BNET Industries

Market Cap:$13.9B
Last Fiscal Year Sales:$2.8B
  • Public
  • US
Dow Jones Description

Headquartered in Santa Monica, California, Activision Blizzard, Inc. is a worldwide pure-play online and console game publisher with leading market positions across all categories of the rapidly growing interactive entertainment software industry. Activision Blizzard's portfolio includes best-selling video games such as Guitar Hero, Call of Duty, and Tony Hawk, as well as Spider-Man, X-Men, Shrek, James Bond and TRANSFORMERS, leading franchises such as Crash Bandicoot and Spyro and Blizzard Entertainment's StarCraft, Diablo, and Warcraft franchises including the global #1 subscription-based massively multi-player online role-playing game, World of Warcraft. Activision Blizzard maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Romania, Australia, Chile, India, Japan, China, the region of Taiwan and South Korea.

President & Chief Executive Officer, RedOctane
Daniel L. Rosensweig
Number of Employees 2,640
Contact Information

3100 Ocean Park Boulevard

Santa Monica, California 90405

www.activisionb...

310-255-2000

NAICS Code Software Publishers: 511210

Recent Events

  • Call of Duty: World at War: ZOMBIES

    12/02/09 - Product Announcement - View Story

  • Shanda Gets It Right

    12/02/09 - Bond / Stock Rating - View Story

  • My view: The great escape of video games

    12/01/09 - Product Announcement - View Story

  • Activision's New Game Trumps Movie Sales

    12/01/09 - Product Announcement - View Story

  • Game Review: Band Hero

    11/28/09 - Product Announcement - View Story

  • Founder Claims for More Compensations from Blizzard

    11/27/09 - Lawsuit Filed - View Story

  • Video-game industry pins hopes on new titles

    11/25/09 - Financial Announcement - View Story

  • Analyst Upgrades for November 24th

    11/24/09 - Bond / Stock Rating - View Story

  • Activision denies Russian ban of Modern Warfare 2

    11/17/09 - Product Announcement - View Story

  • No Doubt Suing Activision.

    11/13/09 - Lawsuit Filed - View Story

  • Vivendi: No comment on NBC Universal stake

    11/12/09 - Merger / Acquisition - View Story

  • 'Call of Duty' Breaks Sales Records

    11/13/09 - Financial Announcement - View Story

  • Call of Duty: World at War: Zombies Arrives on App Store

    11/16/09 - Product Announcement - View Story

  • No Doubt sues over Band Hero avatars

    11/05/09 - Product Recall - View Story

  • No Doubt sues video game maker over 'Band Hero'

    11/08/09 - Lawsuit Filed - View Story

  • Activision ATVI Downgraded By Piper Jaffray

    10/29/09 - Bond / Stock Rating - View Story

  • Even as the Recession Ends, Sales Slump at Tech Firms

    11/02/09 - Bond / Stock Rating - View Story

  • iCarly Releases for the Wii and DS

    10/28/09 - Product Announcement - View Story

  • Activision Publishing Releases Nickelodeon's iCarly for WiiTM and Nintendo DSTM/ Nintendo DSiTM Join the iCarly...

    10/28/09 - Product Announcement - View Story

  • Scratch that itch for hip-hop fame

    11/06/09 - Product Announcement - View Story

News & Analysis

activision inc. and civil war - All News and Analysis

Decision Makers

Name (plus bio) Position
Daniel L. Rosensweig President & Chief Executive Officer, RedOctane
Michael J. Griffith President & Chief Executive Officer, Activision Publishing
Michael Morhaime President & Chief Executive Officer, Blizzard Entertainment
Robert A. Kotick President & Chief Executive Officer
Ann Weiser Chief Human Resources Officer
Brad Jakeman Chief Creative Officer
Brian Hodous Chief Customer Officer
George L. Rose Chief Legal Officer
Jean-Francoise Grollemund Chief Merger Officer
Thomas Tippl Chief Financial Officer
Robin Kaminsky Executive Vice President, Publishing
Joerg Trouvain Senior Vice President, European Publ
Will Kassoy Senior Vice President, Global Brand Mgmt
Kim Salzer Vice President of Global Brand Management
Mark Meadows Vice President, Marketing
Maryanne Lataif Vice President, Corp Comm
Dave Oxford General Manager
David Crane Founder
Michelle Nino-Schroder Director, Corp Comm
Ashley Dyer Senior Manager, Comm
Geri Weinfeld Senior Manager, IV
Jeff Muench Brand Manager
Jim Bull Sales Manager
Ryh-Ming C. Poon Manager, Corp Comm
Bill Black Producer
Charles J. Huebner Head of Worldwide Studios, Activision Publishing
Chris Rickwood Composer
Ed Clune
Mark Campion
Mike Restifo
Nat Burgess
Peter Thomas
Simon Dope
Tim Riley Worldwide Executive

Board of Directors

Name (plus bio) Position
Bruce L. Hack Vice Chairman & Chief Corporate Officer
Brian G. Kelly Co-Chairman
Rene Penisson Co-Chairman
Douglas P. Morris Board of Directors
Frederic R. Crepin Board of Directors
Philippe G. H. Capron Board of Directors
Richard Sarnoff Board of Directors
Robert J. Corti Board of Directors
Robert J. Morgado Board of Directors

Organization Position Status
Activision Blizzard, Inc. President & Chief Executive Officer, RedOctane Current
Adobe Systems Incorporated Board of Directors Current
Mail.com Media Corporation Board of Directors Current
ZDNet, Inc. President & Chief Executive Officer Former
CNET Networks, Inc. President Former
Yahoo! Inc. Chief Operating Officer Former
Ziff Davis Media Inc. Vice President and Publisher of PC Magazine Former
Quadrangle Group LLC Operating Principal Former

Mr. Griffith has been President and Chief Executive Officer of Activision Publishing, a subsidiary of Activision Blizzard and Activision's primary operating unit until the consummation of the combination of Activision and Vivendi Games, and Principal Executive Officer of Activision Blizzard since June 2005. Prior to joining Activision Blizzard, Mr. Griffith served in a number of executive level positions at The Procter & Gamble Company, a manufacturer of consumer goods products, from 1981 to 2005, including President of The Procter & Gamble Company's Global Beverage Division from 2002 to 2005, Vice President and General Manager, Coffee Products from 1999 to 2002 and Vice President and General Manager of Fabric & Home Care-Japan and Korea and Fabric & Home Care Strategic Planning-Asia for The Procter & Gamble Company from 1997 to 1999. Mr. Griffith holds a B.A. degree from Albion College and an M.B.A. degree from the University of Michigan.

Organization Position Status
Activision Blizzard, Inc. President & Chief Executive Officer, Activision Publishing Current
Procter & Gamble President, Global Beverage Former
University of Michigan MBA in finance & strategic planning Former
Albion College B.A. degree in mathematics, computer science and economics Former

Organization Position Status
Activision Blizzard, Inc. President & Chief Executive Officer, Blizzard Entertainment Current
Blizzard Entertainment President & CEO Former
Blizzard Entertainment Blizzard's President Former
Blizzard Entertainment Co-Founder Former
University of California, Los Angeles B.S., Electrical Engineering Former

President and Chief Executive Officer. Mr. Kotick has been a director and Principal Executive Officer of Activision Blizzard since February 1991 and was Chairman and Chief Executive Officer of Activision Blizzard from February 1991 until July 2008, when he became President and Chief Executive Officer of Activision Blizzard in connection with the combination of Activision and Vivendi Games. Mr. Kotick is also a member of the Board of Trustees for The Center for Early Education, is Chairman of the Committee of Trustees at the Los Angeles County Museum of Art and is a member of the Board of Directors of the Tony Hawk Foundation.

Organization Position Status
Activision Blizzard, Inc. President & Chief Executive Officer Current
Activision Blizzard, Inc. Board of Directors Current
Tony Hawk Foundation Board of Directors Current
Activision Blizzard, Inc. Chairman Former
Yahoo! Inc. Board of Directors Former

Organization Position Status
Activision Blizzard, Inc. Chief Human Resources Officer Current

Organization Position Status
Activision Blizzard, Inc. Chief Creative Officer Current
The Advertising Club of NY Director Current
Macy's, Inc. Executive Vice President, Corporate Marketing Former
Citigroup Inc. Managing Director, Global Advertising Former

Organization Position Status
Activision Blizzard, Inc. Chief Customer Officer Current
Cadbury Schweppes plc Executive Vice President of Global Sales Former
Cadbury Schweppes plc Group Director Former
Marquette University Bachelor of Arts In Marketing and Management Former

Organization Position Status
Activision Blizzard, Inc. Vice Chairman & Chief Corporate Officer Current
Activision Blizzard, Inc. Board of Directors Current
Vivendi Games CEO Former
Universal Studios Chief Financial Officer Former
Vivendi Games Vice Chairman & Chief Corporate Officer Former
Universal Studios Executive Vice President Former
The Seagram Company, Ltd. Former
Universal Music Group Vice Chairman Former
University of Chicago M.B.A. Former

Mr. Rose became Chief Legal Officer of Activision Blizzard in July 2008 in connection with the combination of Activision and Vivendi Games and was Chief Legal Officer of Activision Publishing from September 2007 until the transaction was consummated. Mr. Rose joined Activision Blizzard in July 1995 and held various positions of increasing responsibility within the Business and Legal Affairs Department since that time, including serving as Senior Vice President, General Counsel and Secretary of Activision Blizzard from April 2000 until September 2007. Prior to joining Activision Blizzard, Mr. Rose was in private practice in Los Angeles from 1986 to 1995. Mr. Rose holds a B.B.A. degree from the University of Michigan and a J.D. degree from Harvard Law School.

Organization Position Status
Activision Blizzard, Inc. Chief Legal Officer Current
Activision Blizzard, Inc. Secretary Current
Activision Blizzard, Inc. General Counsel, Secretary & Senior Vice President Former
Activision Blizzard, Inc. General Counsel Former
Phelps & Phillips, Llp Former
Harvard Law School Law Degree Former
University of Michigan Undergraduate Former

Organization Position Status
Activision Blizzard, Inc. Chief Merger Officer Current

Organization Position Status
Activision Blizzard, Inc. Chief Financial Officer Current
Activision Blizzard, Inc. Chief Financial Officer, Activision Publishing Former
Activision Blizzard, Inc. Principal Financial & Accounting Officer Former
Procter & Gamble Head of Investor Relations and Shareholder Services Former
Vienna University of Economics and Business Administration Master's Degree, Economics & Social Sciences Former

Organization Position Status
Activision Blizzard, Inc. Executive Vice President, Publishing Current
PepsiCo, Inc. Vice President, National Promotions and Customer Marketing Former
Activision Blizzard, Inc. Head, Global Brand Management Former
Revlon, Inc. Former
Johnson & Johnson Former
The University of North Carolina B.A Former
The University of North Carolina at Chapel Hill B.A. Former

Organization Position Status
Activision Blizzard, Inc. Senior Vice President, European Publ Current

Organization Position Status
Activision Blizzard, Inc. Senior Vice President, Global Brand Mgmt Current

Organization Position Status
Activision Blizzard, Inc. Vice President of Global Brand Management Current

Organization Position Status
Activision Blizzard, Inc. Vice President, Marketing Current

Organization Position Status
Activision Blizzard, Inc. Vice President, Corp Comm Current

Organization Position Status
Activision Blizzard, Inc. General Manager Current

Organization Position Status
Skyworks LLC. Chief Technology Officer Current
Advergame Chief Technology Officer Current
Activision Blizzard, Inc. Founder Current
Classic Gaming Expo Current

Organization Position Status
Activision Blizzard, Inc. Director, Corp Comm Current

Organization Position Status
Activision Blizzard, Inc. Senior Manager, Comm Current

Organization Position Status
Activision Blizzard, Inc. Senior Manager, IV Current

Organization Position Status
Activision Blizzard, Inc. Brand Manager Current

Array

Organization Position Status
Strategic Marketing Partners, Inc. Current

Organization Position Status
Activision Blizzard, Inc. Manager, Corp Comm Current

Bill Black is an independent sound effects designer and voice-over producer who got his start with Activision. He now runs his own game audio services company, and offers help with acting, directing, producing, audio engineering, editing and sound effects design.

Organization Position Status
Activision Blizzard, Inc. Producer Current
Gamasutra Independent Sound Effects Designer Current

Organization Position Status
Activision Blizzard, Inc. Head of Worldwide Studios, Activision Publishing Current

Mr. Rickwood is a music composer with over 15 years of experience and numerous game title credits for Cartoon Network, Activision, World Touch Gaming, Majesco, Capcom, and THQ. He holds a Masters of Music from the University of North Texas. Mr. Rickwood is a Board Member of the International Game Developers' Association Atlanta Chapter Advisory Board. He currently serves on the Advisory Board for the Game Audio Network Guild (G.A.N.G.), a professional non-profit organization established to educate the masses in regards to interactive audio.

Organization Position Status
World Touch Gaming, Inc. Composer Current
Activision Blizzard, Inc. Composer Current
The Cartoon Network, LP Composer Current
Capcom Co., Ltd. Composer Current
Game Music Central Current
Georgia Game Developers Association, Inc. Treasurer Current
University of North Texas Masters of Music Former

Organization Position Status
PC Gaming Alliance Senior Manager, Central Technology, Activision Publishing Current
Activision Blizzard, Inc. Current
PC Gaming Alliance Board of Directors Current
Caere Corporation Former

Organization Position Status
Polyfuel Inc Chief Financial Officer Current
Transocean Ltd Current
Activision Blizzard, Inc. Current
Polyfuel Inc Executive Director Former
University of California, Berkeley B.S. In Business Former

Organization Position Status
Activision Blizzard, Inc. Current
PC Gaming Alliance Board Member Current
University of California, San Diego Former

Organization Position Status
Corum Group, Ltd. Executive Vice President Current
Corum Corporation Current
Activision Blizzard, Inc. Current
Yale College Undergraduate Degree In Japanese Literature Former
University of California, Los Angeles Degree Former

Peter Thomas is one of Future Rhythm's certified Digidesign Pro Tools Instructors. With over 10 years of experience working in the music scene, Peter brings his expertise as a professional musician, recording engineer, and instructor to Future Rhythm. Peter started his involvement in music as a drummer. Peter has had the opportunity to perform alongside some of Los Angeles' finest jazz figures, as well as rock and pop acts. In addition to teaching Pro Tools at Future Rhythm, Peter also teaches the Basics of Recording & Engineering Class. Peter does freelancing both as a recording engineer and as a drummer, performs with several groups in the Bay Area, and works for Activision on the popular Guitar Hero video game series.

Organization Position Status
Future Rhythm Engineer Current
Peter Thomas Music Professional Experience Current
Activision Blizzard, Inc. Current
Foothill College Instructor Former

Organization Position Status
Activision Blizzard, Inc. Current
Edseldopedotcom Current
University of Florida Former

As Worldwide Executive of Music at Activision, Inc., Tim Riley directs all activities concerning the integration of music into the company's leading franchises such as Guitar Hero, Tony Hawk, Spider-Man and Call of Duty. With more than 16 years of experience in the music industry, Riley has brought established acts such as The Rolling Stones, Jay-Z, Beastie Boys and Johnny Cash to Activision's games, as well as award-winning composers such as Graeme Revelle. Riley has been at the forefront of industry innovation, including creating the appearance of artists such as Green Day's Billie Joe, Travis Barker and Snoop Dogg as characters within the games themselves. Formerly, Mr. Riley held A&R positions at some of the industry's top record labels including Jive, Giant/Revolution, Warner Bros., and Geffen. He has served as music coordinator the CMJ Music Marathon and is a voting member of the National Academy of Recording Arts & Sciences, in addition to participating on the nominations panel for the music committee of the Academy of Interactive Arts & Sciences.

Organization Position Status
Activision Blizzard, Inc. Worldwide Executive Current
Independent Music Awards Worldwide Executive of Music, Activision, Inc. Current

Mr. Kelly has held various positions of responsibility with Activision since 1991, including serving as a director of Activision since July 1995 and as Co-Chairman of Activision since October 1998. Mr. Kelly holds a B.A. degree in accounting from Rutgers University and a J.D. degree from Fordham University School of Law.

Organization Position Status
Activision Blizzard, Inc. Co-Chairman Current
Activision Blizzard, Inc. President Former
Activision Blizzard, Inc. Chief Financial Officer Former
Ict, Inc. Director Former
Fordham University Law School J.D. Degree Former
Fordham University Law School Law Degree Former
Rutgers University B.A. Degree In Accounting Former

Organization Position Status
Vivendi Universal S.A. Senior Vice President, Human Resources Current
Vivendi Universal Games Chairman Current
Activision Blizzard, Inc. Co-Chairman Current
Vivendi Games Chairman Current
Vivendi Universal Games International SA Chairman Former

Organization Position Status
Rock and Roll Hall of Fame Board of Directors Current
Activision Blizzard, Inc. Board of Directors Current
Robin Hood Foundation Board of Directors Current
Cold Spring Harbor Laboratory Board of Directors Current
Universal Music Group Chairman & Chief Executive Officer Former
Columbia University B.A. Degree Former

Organization Position Status
Vivendi Games Senior Vice President & Head, Legal Department Current
Activision Blizzard, Inc. Board of Directors Current
New York University School of Law Degree Former

Organization Position Status
Vivendi Games Chief Financial Officer Current
Activision Blizzard, Inc. Board of Directors Current

Organization Position Status
The Random House Group, Ltd. President, Corporate Development, Random House Ventures & Executive Vice President Current
Audible, Inc. Board of Directors Current
The Princeton Review, Inc. Board of Directors Current
Activision Blizzard, Inc. Board of Directors Current
Xlibris Corporation Board of Directors Current
Principius Director Current
Ebrary, Inc. Board of Directors Current
Vocel, Inc. Board of Directors Current
American Reading Company Board of Directors Current
Princeton University Press Former
Bertelsmann AG Board of Directors Former
Harvard Business School M.B.A. degree Former
Harvard University MBA Former
Princeton University B.A. Degree Former

Organization Position Status
Bacardi Limited Board of Directors Current
Activision Blizzard, Inc. Board of Directors Current
St. John's University M.B.A. Degree In Taxation Former
Queens College B.A. Degree In Accounting Former

Mr. Morgado has been a director of Activision since February 1997 and currently serves as chairperson of both the Compensation Committee and the Nominating/Corporate Governance Committee. Mr. Morgado is Chairman of Maroley Media Group, a media entertainment investment company he established in 1995. He previously served as Chairman and Chief Executive Officer of the Warner Music Group, Inc. from 1985 to 1995. Mr. Morgado serves on the boards of directors of the Maui Arts & Cultural Center and New Milford Hospital in Connecticut. He is also a member of the board of managers of Nest Top, LLC, the controlling shareholder of Nest Family and Nest Learning Systems, a children's entertainment company. Mr. Morgado holds a B.A. degree from Chaminade University of Honolulu and an M.P.A. degree from The State University of New York.

Organization Position Status
Activision Blizzard, Inc. Board of Directors Current
New Milford Hospital Board of Directors Current
Maui Arts & Cultural Center Board of Directors Current
Nest Family Entertainment Inc. Board of Directors Current
Nest Family Entertainment Inc. Member Current
Warner Music Group Corporation Chief Executive Office Former
Nest Family Entertainment Inc. Manager Former
Warner Music Group Corporation Chairman Former
The State University of New York M.P.A. Degree Former
Chaminade University of Honolulu B.A. Degree Former

Executive News

  • Guitar Hero, Beatles hope to revive music games

    Marketwatch - 9/04/09 - View Story

  • New games, price cuts spark hopes for a fall sales revival

    Philadelphia Inquirer - 9/04/09 - View Story

  • Critics Hail Guitar Hero(R) 5 Rave Reviews for Variety of Music, Epic Number of Tracks, Consumer Value and Game Innovation

    DMN Newswire - 9/03/09 - View Story

  • Critics Hail Guitar Hero(R) 5

    Reuters - 9/03/09 - View Story

  • Video game industry hopes Beatles can help boost sales

    Chronicle Herald - 9/01/09 - View Story

  • Music Video Games Aim to Pump Up Autumn Sales Volume

    E-Commerce Times - 9/01/09 - View Story

  • Video: Guitar Hero(R) 5 Now Available for Consumers to 'Rock Any Way They Want' Latest Version of Best-Selling Music Franchise Offers Today's Hottest Rock Hits and Classic AnthemsFor a

    DMN Newswire - 9/01/09 - View Story

  • Video: Guitar Hero(R) 5 Now Available for Consumers to 'Rock Any Way They Want'

    Reuters - 9/01/09 - View Story

  • Beatles, Stones, Super Mario: big autumn for games

    Fort Mills Times - 8/31/09 - View Story

  • Web 2.0 Summit 2009 Pays It Forward Audiences Asked to Submit Proposals for Web 2.0 Summit Charity Partnerships

    DMN Newswire - 8/31/09 - View Story

  • Web 2.0 Summit 2009 Pays It Forward

    Reuters - 8/31/09 - View Story

  • Web 2.0 Summit 2009 Pays It Forward

    PR Newswire - 8/31/09 - View Story

  • Rock Band abandoning hardware, Guitar Hero focusing on new audiences

    Los Angeles Times - 8/31/09 - View Story

  • World of Warcraft®: Cataclysmâ„¢ Unveiled

    Reuters - 8/21/09 - View Story

  • World of Warcraft(R): Cataclysm(TM) Unveiled

    Forbes.com - 8/21/09 - View Story

  • World of Warcraft: Cataclysm„ Unveiled

    Business Wire - 8/21/09 - View Story

  • BlizzCon 2009 Gaming Convention Begins This Week

    Business Wire - 8/18/09 - View Story

  • Ozzy Osbourne to Rock BlizzCon 2009

    Business Wire - 8/11/09 - View Story

  • Activision: New Tony Hawk, Bond, Spider-Man in 2010

    Wired News - 8/06/09 - View Story

  • Activision expects repeat of holiday season

    Los Angeles Times - 8/06/09 - View Story

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     ATVI $11.03 -0.27 (-2.39% )
Average Volume 15,960,100
Shares Outstanding 1.27B
Market Cap 14.0B
Year High 13.14
Year Low 8.14
Earnings Per Share 0.23
P/E Ratio 47.96
Dividend N/A
Yield N/A
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