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- Nokia's Navteq buys mobile ad firm
- Nokia's mobile advertising arm, Navteq, is buying Acuity Mobile, the US-based marketing firm that can track the movements of phone users and send targeted promotional information. Under the deal, carried out for an undisclosed sum, Navteq plans to use Acuity’s patented mobile advertising technology to keep pace with Apple's...
- Articles 2009-09-14
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- Ad agency targets Greenbelt-based Acuity Mobile
- Acuity Mobile, of Greenbelt, a provider of targeted mobile content delivery technology, said its Embedded Mobile Advertising Platform has been selected by Piazza Advertising, of Arlington, Va., a full-service advertising agency, to send customized, highly targeted marketing content straight to the mobile phones of customers who have elected to receive...
- Research articles 2007-11-08
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