BNET Industries
Last Fiscal Year Sales:$120.4B
- Public
- DE
Dow Jones Description
Helping you 'Arrive'! Volkswagen AG ( German: VOW) is one of the leading automobile manufacturers in the world. Number one in Europe, it produces over 5.2 million cars, trucks, and vans annually. Some of its models are Passat, Touareg, Phaeton, Lamborghini, Bentley, and Bugatti. It operates plants in Africa, the Americas, the Asia/Pacific region, and Europe and it is sold in about 150 countries. This $121.3 billion company is based in Wolfsburg, Germany and employs about 342,500 people. In March 2006 the company's Supervisory Board approved the sale of wholly-owned subsidiary Europcar to the French investment group Eurazeo
Number of Employees 369,928
Peer Companies
NAICS Code Motor Vehicle Body Manufacturing: 336211
Recent Events
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Volkswagen-Suzuki to roll out Rs 2.5-lakh car in India
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BRIEF: New Beetles coming
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Review: Audi R8, precision meets flair
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Maruti shares up on VW, Suzuki deal
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European shares mixed in early trading
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Volkswagen To Buy 19.9% Stake In Suzuki Motor
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Germany's Volkswagen to take 20 per cent stake in Japan's Suzuki
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Volkswagen set to buy up to 20% Suzuki stake
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CA-BUSINESS Summary
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VW buys 49.9% stake in Porsche
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Volkswagen buys 49.9% stake in Porsche
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Tax changes proposed to aid smaller Madoff investors
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Volkswagen Shareholders Approve Plan To Raise Capital To Finance Porsche Deal - Update
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Audi Parent Volkswagen Takes 49.9 Percent Stake in Porsche AG
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'Wrap artist' lays tracks with mobile billboard
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VW buys 49.9 percent stake in Porsche
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UPDATE 1-MAN down on talk about pressure to bid for Scania
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Report from Europe: The Fallout from the Dubai Sandstorm Lingers
News & Analysis
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Volkswagen Routan Ads Tout
- 2008-10-24
Volkswagen Routan Ads ToutRE: Volkswagen Routan Ads Tout "German" EngineeringThis Volkswagen Routan really rocks! What I love about this is its features including traction and stability controls, a 6-speed automatic transmission. Cool!
Volkswagen Routan Ads Tout "German" Engineering
BNET
- 2008-10-22
The all-new Volkswagen Routan has a couple of strikes against it, starting with the simple fact that it's a minivan. Second, it's really a modified Chrysler. But in a series of overly complicated ads starring Brooke Shields, VW touts the Routan's "German engineering." by Jim Henry
Volkswagen follows a winding ad road.(News)(Chronology)(Brief article)
- 2007-06-04
February 2006: Introduces "Fast'' doll online and in ads featuring lab-coated German "engineer'' and the line "Unpimp mein auto.'' February 2006: Introduces "Fast'' doll online and in ads featuring lab-coated German "engineer'' and the line "Unpimp mein auto.''
Prevention group helps shelve suicide commercials
- 2007-02-23
Suicide prevention groups are welcoming decisions by two carmakers to pull ads with suicide themes. Both GM and Volkswagen have run recent ads revolving around suicide, "not something we need to show as a mass marketing ploy," according to Lawrence D. Sprung, chairman of the Long Island chapter...
Seed Media Group Adds Auto Marketers General Motors, Honda, Volkswagen, Acura and MINI to Its List of Advertising Partners
- 2006-08-22
NEW YORK -- Seed Media Group today announced that it has closed five new advertising accounts with major automotive brands. General Motors, Honda, Volkswagen, Acura and MINI have all signed on to create and support customized advertising programs across Seed Media Group's platforms, which include the company's flagship magazine, Seed,...
VW veteran Aragones brings digital branding fervor to Kia's ad shop.(Volkswagen)(employee of David & Goliath)(Interview)
- 2006-05-22
Byline: Jean Halliday Byline: Jean Halliday
Images of the Week.(Volkswagen AG advertisement)(Brief article)
- 2006-04-17
VOLKSWAGEN GOLF: La Communidad, Buenos Aires, Argentina VOLKSWAGEN GOLF: La Communidad, Buenos Aires, Argentina
Volkswagen: Polo.(targets women in advertising, advertising contract with DDB Worldwide)(Brief Article)
- 2006-01-16
Volkswagen U.K.'s new Polo targets women who want a small, safe car but not patronizing, cute advertising. DDB London's commercial depicts a world where everyone has a guardian angel. One angel, ... Volkswagen U.K.'s new Polo targets women who want a small, safe car but...
Spotlight.(automobile television advertising awarded)(Brief Article)
- 2005-11-07
Byline: Laurel Wentz The Gunn Report: Honda U.K.'s "Grrr'' spot, Thai toy ads, Almap BBDO, TBWA and Volkswagen top annual ranking of ad industry's most awarded [New York] To no one's surprise, Wieden & Kennedy London's delightful "Grrr'' spot for Honda...
Work: Volkswagen.(The World: Ad Age Global News & Data)(Brief Article)
- 2005-02-14
DDB London took a classic "Singin' in the Rain'' scene and added three break dancers and body poppers made up to look like Gene Kelly who execute extreme dance steps. The ... DDB London took a classic "Singin' in the Rain'' scene and added three...
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