Cadbury Schweppes Plc.

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• What you missed.(Briefs)(Patron Tequila under scanner for using sex in its advertisements)(Sears Holdings Corp. is reviewing its plans)(Cadbury Schweppes Beverages America looks into its digital-advertising duties)(Brief article)

  - 2007-04-02

  Patron Tequila is being slapped by the spirits industry's governing body for using sex to fuel its surging sales. The Distilled Spirits Council of the U.S. released its semi-annual marketing code report last week, in which it disclosed the outcome of Patron Tequila is being slapped...

  Tags: advertisement, beverage, Cadbury Schweppes Plc., marketing, sales, scanner, Sears Holdings Corp.

• Dr Pepper cans $5M campaign; Cadbury smashes up elaborate `mash-up' ads from Y&R, as brand nears crucial soft-drink season.(News)

  - 2006-03-27

  Byline: KATE MACARTHUR Byline: KATE MACARTHUR

  Tags: advertisement, brand, Cadbury Schweppes Plc., mashup

• Late News; Cadbury shows signs of advertising overhaul.

  - 2005-02-07

  [London] Cadbury Schweppes is taking what appears to be the first steps toward a major overhaul of its $466 million ad account. The company has solicited suggestions from at least four of its roster agency networks on ways to cut costs and improve ad [London] Cadbury...

  Tags: advertisement, Cadbury Schweppes Plc.

• Dr Pepper gets ordinary; Cadbury ads aim to make its brand less clubby, more inclusive.(News)

  - 2004-09-27

  Byline: KATE MACARTHUR Byline: KATE MACARTHUR

  Tags: advertisement, brand, Cadbury Schweppes Plc.

• Cadbury adopts umbrella strategy.(The World: Ad Age Global News & Data)(Brief Article)

  - 2004-08-23

  Byline: Alexandra Jardine Byline: Alexandra Jardine

  Tags: advertisement, Cadbury Schweppes Plc., strategy

• Work: McDonald's.(The World: Ad Age Global News & Data)(McDonald's Corp.,)(Brief Article)

  - 2004-07-19

  McDonald's gives a funky, music-video feel to a U.K. ad promoting its summer McFlurry with Strawberries and Cadbury Dream. The commercial for the treat-soft ice-cream swirled with strawberry sauce and pieces of ... McDonald's gives a funky, music-video feel to a U.K. ad promoting its...

  Tags: advertisement, Cadbury Schweppes Plc., McDonald's Corp.

• Cadbury rolls Snapple in Mexico.(The World: Ad Age Global News & Data)(Cadbury Schweppes launches Snapple in Mexico with a street campaign)(Brief Article)

  - 2003-10-13

  Byline: Laurel Wentz Byline: Laurel Wentz

  Tags: advertisement, Cadbury Schweppes Plc., Snapple

• Upside-down 7up. (Products & Packs).(Cadbury Schweppes PLC introduces DnL)(Brief Article)

  - 2002-11-01

  Cadbury-Schweppes is following up the success of the Make 7 Up Yours advertising campaign in the US with a whole new drink. DnL, which is 7 Up spelled backwards and upside-down, is reportedly a ... Cadbury-Schweppes is following up the success of the Make 7 Up ...

  Tags: advertisement, Cadbury-Schweppes, Cadbury Schweppes Plc.

• Sticky issue; Advertising gaffes.(Cadbury's advertising gaffe)(Brief Article)

  - 2002-08-24

  What possessed Cadbury-Schweppes to liken its chocolate to Kashmir? What possessed Cadbury-Schweppes to liken its chocolate to Kashmir?

  Tags: advertisement, Cadbury-Schweppes, Cadbury Schweppes Plc.

• Ad agency dumps Cadbury to get Mars account.

  - 2002-07-29

  Jul 28, 2002 (The Sydney Morning Herald Jul 28, 2002 (The Sydney Morning Herald

  Tags: advertisement, Cadbury Schweppes Plc.