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	<title><![CDATA[advertising company Resources | BNET]]></title>
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	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to advertising company]]></description>
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		<title><![CDATA[Delaware Ad Firm Sues JTW, WPP Over Bing Product Placement Campaign]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fpaidcontent.org%2Farticle%2F419-delaware-ad-firm-sues-jtw-wpp-over-bing-product-placement-campaign%2F&siteid=23&tag=contentnext]]></link>
		<description><![CDATA[ Denizen, a small Delaware ad firm, is suing JWT and its parent WPP over the idea to use product placement to promote Microsoft (NSDQ: MSFT) search engine, Bing, AdAge reports. The suit grows out of an alliance that Denizen says tried to strike with WPP in 2002 to share...]]></description>
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		<pubDate>Thu, 27 Aug 2009 16:21:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertising+company.html"><![CDATA[Advertising Company]]></category>
		<category domain="http://resources.bnet.com/topic/alliance.html"><![CDATA[Alliance]]></category>
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		<category domain="http://resources.bnet.com/topic/microsoft+corp..html"><![CDATA[Microsoft Corp.]]></category>
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		<category domain="http://resources.bnet.com/topic/wpp.html"><![CDATA[WPP]]></category>
		<category domain="http://resources.bnet.com/topic/david+kaplan.html"><![CDATA[David Kaplan]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MSFT</category>
		<category domain="tickers">MSFT</category>
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		<title><![CDATA[WebVisible acquires rival search ad firm Adapt]]></title>
		<link><![CDATA[http://www.bnet.com/2448-13071_23-251632.html]]></link>
		<description><![CDATA[ California-based internet ad firm WebVisible has acquired rival ad firm Adapt Technologies, a search ad software developer based in Pasadena. Financial details of the deal were not disclosed.          WebVisible was founded in 2001 and develops locally focused interactive advertising tools...]]></description>
		<s:doctype><![CDATA[Articles]]></s:doctype>
		<pubDate>Fri, 21 Nov 2008 12:54:46 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertising+company.html"><![CDATA[Advertising Company]]></category>
		<category domain="http://resources.bnet.com/topic/internet+search+advertising.html"><![CDATA[Internet Search Advertising]]></category>
		<category domain="http://resources.bnet.com/topic/analytics.html"><![CDATA[Analytics]]></category>
		<category domain="http://resources.bnet.com/topic/pay-per-click+advertising.html"><![CDATA[Pay-per-click Advertising]]></category>
		<category domain="http://resources.bnet.com/topic/webvisible.html"><![CDATA[WebVisible]]></category>
		<category domain="http://resources.bnet.com/topic/adapt+technologies.html"><![CDATA[Adapt Technologies]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/financial+planning.html"><![CDATA[Financial Planning]]></category>
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		<category domain="http://resources.bnet.com/topic/olof+lindh.html"><![CDATA[Olof Lindh]]></category>
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		<title><![CDATA[Mobile ad firm, Apptera, raises 10.5m]]></title>
		<link><![CDATA[http://www.bnet.com/2448-13071_23-251546.html]]></link>
		<description><![CDATA[ Mobile advertising company, Apptera, has raised USD10.5m in funding from existing investors, Lightspeed Venture Partners, Alloy Ventures and Walden International. The new investment will go towards the development of the company&#8217;s voice and visual mobile advertising network.          Apptera was established...]]></description>
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		<pubDate>Fri, 21 Nov 2008 12:53:45 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertising+company.html"><![CDATA[Advertising Company]]></category>
		<category domain="http://resources.bnet.com/topic/mobile.html"><![CDATA[Mobile]]></category>
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		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/alloy+ventures.html"><![CDATA[Alloy Ventures]]></category>
		<category domain="http://resources.bnet.com/topic/lightspeed+venture+partners.html"><![CDATA[Lightspeed Venture Partners]]></category>
		<category domain="http://resources.bnet.com/topic/walden+international.html"><![CDATA[Walden International]]></category>
		<category domain="http://resources.bnet.com/topic/hugo+lomax.html"><![CDATA[Hugo Lomax]]></category>
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		<title><![CDATA[Mobile advertising firm, MoJiva, raises funding]]></title>
		<link><![CDATA[http://www.bnet.com/2448-13071_23-249217.html]]></link>
		<description><![CDATA[ Mojiva, a New York-based mobile advertising firm, has raised an undisclosed amount in Series A funding from Bertelsmann Digital Media Investments, the venture capital arm of German media conglomerate Bertelsmann.          Founded in May 2008, Mojiva provides advertising tools which enable...]]></description>
		<s:doctype><![CDATA[Articles]]></s:doctype>
		<pubDate>Fri, 14 Nov 2008 12:44:31 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/bertelsmann+ag.html"><![CDATA[Bertelsmann AG]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+company.html"><![CDATA[Advertising Company]]></category>
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		<category domain="http://resources.bnet.com/topic/mojiva.html"><![CDATA[Mojiva]]></category>
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		<title><![CDATA[Earnings Preview: Lamar Advertising Company]]></title>
		<link><![CDATA[http://dw.com.com/redir?destUrl=http%3A%2F%2Fseekingalpha.com%2Farticle%2F104176-earnings-preview-lamar-advertising-company%3Fsource%3Dbnet&siteid=23&tag=seekingalpha]]></link>
		<description><![CDATA[Lamar Advertising Company LAMR is expected to report Q3 earnings before market open Thursday, November 6 with a conference call scheduled for 11:00 am ET.Guidance  Analysts are looking for a profit of 5c on revenue of $305.7M. The consensus range is 1c to 10c for EPS, and revenue of...]]></description>
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		<pubDate>Wed, 05 Nov 2008 08:54:37 -0800</pubDate>
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		<category domain="http://rss.financialcontent.com/stocksymbol">LAMR</category>
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		<title><![CDATA[Should Ad Companies Fear or Love Google?]]></title>
		<link><![CDATA[http://blogs.bnet.com/harvard/?p=164]]></link>
		<description><![CDATA[In 2007, advertising companies fear Google. While traditioinal advertising revenues this year have been flat at best and declining in some important segments such as local, the search engine's ad services posted strong gains, mostly on the strength of sales to small business.    What is it doing...]]></description>
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		<pubDate>Thu, 27 Dec 2007 05:39:18 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/sean+silverthorne.html"><![CDATA[Sean Silverthorne]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
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		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
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