Resources
BNET Business Dictionary
- Advertisement
- a public announcement by a company in a newspaper, on television or radio, or over the Internet, intended to attract buyers for a product or service
- Advertisement definition on BNET »
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- Accela Communications Delivers On Demand Webcasts Via Standard Ad Units at Publisher Web Sites; Pilot Program Boosts Average Response Rates by 17X & Interaction Times by 10X
- SOUTHBOROUGH, Mass. -- At a time when successfully engaging customers with online marketing is crucial for companies, Accela Communications -- creator of the AccelaCast on-demand rich media platform -- is introducing AccelaCast inBanner, a technology that delivers sophisticated webcasts through the familiar "footprint" of standard banner ad units on publisher...
- Research articles 2005-11-07
- Historic Thayer Hotel at West Point plays integral part in U.S. Army's "Community Heritage Partnership" program new pilot program aims to build stronger relationships with Village of Highland Falls.(Hotels & Conference Centers)(Advertisement
- The historic Thayer Hotel, located on the grounds of the United States Military Academy, is playing a vital role in the U.S. Army's new "Community Heritage Partnership" program. The pilot program, which involves West Point and the Village o The historic Thayer Hotel, located on the...
- Research articles 2005-06-27
- ESPN ad effort hails a cab ; Adapt Media's pilot program driving in NYC.(Brief Article)
- The Times Square news ticker has been a New York landmark for years. Now, ESPN has taken a sports version to another Big Apple institution: the yellow cab. The Times Square news ticker has been a New York landmark for years. Now, ESPN has...
- Research articles 2001-05-28
Additional Resources
- Gauging Advertising Effectiveness
- No matter the medium, it costs to advertise. So, how do you know whether your investment is garnering a return? It starts with solid objectives that are clearly defined. From there, it's about measurement. This article will help you develop a strategy for knowing whether and to what extent your...
- Articles 2007-05-08
- SK Telecom Co. Ltd Q3 2007 Earnings Call Transcript
- Question-and-Answer SessionOperator Ladies and gentlemen, now we would like to open up the floor for questions and answers. [Operator Instructions]. In order to offer opportunities to as many participants as possible we would appreciate it greatly if you could limit the number of your questions two per person....
- Earnings calls 2007-10-25
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