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	<title><![CDATA[ace hardware and advertisement Resources | BNET]]></title>
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	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to ace hardware and advertisement]]></description>
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		<title><![CDATA[Ace Hardware Launches New TV Ad Campaign Created by MARS Advertising]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2007_April_9/ai_n18792378]]></link>
		<description><![CDATA[SOUTHFIELD, Mich. -- As part of its 2007 branding campaign to drive awareness, sales and traffic for its primary product categories, Ace Hardware has launched a new, national television advertising campaign. The campaign, which features three TV commercials developed by MARS Advertising, Inc., of Southfield, Mich., focuses on building sales...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 09 Apr 2007 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/tv.html"><![CDATA[TV]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Ace ads on 'MNF' starring Madden blur content line; Goodby spots spoof sportscaster's role; critic asks, 'Where do you draw the line?'.(Ace Hardware, Monday Night Football, John Madden; Goodby, Silverstein and Partners)(News)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200209/ai_n25600401]]></link>
		<description><![CDATA[Byline: ALICE Z. CUNEO    Byline: ALICE Z. CUNEO  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 02 Sep 2002 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Ace Hardware Upgrades the Connect3 Promotions Planning System to Streamline Targeted Advertising Strategy for Local Markets]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2002_Jan_16/ai_81825212]]></link>
		<description><![CDATA[Business Editors/High-Tech Writers]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 16 Jan 2002 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/streamline.html"><![CDATA[Streamline]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Ace's ad campaign puts accent on paint - Ace Hardware - Brief Article]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0VCW/is_12_27/ai_76472318]]></link>
		<description><![CDATA[Latest 'Lifestyles' installment designed to bolster brand image]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 18 Jun 2001 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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	<item>
		<title><![CDATA[Ace Hardware - A new marketing and advertising strategy - Brief Article]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0FNP/is_5_40/ai_71561039]]></link>
		<description><![CDATA[A new marketing and advertising strategy for Ace Hardware kicked off last month, focusing on projects revolving around consumer life stages such as buying a first home and enlarging living spaces. A change from the hardware cooperative's past 40 years of advertising, this new campaign targets a broader audience and...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 05 Mar 2001 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[marketing]]></category>
		<category domain="http://resources.bnet.com/topic/strategy.html"><![CDATA[strategy]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[Shape of things to come?]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_qn4182/is_20000927/ai_n10138914]]></link>
		<description><![CDATA[DETROIT AP -- Volvo will launch its new S60 sedan online rather than on television to avoid high advertising costs during the run-up to the November presidential election. Volvo, a subsidiary of Ford, struck a deal with Internet service provider America Online, which has an estimated 24 million subscribers. Ford...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 27 Sep 2000 23:59:59 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/america+online+inc..html"><![CDATA[America Online Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/associated+press.html"><![CDATA[Associated Press]]></category>
		<category domain="http://resources.bnet.com/topic/benefits.html"><![CDATA[Benefits]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/internet.html"><![CDATA[INTERNET]]></category>
		<category domain="http://resources.bnet.com/topic/tv.html"><![CDATA[TV]]></category>
		<category domain="http://resources.bnet.com/topic/volvo.html"><![CDATA[Volvo]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
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		<title><![CDATA[HELLO, NEIGHBOR : THE WELCOME KIT OFFERS INFORMATION ABOUT SERVICES AND PRODUCTS.(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb4360/is_199902/ai_n15239800]]></link>
		<description><![CDATA[More than 20 million Americans who move this year will receive a  Welcome Kit package from the U.S. Postal Service. The package contains a  new address confirmation, information regarding local government  agencies and -- of particular interest to marketers -- advertisements  and promotions from retailers, and...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 08 Feb 1999 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
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	<item>
		<title><![CDATA[Mums the word ... this idea works. (Ace Hardware Village's flower sales promotion) (Advertising) (CheckOuts)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6654/is_199111/ai_n26446116]]></link>
		<description><![CDATA[MUMS THE WORD...THIS IDEA WORKS  MUMS THE WORD...THIS IDEA WORKS  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 01 Nov 1991 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/ace+hardware.html"><![CDATA[Ace Hardware]]></category>
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