The whole point of Marketing is to make selling easier. Unfortunately, many marketing groups think their job is to "drive" sales. As a result, they waste big bucks on nonsense and fluff. That increases the cost of sales, which inevitably results in...
If you missed Geoffrey James' (aka "Sales Machine") lambasting of marketing folks in his recent entries "Let's Fix Marketing for Good" and "Marketing Vs. Sales," do yourself a favor and give them both a read. His criticisms are representative of many sales folks' frustrations with their marketing departments.There's no...
Not just the economy is sagging. Cash-strapped folks are cutting back on body-firming services such as gym memberships, diets and cosmetic procedures. Some 53% of plastic surgeons say business has slowed, according to a recent survey by the American Society for Aesthetic Plastic Surgery of nearly 700 members....
Even folks in the Optimist Club are having a tough time toeing an upbeat line these days. Eighteen members of the volunteer organization's Gilbert, Ariz., chapter have gathered, a few days before this nation's 232nd birthday, to focus on the positive: Their book drive for schoolchildren and...
DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/d7f30a/microsoft_2_0_how) has announced the addition of the "Microsoft 2.0: How Microsoft Plans to Stay Relevant in the Post-Gates Era" report to their offering. No one - including Microsoft's own leadership - can predict exactly what's next for Microsoft. But lots of smart...
DUBLIN, Ireland -- Research and Markets http://www.researchandmarkets.com/research/a99980/keywordpharma_conf has announced the addition of the "KeywordPharma Conference Insights - Patient Compliance Europe" report to their offering. Doctors have probably been telling people to 'keep taking the tablets' since the earliest shamans and folk healers were first frustrated by the non-compliance...
Carbonated campaign posters With all the campaign hype, it may already seem that the presidential candidates are being sold with as much salesmanship as Coke and Pepsi. Now the folks at Jones Soda have joined the two worlds with Campaign Cola. For $14.99 per six pack...
Charles Krauthammer and Thomas Friedman do not exactly share political views, yet both agree raising the gas tax would be beneficial both to the country and individuals in the long run. A recent Readers' Forum letter giving practical reasons as to how folks across the pond cope...
Living Legend Talks about the Importance of Music in Brand Communications at Second Annual Seminar NEW YORK, June 9 /PRNewswire/ -- Grey New York announced today that its Second Annual Music Seminar with Living Legends will feature music luminary Tony Bennett at the preeminent music seminar at...
Dispute Over Taxes on New Technologies Imported to EU; UCI Students Face Off for Finals TECHNOLOGY Consumers in emerging markets aren't showing signs of slowing their cell phone buying, according to the latest report from Stamford, Conn.-based market tracker Gartner Inc. Worldwide sales totaled 294...
ONTARIO, Calif., June 5 /PRNewswire/ -- Baby boomers and senior boomers are getting bombarded with sales pitches about their futures, their retirement and getting old. Don't let the whirlwind messages and slick marketing put you on the fast track to a bad decision, says Frank N. Darras, the...
It’s not too late for job-hunting teens to land a good summer job, despite the overall weak job market—some industries always need help in the summer and may have been slow to staff up. “Employers will be continuing to hire through the entire summer but especially through the month of...
Transportation experts have long pondered what it would take to get Americans to abandon their cars in favor of mass transit. The answer, it seems, is about $4 a gallon for gasoline, a cost which has sent Hudson Valley residents to their train stations and bus depots as they commute...
ST. GEORGE -- For the past few years, the summertime heat of Utah's Dixie has been matched by the area's scorching hot real estate market. Mortgage brokers and real estate agents in Washington County had more than enough work, as buyers and sellers kept pumping more money into the...
Two high school boys bought a truck and moved folks as a way to make pocket money in the early 1980s. With the opening of Two Men and a Truck in 1985, a unique market niche was established: offering local moving within a system that provides service uniformity. Since then,...
WASHINGTON -- South Lawn 10:54 A.M. EDT THE PRESIDENT: Thanks for coming; please be seated. Welcome to the White House, the South Lawn. It's a joy to welcome entrepreneurs and business leaders and folks who understand the importance of this country being competent enough to work...
The 5-minute Interview Brandi Carlile Folk-rock musician Carlile, 26, was named as one of 'Rolling Stone' magazine's 10 artists to watch in 2005 and recently performed on 'Later With Jools Holland'. Her second album, 'The Story', is available now....
When popular community radio station KRCL announced this spring that it would be changing its programming and replacing many of its daytime volunteer on-air personalities, some listeners were upset. On Monday, however, the work of many of those faithful listeners and volunteers came to fruition in the...
The Sutherland Institute is a Utah-based conservative think tank. In general, it stands for the Constitution, free markets, private property rights, minimal government and, it goes without saying, the rule of law. So when Sutherland issues a position statement on illegal immigration that stands squarely on the...
Revolutionizing children's records; the Young People's Records and Children's Record Guild series, 1946-1977. Bonner, David. Scarecrow Pr. 2008 345 pages $65.00 Paperback American folk music and musicians; #9 ML405 Austin, Texas-based music...
Articles 2008-05-01
<< Previous
page 1 of 1
Next >>
Premier Vendor Content
Whitepapers, webcasts & resources from our Power Center Sponsors
