Kathy E. Kram Resources on BNET
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Kathy E. Kram

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The Young and the Clueless
The Idea in Brief Hell-bent on sabotaging your company? Then promote your brightest young professionals into your most demanding roles--especially when they threaten to leave unless you fast-track them. Nonsense, you say? Hardly. Promoting talented young...
Tags: Team management, Kerry A. Bunker, Kathy E. Kram, Sharon Ting, competency, VP, 360-degree, succession planning, leadership, team, CEO, alliance, incentive, negotiation, career, collaboration, strategy, sales
Articles 2008-03-10

Additional Resources

PR Expert Kathy Johnson: Why Smaller Messages Are Better
Before launching public relations firm Consort Partners, Kathy Johnson ran her own successful tech start-up. That's why she knows, whether she's working with BMW, Intel or even the nation of Japan, good P.R. can be a very effective form of business development. Here, Johnson talks about international positioning and breaking...
Tags: public relations, business development, positioning
Videos 2007-10-07
Judge Dismisses Some Claims Against Take-Two
By Martha Graybow NEW YORK (Reuters) - A judge has dismissed several claims accusing Take-Two Interactive Software Inc (TTWO) of misleading shareholders about an installment of its popular "Grant Theft Auto" video game that contained hidden sex scenes and caused a...
Tags: Games, Corporate communications, Financial accounting, Investment, Take-Two Interactive Software Inc., Grand Theft Auto, video game, shareholder, Judge, game, investor, New York, video, Thomson Reuters Corp., stock, stock price, stock option, compliance, board, accounting, p
News items 2008-04-17
SCORE Helps Creative Business Grow In Centerville, OH
The company's origin is unique. Kathy was Marcia's daughter's fourth grade teacher. As they coached softball and Odyssey of the Mind together, they started making buttons to support their teams. Soon the button business started taking orders for coordinated pens, balloons, shirts and other items. The same time, the business...
Tags: team
Case studies
These Aren't Your Mother's Girl Scouts
Early this decade the Girl Scouts of the USA was an organization adrift. Membership growth was slowing, the mission seemed dulled, the brand had lost its focus. When Harvard Online blogger Bill Taylor looks at the Girl Scouts today and the steps it has taken under recent...
Tags: Branding, Blogging, Sean Silverthorne, Taylor, Girl Scouts
Blog posts 2008-03-07
Top Tips for Getting the Most Out of Distributed Work
Studies show that empowering employees to work anytime and anywhere increases their productivity. In addition, providing flexible work options like working from home can help small and mid-size companies compete for top talent with their large-enterprise counterparts. In fact, a distributed work plan provides many benefits...
Tags: Benefits, Workforce management, Citrix Systems Inc., business case, product marketing, business development, benefit, talent, workforce, on-demand, Webcast, mobile
Webcasts 2007-10-23
How to Make Your Site or Blog Sticky Without Trying Hard
Yahoo! Finance writer Penelope Trunk is no stranger to the type of scathing criticism blog readers have become accustomed to leaving in comments. Readers called her recent post, "Seven Ways to be a Better Delegator" obvious, far-from-groundbreaking, run-of-the-mill drivel. To be fair, many commented that it was better than her usual...
Tags: Blogging, Lori Deschene, Site Sticky, blog
Blog posts 2007-12-13
Embracing Randomness in Your Product -- Or Your Life
Kathy Sierra recently hit on one of the themes of this blog which is "randomness". She notes that adding randomness to your product or service can be a wonderful idea. Products should be neither fully predictable nor chaotic: just look at the iPod shuffle.When the iPod Shuffle first came out,...
Tags: Ben Casnocha, randomness, Randomness, Apple iPod, music
Blog posts 2007-02-03
How They Did It: Seven Intrapreneur Success Stories
Seven successful intrapreneurs reveal what it took to launch new ventures at Kodak, Toyota, Yahoo, and other major companies. .logoimg { float:right; border:1px solid #eee; padding:4px; background:#fff;} Kodak Intrapreneur:...
Tags: Printers, Marketing research, Georgia Flight, Eastman Kodak Co., inkjet printer, printer, cartridge, Toyota Motor Corp., brand, marketing communication, team, Internet radio, radio, marketing, printing, sales, stock, photograph, industry, Internet
Articles 2008-04-10
How to Manage the Media
For too long, American CEOs have operated with a policy of benign neglect toward the media. But recent CEO downfalls and PR disasters prove that strategy no longer works. To survive in the current media environment, here's how smart chief execs are making PR part of corporate strategy. ...
Tags: Financial accounting, William Holstein, public relations, JetBlue Airways Corp., exec, YouTube Inc., CEO, media, shareholder, DNA, New York Times Co., advisor, strategy, leader, blog, job, board, Web site, industry, e-mail, Internet
Articles 2008-03-28
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