BNET Industries
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Dow Jones Description
Cable Television Services
Number of Employees 5,000
Peer Companies
NAICS Code Offices of Other Holding Companies: 551112
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advertisement and espn and nfl - All News and Analysis
Hummer launches campaign for new H3; Midsize SUV aimed to attract more younger buyers and women
Michigan Chronicle 05-03-2005 Hummer kicked off its advertising and promotional campaign for the all-new H3 last week with the NFL Draft pre-party with hopes of carving out a new niche for the brand. Hummer teamed up with ESPN to present the official...
Notre Dame hasn't inquired about NU's Walker, AD says.(Sports)
Byline: Adam Rittenberg Daily Herald Sports Writer Despite published reports that put Randy Walker in the mix for the vacant Notre Dame coaching position, no one has formally contacted Northwestern about its sixth-year coach. "I have not been contacted," said Northwestern athletic...
Pro Lacrosse's Anaheim Storm: They'll Do Anything
John Wayne Airport Ad Contract Extended; Another Pro Sport Deal for Ameriquest Mortgage MEDIA & MARKETING While "The O.C." made its second season debut last week, a group of real locals was getting its 15 minutes of fame on ESPN's reality series, "I'd Do Anything." The National Lacrosse...
ESPN affiliates strike NFL paydirt: MSOs ring up $141m with local avails and an additional $38m from 'The House' promo.(Marketing & Advertising)(Multiple Service Operator)
Cable operators generated about $141 million in advertising revenue during the 2003 National Football League season from selling local avails during ESPN's Sunday Night Football games, according to network estimates. That's up 7% compared to Cable operators...
10 problem products from 2003.(The Book of Tens)
1 Ziploc Tabletops Born in 2002, these "semi-disposable" plates officially died in 2003. They were built to last forever and cost as much as cheap permanent tableware. And therein lay the problem. "There are no repeat purchases," grumbled one grocery buyer. "The things ...
ESPN, affils score big with NFL promo. (Marketing & Advertising).
Just as Olympians strive to be faster, stronger, and go higher, so ESPN tries to generate greater affiliate participation and amass more local ad dollars with each autumn's National Football League promotion. ESPN vice president of affiliate ...
The Buzz.(Brief Article)
Viacom purchased the other half of children's network, Noggin, from partner Sesame Workshop. But the company has no plans to alter Noggin's ad-free format-despite the potential benefits of selling it along with Nickelodeon and maximizing the prime-time block targeting tweens. Instead, the channel will continue to...
For NFL Ad Sales, Flat Equals Rise.
When it comes to professional football, flat ratings apparently mean more advertising revenue. Despite posting flat ratings last year, some networks carrying prized National Football League games said they're generating significant cost-per-t When it comes to professional football,...
United pact targets business travelers: ABC/ESPN ads set to air during NFL, PGA events.(Brief Article)
United Airlines has inked a one-year deal with ABC Sports and ESPN valued at $20 million, enabling the airline to run ads across a range of the networks' prime properties. United Airlines has inked a one-year deal with ABC Sports and ESPN valued at...
Bud Light Puts Fizz in Big Monday
Plus: Brosnan Next Prez at MLBP? Anheuser-Busch will put a big Bud Light stamp on ESPN's trademark Monday night college basketball programming block. Going above and beyond its regular media buy, A-B is linking with the sports net for a "Bud Light Big Monday" sweepstakes, luring armchair point guards...
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