine ( www.cismag.com ), receiving a 2008 Product of the YearAward. The TuVoxPersonalization Module uses unique data aggregation techniques toaccess caller data from disparate CRM, ERP, and customer...
Midwest Banc Holdings, Inc. (NASDAQ: MBHI)announced that it will release fourth quarter 2008 earnings after themarket closes on Tuesday, January 27, 2009 and conduct a conference call todiscuss these results the following morning, January 28, 2009, at 11:00A.M. eastern / 10:00 A.M. central. The webcast and call will be...
Signature Devices, Inc. (PINKSHEETS: SDVI)is pleased to announce that the company's subsidiary, GraffitiEntertainment, Inc., has chosen Reverb Communications, Inc. as itsprincipal marketing and public relations agency. Reverb will beresponsible for all media relations activities and provide tacticalmessaging for Graffiti's upcoming titles Black Sigil: Blade of the Exiled,C.O.R.E. and Air...
OLDWICK, N.J. -- A.M. Best Co. has affirmed the financial strength rating FSR of B+ Good and assigned an issuer credit rating ICR of "bbb-" of RWJ University Hospital-SAAML Robert Wood Johnson New Brunswick (Hamilton, Bermuda). The outlook for both ratings is stable. Concurrently, A.M. Best has withdrawn...
