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Product

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Product
anything that is offered to a market that customers can acquire, use, interact with, experience, or consume, to satisfy a want or need. Early marketing...
Product definition on BNET »

BNET Resources

Supervalu Makes Late Entry in Organics with High-Margin House Brand
Whether Supervalu's introduction this week of a line of organic products is meant as a long-term play or is a simple case of trend-mongering, the nation's third-largest grocer is a straggler. Even Wal-Mart, the country's leading grocer, has been offering organic products for years – first in...
Tags: Brand, Grocer, Product, Supervalu, Food & Beverage, Branding, Manufacturing, Marketing, Dan Mitchell
Blog posts 2008-04-09
Exposing the Elements: Unique Office Design Features Exposed Engineered Wood Products
Mike Corliss wanted the design of his new office building to showcase his company's trade. Corliss owns Investco Financial Corporation, a property management company, and also owns and operates a local truss manufacturing business. The 7,800-square-foot state-of-the-art office building in the rural community of Sumner, Wash. is a tribute to...
Tags: property management, manufacturing, industry
Case studies
Alternative Home Building Products: Engineered Lumber Leads the Pack of Alternative Home-Building Products
Environmental issues, declining timber quality and unpredictable lumber prices have caused homebuilders and designers to explore alternative construction materials. BMC West offers engineered lumber products such as Trus Joist's FrameWorks Building System to satisfy the demanding criteria placed on today's homebuilders. This article puts forth some of the features and...
Tags: Construction, BMC Software Inc., construction material
White papers
Do You Want Your Site to Be as Popular as Pepsi?
Branding is what differentiates one product from another of a similar make. For instance, what is it that differentiates Kellogg's cornflakes from the other cornflake packets on the supermarket shelf? Apart from minor changes in the ingredients, the only thing that is actually different is the name - the "Brand"....
Tags: Branding, PepsiCo, brand, brand name
White papers
Retailers Speak Out on Merchandising Low Carb
Diets such as Atkins and South Beach are helping to make 2004 a skyrocketing year for low-carb products, including refrigerated and frozen. The growing popularity of low-carb products has resulted in some major out-of-stock issues. Manufacturers can't keep up with production. They need to do a better job on the...
Tags: Stagnito Communications, job
White papers
Combining Derivative Products
Financial engineering is a term that refers to the development of pricing methodologies and hedging techniques underlying financial derivative products. One aspect of financial engineering that leverages the power of derivative products in a simple, elegant fashion is the combination of existing derivative products. Let's consider a few of these...
Tags: Financial accounting, Investment, Financial services, fixed income, financial, equity, asset, technique, pricing strategy
White papers
For a Silent Garage Door
This paper mentions that in its constant search for improvement of its products, Garaga has discovered that it is now easy to reduce the noise of a garage door while opening and/or closing. The user will just have to make a judicious choice of product, carry out some adjustments and...
Tags: adjustment
White papers
About The New Product Template For Project
Developing new products effectively requires a disciplined approach. This discipline comes from generating reliable data and reviewing it at regular decision points to reaffirm the organizational commitment to continued development of the new product. This template is designed to provide the framework for developing a new product using a disciplined...
Tags: Product marketing, Microsoft Corp., New Product Development
White papers
Business Intelligence: Tailor Made Business Intelligence Reports - Farmavita.Net Consulting
Using Farmavita.Net Consulting, one can plan development pipelines and identify new products and markets quickly, with the industry's most sophisticated product targeting capabilities; profile competitors, business partners, and candidate products for acquisition, alliances, licensing, or supply and manufacture; evaluate candidate products against the earliest competitive intelligence and potential barriers to...
Tags: Tools & Techniques, Strategy, Marketing research, competitive intelligence, business intelligence, barrier, alliance, acquisition, industry
White papers
Serving 7 Million People
The paper reveals that each plant produces a full line of products. However, longer shelf-life products, such as frozen products, confectionery or beverage items, are produced at smaller facilities with more limited lines. Fresh packaged goods have a shelf life of four to five days. While some products are exchanged...
Tags: Food & Beverage, Stagnito Communications, beverage, accounting system, accounting
White papers
Unichem 7536 Sulfide Scavenger Eliminates Need for Caustic
A Gulf Coast refiner was spending over a million dollars per year in spent caustic alone. As needed, this refiner used caustic to sweeten the stream of gasoline from their catalytic cracking unit. The refiner needed to find an alternative to this time-consuming and expensive sweetening method. After consulting with...
Tags: hydrogen, consulting
Case studies
Liquid Reclaimer
The Product Saver Liquid Reclaimer opens and separates product from all types of flexible packages. It processes fluid and viscous products on the same system. The liquid reclaimer operates on a press system in which product is forced through compression jaws that operate on two air cylinders. As more products...
Tags: Stagnito Communications
White papers
Pilfer and Tamper-Resistant Packaging Board
Blister packaging is an economical packaging alternative that enables the consumer to see a product enclosed in clear plastic. To help packaged goods companies and others, better protect their products, International Paper has developed Everest Safe-Pak, the first tear-proof, fold-over blister packaging paperboard. The product is exposed under the clear...
Tags: International Paper Co.
Case studies
Getting It Down Cold
A unique product requires specialized handling at Dippin' Dots' Paducah, Ky., plant. On the ingredient list at Dippin' Dots: Ice cream mix, 41,000 gallons, Liquid nitrogen, 172,000 gallons. Oreo cookie crumbs, about 4 tons. That's just some of what goes into the weekly output of those unique flash-frozen beads of...
Tags: Stagnito Communications, Kentucky, cookie, cold calling
White papers
The Top 10 Reasons New Products Fail
Introducing new products successfully requires: A defined process that is followed almost slavishly; sufficient expertise and resources; and patience. Who wants to do any of that? Talking about process, expertise and patience is boring to everyone except engineers (and people who introduce new products successfully.) So, with apologies to David...
Tags: Product
White papers
Taking the Mystery From Product Naming
This article is based on naming the product and consists of two parts. The first part includes the understanding of the key features of the product, how it will be used, the target market and the overall objectives. The second half focuses on the creative task of developing and validating...
Tags: Product
White papers
SCORE Helps Inventive Mom Bring A Good Idea To Light
Most experts claimed that the best time for trimming babies' finger- and toenails is when they are sleeping. But seeing the nails of her two-year-old son, Tor, she thought the delicate job of clipping was difficult enough in the daylight, let alone a dimly lit room. Fitting baby nail clippers...
Tags: food, job
Case studies
Guarantee yourself success by finding a good market niche and a proper Product
This article will help you to find a niche that matches your knowledge and skills, and to determine if a product that you've chosen is appropriate for selling online. The "product" term is self-explanatory, "target market niche" is also widely used, "USP" is somewhat less known, but we want to...
Tags: knowledge
White papers
How To Build An Effective Product Funnel
This presentation explains how to build an effective product funnel.
Tags: Product
Presentations
Universal Forest Products: Wood Products Maker Streamlines Supply Chain, Forecasting Processes
The article describes about wood products. Universal Forest Products (UFP) is a leading manufacturer, distributor, and marketer of wood and wood alternative products for the do-it-yourself retail, site-built construction, manufactured housing, and industrial markets. In 2003, UFP unveiled a new business strategy to support continued growth, improved inventory turns, and...
Tags: Sales force management, Microsoft Corp., manufacturer, business strategy, forecasting, supply chain, manufacturing, sales
Case studies
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