If your organization wants to set up a project or improve facilities, sponsorship can provide a vital source of funding. To secure sponsorship you need to understand what sponsors are looking for and offer benefits and value that meet their needs. Sponsorship is a business relationship that does not end...
Sponsorship is getting a major contributor to the achievement of corporate strategic goals and marketers are progressively acknowledging in it not only new communication elements but also an outperformance if compared with advertisement or other traditional marketing practices due to factors as legal constraints for polemical products, clutter, zapping in...
Sponsorship is the financial or in-kind support of an activity, used primarily to reach specified business goals. It is the fastest growing form of marketing in the U.S. It is still very much in its infancy, especially in the tradeshow arena. With this in mind there are unlimited opportunities for...
CHARLOTTE, N.C. -- Paul Menard will leave Dale Earnhardt Inc. at the end of the season to drive for Yates Racing, The Associated Press has learned. Menard is expected to announce today that both he and his sponsorship will move to Yates, a person familiar with Menard's...
Bombardier Transportation announced today that it has signed a sponsorship agreement with the City of Vancouver to provide up to two BOMBARDIER FLEXITY Outlook streetcars for the City's Downtown Streetcar 2010 Demonstration Project during the Vancouver 2010 Olympic and Paralympic Winter Games. Bombardier will also provide operations and maintenance services...
TeleTechHoldings, Inc . (NASDAQ: TTEC), one of the largest and mostgeographically diverse global providers of business process outsourcing BPOsolutions, today announced its premier sponsorship of the Susan G. KomenDenver Race for the Cure®. For three years in a row, contributions fromTeleTech and its employees earned it recognition as...
WEST VALLEY CITY -- The E Center here has tried for years to sell naming rights to a corporate sponsor, but to no avail. In 2000, Colorado-based beermaker Coors offered $8 million for the naming rights, but that deal was nixed by West Valley leaders. Since then,...
Recognition as a Global Company Increases Clients More Confident in Haier QINGDAO, China, Sept. 29 /Xinhua-PRNewswire/ -- Haier, the world's fourth largest white goods manufacturer, closed with success...
Company works to make colleges and universities more energy efficient; sponsorship emphasizes commitment to energy conservation. FRAMINGHAM, Mass., Sept. 29 /PRNewswire/ -- Independent energy solutions provider Ameresco, Inc. announced today that it has joined the American College & University Presidents Climate Commitment ACUPCC as a Silver Sponsor....
MIAMI, Sept. 29 /PRNewswire/ -- American Laser Centers, http://www.americanlaser.com/ , the largest provider of laser hair removal and other noninvasive aesthetic services in the U.S., announces sponsorship of FUNKSHION: Fashion Week Miami Beach. FUNKSHION, from Oct. 1-4, will feature collections including Argyle Culture by Russell Simmons, Dragana Ognjenovic,...
Project Success Helps Students Raise Their Academic Performance GOLDEN, Colo. -- MillerCoors and 100 Black Men of Atlanta teamed up for education this past weekend during the Bank of America Atlanta Football Classic's 20th anniversary game. MillerCoors, through its sponsorship of the Classic, helped 100 Black...
TORONTO, Sept. 29 /PRNewswire-FirstCall/ -- Tahera Diamond Corporation (TSX-TAH) (the "Company") announces that it has received approval from the Ontario Superior Court of Justice for the previously announced Plan Sponsorship Agreement with 0835732 BC Ltd. (the "Plan Sponsor"). The Plan Sponsorship Agreement contemplates a number of transactions described in...
AIRLINE INDUSTRY INFORMATION-C1997-2008 M2 COMMUNICATIONS LTD Dubai-based Emirates airline has been announced as the first major sponsor for the 2011 Rugby World Cup, which is being held in New Zealand. According to The New Zealand Herald, the deal is likely to mean that teams travelling to...
Community Showcased at Groundbreaking Industry Event FRISCO, Texas -- The WorkForce Management Software Group, Inc. WFMSG, the provider of the industry redefining Community workforce management solution, today announced their Gold sponsorship of the upcoming Workforce Management Symposium scheduled for October 29th through the 31st of 2008. ...
Integrated branding campaign creates umbrella theme featuring small, lucky moments in the day of an average Texan DALLAS, Sept. 26 /PRNewswire/ -- On September 29, TracyLocke and LatinWorks will launch a new branding campaign for client Texas Lottery Commission, featuring a brand platform that will extend across...
TORONTO, Sept. 26 /PRNewswire-FirstCall/ -- Tahera Diamond Corporation (TSX-TAH) (the "Company"). Tahera Diamond Corporation announces that, as a result of the Court-approved marketing process undertaken in the Company's ongoing proceedings under the Companies' Creditors Arrangement Act (the "CCAA"), a Plan Sponsorship Agreement (the "Agreement") has been signed...
As the international sporting community has now shifted its focus to the Vancouver 2010 Olympic and Paralympic Winter Games, BCLC has unveiled a tribute to Canada's Olympians with a massive series of murals "wrapping" the corporation's head office in Kamloops. British Columbians throughout the province were invited to BCLC's Kamloops...
Chase to be the exclusive financial services partner of SHREK THE MUSICAL on Broadway GLENDALE, Calif. & WILMINGTON, Del. -- DreamWorks Animation SKG, Inc. (NYSE:DWA) and Chase Card Services, a division of JPMorgan Chase & Co. [NYSE:JPM], announced today that Chase has been named as the exclusive financial...
Branded Variety Show Visits 14 Cities Nationwide WHITE PLAINS, N.Y., Sept. 25 /PRNewswire/ -- Dos Equis today announced the launch of The Most Interesting Show in the World Tour MISW, an upscale, offbeat variety show and tour inspired by the award-winning The Most Interesting Man in the...
Lilly is first-ever company to be designated as ALC's premier sponsor; Working for Better Health exhibit will be showcased at the conference INDIANAPOLIS, Sept. 24 /PRNewswire-FirstCall/ -- Eli Lilly and Company today announced its sponsorship of the Congressional Black Caucus Foundation's 38th Annual Legislative Convention ALC,...
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