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• Was Klein's Departure From Burger King Linked to Franchisee Ad Lawsuit?

  BNET - 2009-11-12

  Russ Klein, the Burger King BKC chief marketing officer who mysteriously disappeared to go sword-sharpening and dragon-slaying in September, has resigned. His departure occurs as a $65 million lawsuit between BK and its restaurant owning franchisees over their advertising budget has ground to a halt in federal court. By amazing...

  Tags: Lawsuit, Advertisement, Burger King Corp., Jim Edwards

• Burger King's Klein Disappears Following Ad Woes; Crispin Left Hanging

  BNET - 2009-09-21

  The news that Burger King president/global marketing Russ Klein is taking a leave of absence to spend some time "sharpening the sword" his actual words is bad news for Crispin Porter + Bogusky. Bad news in the sense that whenever your client disappears, it can't possibly be good news. by...

  Tags: Advertisement, Burger King Corp., Workforce Management, Marketing Research, Human Resources, Marketing, Jim Edwards

• Burger King Ad Fight: The Worst-Case Scenario for Crispin Porter + Bogusky

  BNET - 2009-07-15

  Burger King appears to be frittering away its hard-fought gains and Crispin Porter + Bogusky could end up being used as the fall-guy. Ad Age reports this week that BK's corporate HQ is trying to rig a vote that will force franchisees to accept a $1 for a double burger...

  Tags: Advertisement, Burger King Corp., Ad Age, HQ, Sales Strategy, Sales, Jim Edwards

• Burger King Apologizes for Hindu Goddess Ad

  BNET - 2009-07-09

  Burger King has apologized for a print ad depicting the Hindu goddess Lakshmi sitting on top of a meat sandwich under words that translated, "Snack is sacred." The ad only ran locally to promote a few stores in Spain, but the company has withdrawn the poster in response to letters...

  Tags: Advertisement, Burger King Corp., Ad Controversy, Katherine Glover

• Burger King Uses Darth Vader Tactic on $40 Million Ad Fund: "I Have Altered the Deal!"

  BNET - 2009-05-11

  In a suit filed in federal court, 850 Burger King restaurant franchise owners claim that Burger King's corporate HQ and Coca-Cola have conspired to keep millions in dollars that they had previously agreed would be spent on ads. by Jim Edwards

  Tags: Advertisement, Burger King Corp., Jim Edwards

• Food Roundup: Burger King Woes, Gatorade Hypocrisy, KFC's New KGC, and More

  BNET - 2009-04-15

  Visits to Burger King drop unexpectedly -- Shares for the burger chain took a tumble after the company admitted it faced an "unanticipated traffic slowdown" in March resulting in lower-than-expected revenues for the third quarter. Analysts expect rival McDonald's to do better, though both chains are benefiting from the economic...

  Tags: Food, Advertisement, McDonald's Corp., Burger King Corp., Gatorade, KFC, Powerade, Food & Beverage, Manufacturing, Katherine Glover

• Burger King Uses SpongeBob in Ads Despite Promise To "Reduce" Use of Cartoons Promoting Kids' Meals

  BNET - 2009-04-15

  Burger King is promoting a 99-cent kids’ meal in a TV spot featuring SpongeBob Squarepants even though the company joined a campaign to reduce the use of cartoon characters to promote junk food see video below. Anyone who buys the meal gets a Spongebob toy. BK’s ads are handled by...

  Tags: Advertisement, Burger King Corp., BK, Food & Beverage, Strategy, Manufacturing, Management, Jim Edwards

• SpongeBob and Square Butts: Yet Another Controversial Burger King Ad

  BNET - 2009-04-13

  Burger King has done it again. Angry parents and the Campaign for a Commercial-Free Childhood are protesting a new ad featuring SpongeBob SquarePants and the Burger King icon dancing to a new version of one hit wonder Sir Mix-A-Lot's "Baby Got Back." The original begins "I like...

  Tags: Advertisement, Burger King Corp., Katherine Glover

• Food Roundup: Burger King Ad Scandal, New Marketing Officer for Pepsi, Sara Lee Sells Pieces of Coffee Business, And More

  BNET - 2008-12-04

  Plus: * Kellogg to purchase trademarks and recipes from Mother's Cake & Cookie. * McDonald's targets Nicky D's restaurant by Katherine Glover

  Tags: Food, Marketing, Advertisement, PepsiCo, Sara Lee Corp., Burger King Corp., Food & Beverage, Manufacturing, Katherine Glover

• Burger King launches mobile game featuring king ad icon

  - 2008-05-05

  MIAMI -- Burger King Corp. and licensee Mobliss Inc., a Seattle-based mobile-content developer, have released BK CITY, a new game designed for casual mobile-game players.

  Tags: advertisement, Burger King Corp., game, mobile