NEW YORK, March 17 /PRNewswire/ -- Right Media (http://www.rightmedia.com), a Yahoo! company and creator of the Right Media Exchange, today announced that it has entered into a long-term, multi-territory agreement with .Fox Networks to power and NEW YORK, March 17 /PRNewswire/...
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SUNNYVALE, Calif. & NEW YORK -- Yahoo! Inc. (Nasdaq:YHOO), a leading global Internet company and Right Media Inc., creator of the Right Media Exchange, today announced that Yahoo!'s acquisition of Right Media has been completed.
At Yahoo, it's another day, another re-org. Tim Cadogan, Yahoo's S.V.P. of Global Advertising Marketplaces, has resigned, the latest hemorrhage in the ongoing brain drain from the progenitor of search advertising. The smart, affable Brit had successfully spearheaded the company's "Panama" effort, which wholly...
NEW YORK -- Right Media (www.rightmedia.com), creator of the Right Media Exchange, today launched RMX Direct, a simple solution for managing advertising that allows web publishers to make more money from their sites. During the system's successful private beta period, 750 publishers set up accounts, and over 11 billion ad...
Yahoo! has decided to give a stiff competition to Google by purchasing online advertising exchange Right Media for $680 million. Google had paid $3.1 billion for online ad distributor DoubleClick. In October 2006, Right Media was being valued at $200 millYahoo! has decided to give a stiff competition to Google...
NEW YORK -- Right Media today launched the Right Media Exchange - the world's first open media exchange for the interactive advertising industry. More than 11,000 ad networks, advertisers and publishers are already interacting through the Right Media Exchange, trading more than two billion impressions daily. Auctioning every ad in...
NEW YORK -- Right Media, creator of the world's first open media exchange for the interactive advertising industry, today announced the addition of John Roberts as chief financial officer. John will focus on developing strategies to support the company's rapid growth. John will report to Right Media CEO Michael Walrath;...
HENDERSON, Nev. -- Right Media (www.rightmedia.com), creator of the Right Media Exchange, today launched a new solution for large online publishers to create their own white label media exchange to sell non-premium inventory more efficiently and maximize revenue. Announced at the iMedia Brand Summit in Henderson, Nevada, Publisher Media Exchange...
W3i, provider of integrated desktop and mobile marketing solutions , announced today that it has joined the Right Media Exchange. W3i will leverage the Exchange to optimize its ad impressions and user-acquisition budget.
Key Step in Executing Yahoo!'s Long-Term Strategy to Transform How Online Advertisers Connect to and Engage With Their Customers - Both On and Off the Yahoo! Network
TEWKSBURY, Mass. -- Mirror ImageR Internet, an established provider of results-driven content delivery solutions powered by a patented global network, today announced that Right Media has deployed Mirror Image's content delivery solution. Right Media's Yield Manager ad management platform consistently ranks in the top 50 in terms of the amount...