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- AdMob launches ad platform for Android
- AdMob is launching a new ad network for the Android platform that enables developers to insert ads into Android applications. AccuWeather, Jirbo and TapJoy have already joined the network as developers. AdMob serves ads for Android mobile websites and received...
- Articles 2009-01-28
- Mobile advertiser AbMob claims buyout talks
- Mobile phone advertising startup AdMob expects its sales to double this year and claims two companies have recently initiated takeover talks. AdMob CEO Omar Hamoui says: ?I wouldn’t say any of them have gotten really serious, but we’ve definitely had conversations.? ...
- Articles 2009-06-15
Additional Resources
- AdMob Sees Explosive Mobile Phone Internet Usage
- A fascinating if not predictable report from AdMob was just released yesterday showing explosive mobile phone web surfing growth. In their September 2009 AdMob Mobile Metrics Report AdMob received more than 100 million ad requests from 14 countries, and more than 10 million ad requests from 64 countries....
- News items 2009-10-30
- Short Q&A with AdMob about AdWhirl
- When I discovered AdMob had bought mobile ad "mediator" AdWhirl I fired off some questions to Jason Spero, VP & GM, North America at AdMob. He got back to me late Friday and here's a short Q&A about the acquisition via email. Q: Why did AdMob decide to buy AdWhirl?...
- News items 2009-08-31
- AdMob Dials Up Funding from Sequoia Capital, Adds Investors to Board of Directors; Largest Mobile Advertising Network to Expand Product Offering, Extends Free Advertising Promotion
- MENLO PARK, Calif. -- AdMob, Inc., operator of a global online mobile ad network that generates over 250 million page views per month, announced today that it's received Series A funding from Sequoia Capital. The company, formed in early 2006, will use the capital to support continued rapid growth, to...
- Research articles 2006-09-07
- AdMob Reports on Mobile Web's Explosive Growth
- Mobile ad firm AdMob has revealed the dramatic changes the mobile industry has seen in their second annual Mobile Metrics Report , released just this morning. Believe it or not, it was only a year ago that the Motorola RAZR scored as the number one phone...
- News items 2009-10-29
- App Store Gets Twice the Downloads of Android Market
- New findings from AdMob indicate that twice as many paid apps are downloaded per user on Apple App Store compared to the Android Market. This information comes from AdMob's Metrics Report for the month of July. According to AdMob, both the Apple App Store and the Android Market both show...
- News items 2009-08-27
- How Big Is the Apple iPhone App Economy? The Answer Might Surprise You
- If I were to tell you that Apple's app economy was worth more than $2.5 billion a year, you would laugh hysterically, shake your head and walk out of the room, yes? Surf on over to some other web site? But here I am telling you exactly that! According to...
- News items 2009-08-27
- Apple App Store sells twice as many apps as Android Market
- Need directions to your friend's party? There's an app for that. Want to know how to say "hello" in 13 different languages? There's an app for that, too. Actually, it seems like there's an app for just about everything these days, and it's no surprise that the creators of these...
- News items 2009-08-28
- iPod Touch: The Surprise Hit of the Season
- Posted by: Peter Burrows on January 08 There's been buzz for the past few weeks of a major increase in the popularity of the iPod Touch. In early December, it popped up as a top seller on Amazon. And many developers I've spoken with in recent days say they saw...
- News items 2009-08-07
- Android has good engaged base for future app growth
- A survey by AdMob shows that Android, iPhone and iPod touch users are all highly engaged with applications and frequently download them to their devices. However, Android has a much smaller base of devices and therefore has more upside ahead. AdMob, an outfit that tracks mobile Web and application usage,...
- News items 2009-08-27
- Android Market sales sadly pathetic
- Larva Labs' daily sales numbers for August Just the other day, we reported on AdMob's estimation that the AppStore moved some $2.4 billion every year in iPhone app purchases. Developers have since come out against that estimation, saying that the number is grossly inflated. But, then, AdMob's numbers for the...
- News items 2009-08-31
- Revisiting the iPhone's Browsing Market Share
- Ram Krishnan submits: AdMob, a mobile advertising marketplace, releases what they call a Mobile Metrics Report every month. Since they serve ads for more than 5,000 mobile websites around the world, they claim they are capable of storing and analyzing the data from every ad request, impression, and click....
- External links 2008-09-15
- Mobile Internet Skyrockets In Emerging Markets
- A well-worn saying in the mobile industry is that people in emerging markets will likely experience the Internet first on the phone rather than a PC. Well, it appears that day is fast approaching, reports the WSJ. Interestingly, the evidence comes from well-known companies in the industry, such as...
- External links 2008-12-05
- iPhone Overtaking Nokia Worldwide
- Nokia has lost its overall market share leadership in the worldwide smartphone segment to Apple, based on browser calls for mobile ads. Why is mobile ad share important? Because in the smartphone segment, the tail wags the dog -- apps drive customer loyalty more than hardware features...
- Blog posts 2009-07-01
- Another Sign Apple iPod Touch A Hit: Ad Requests Triple In December (AAPL)
- More evidence suggesting Apple's AAPL iPod touch had a big Christmas: Its owners looked at a lot more mobile ads in December than November, suggesting Apple sold a lot this past holiday season. Specifically, mobile ad network AdMob says it served 292 million ads to iPod touches in December, up...
- News items 2009-08-07
- Watchdogs: FTC must halt "deceptive" cellphone tracking, ads
- Google's Mobile Product Manager, Sumit Agarwal, has called the cell phone "the ultimate ad vehicle," and consumer watchdog groups are terrified of the potential that Agarwal describes. In an FTC complaint, the Center for Digital Democracy CDD and US Public Interest Research Group USPIRG plead for an investigation into and...
- News items 2009-08-07
- iPhone, iPod app market 40X larger than Android's
- Although just over a year old, Apple's market for third-party apps is 40 times larger than that for Android, researchers at AdMob found today. Based on the percentages of the 26.4 million iPhone owners and 18.6 million iPod touch owners who have paid for apps, as well as the $9.49...
- News items 2009-08-27
- Greystripe Raises $2M in Funding From GE/NBC Universal
- Greystripe, a mobile advertising network that distributes ad-supported games and applications, said it secured $2 million in funding from the Peacock Equity Fund, a joint venture fund co-founded by GE and its NBC Universal unit, ending a Series C funding round. The funding and a new strategic partnership with NBC...
- News items 2009-09-02
- AdMob's Executive Talent Scales with the Hiring of Yahoo Mobile Asia's Former General Manager, Niren Hiro
- Seasoned Media and Internet Executive Will Drive Company's Global Carrier, Brand and Media Partnerships across the Americas, Europe, and Asia
- Research articles 2007-01-23
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