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- Advertising Roundup: Yahoo and Google Feeling Slow Ad Market, FTC Cracking Down on Greenwashing, and More
- Advertising Roundup: Yahoo and Google Feeling Slow Ad Market, FTC Cracking Down on Greenwashing, and MoreRE: Advertising Roundup: Yahoo and Google Feeling Slow Ad Market, FTC Cracking Down on Greenwashing, and MoreWell, the green search engine www.treehoo.com is constantly growing. Maybe because they care about the environment...
- Discussion threads 2008-10-22
Additional Resources
- Advertising Roundup: Abbott Lists Agencies; Goldsmith Back in Business; Fallon Wins Boston Mkt; Virgin Shakes up Roster; More ...
- Abbott Laboratories shortlists agencies in Asia -- The US pharmaceutical company is reviewing its $20 million regional media duties. OMG’s PHD and Interpublic Group’s Initiative are reported to be involved in all the markets, while ZenithOptimedia and MEC are involved in some markets. [Source: Brand Republic] Ex-Y&R...
- Blog posts 2009-01-09
- Advertising Roundup: Abbott Lists Agencies; Goldsmith Back in Business; Fallon Wins Boston Mkt; Virgin Shakes up Roster; More â¦
- Abbott Laboratories shortlists agencies in Asia — The US pharmaceutical company is reviewing its $20 million regional media duties. OMG's PHD and Interpublic Group's Initiative are reported to be involved in all the markets, while ZenithOptimedia and MEC are involved in some markets. [Source: Brand Republic] Ex-Y&R Exec Goldsmith Resurfaces...
- News items 2009-08-07
- Advertising Roundup: Carrefour Taps Publicis; LePlae Out at TBWA; LA Bans New Outdoor; Insider Buys at ValueClick; More ...
- Carrefour taps Publicis Groupe -- The holding company plans to form an ad-hoc agency that will be totally dedicated to the account, like Enfatico for Dell. Hired without a review to handle its corporate and commercial advertising. [Source: Adweek] Rumor: LePlae out at TBWA -- Back in...
- Blog posts 2009-01-26
- Advertising Roundup: Dentsu to Enter Russia; Levi's Picks Wieden; Layoffs at Euro RSCG; And More ...
- Dentsu to enter Russia -- Dentsu, Japan's largest advertising company, will set up a subsidiary in Russia as it aims to expand out of its mature home market. PHD owed the most by Chrysler -- Chrysler could be headed to bankruptcy court -- a move that could...
- Blog posts 2008-12-14
- Advertising Roundup: Aegis Readies Books; Illegal Billboards in LA; BBDO Does Politically Incorrect VW Ad; More ...
- BBDO grabs two Pepsi accounts from JWT -- In India, agency will now handle 7UP as well as Quaker Oats. [Source: Business Standard] Australia's worst ads -- a tampon ad featuring a beaver and a Domino's pizza ad in which a character named Many Toppins uses the...
- Blog posts 2009-01-05
- Advertising Roundup: Aegis Readies Books; Illegal Billboards in LA; BBDO Does Politically Incorrect VW Ad; More â¦
- BBDO grabs two Pepsi accounts from JWT — In India, agency will now handle 7UP as well as Quaker Oats. [Source: Business Standard] Australia's worst ads — a tampon ad featuring a beaver and a Domino's pizza ad in which a character named Many Toppins uses the made-up term "Supercalafreakinawesome"...
- News items 2009-08-07
- Advertising Roundup -- 80 Laid Off at Starcom; 26 Laid Off at Ogilvy; Lamar Debt Makes Hedge Fund Rich; More ...
- Layoffs at Starcom -- Chicago's Starcom MediaVest laid off 80 staffers yesterday, AgencySpy has learned. A Starcom representative confirmed the cuts today, stating that the current economic climate is to blame. [Source: AgencySpy] 26 laid off at Ogilvy Group UK -- The role of Bo Hellberg, the...
- Blog posts 2009-01-23
- Advertising Roundup: Campaign Search Ads, Reality Check for Mobile, and More
- Obama bests McCain in search ads -- Only a few months ago, McCain had a huge advantage over Obama in terms of search presence. Not anymore. Mediaweek reports that the Obama camp has gone aggressive on snatching up ad opportunities related to keywords like "debate," "debate winner," and now terms...
- Blog posts 2008-10-01
- Advertising Roundup: Google Wants to Boost Brand, Gawker Braces for Slow Sales, and More
- Google looking into advertising itself -- Google, a company that has long snubbed traditional offline advertising, has been talking to Madison Avenue ad agencies about ways to promote its brand. The move makes sense: Despite Google's constant flow of new products, revenue growth slowed to 39 percent in the second...
- Blog posts 2008-10-03
- Advertising Roundup: Wunderman Wins Nokia; Leapfrog Splits With TBWA; JWT Stages Kidnapping; And More ...
- Wunderman won the £18m global digital business for Nokia -- It is understood to have beaten Euro RSCG 4D and RMG Connect to scoop the account. The agency will work with global advertising agency Wieden & Kennedy. [Source: Marketing Week] Toymaker Leapfrog splits with TBWA/Chiat/Day -- Parting...
- Blog posts 2008-12-18
- Advertising Roundup: Saatchi Wins Kroger; Valassis Suit Develops; Y&R Defends Sharks; Clear Channel Settles Claim; More ...
- Donny Deutsch screams for revenge as recession hits people he knows (i.e. the super rich) -- Bernie Madoff is a “serial killer,†former adman turned gazillionaire Deutsch told Jim Cramer during Mad Money Thursday, who “belongs in a cage tomorrow.†“He didn’t do it with homicide,†Deutsch continued, “but do...
- Blog posts 2009-01-12
- Advertising Roundup: BK Picks LatinWorks; WPP to Acquire Jupiter; Layoffs at Lowe and Deutsch; More ...
- Burger King Picks LatinWorks -- Burger King has selected Omnicom Group's LatinWorks in Austin, Texas, as its lead U.S. Hispanic creative agency following a review, BK said today. In addition, Tapestry in Chicago, part of the Starcom MediaVest Group of shops and ultimately a unit of Publicis Groupe, was chosen...
- Blog posts 2009-01-20
- Advertising Roundup: Super Bowl Not Sold Out; DeWitt RIP; Valassis Debt Reorg; More ...
- AKQA is now the AOR for The New York City Ballet -- The agency will be responsible for social media stuff, a website re-design and a new ticketing system. [Source: AgencySpy] NBC still selling Super Bowl spots -- Five hours of pregame coverage also open. "Traditionally, much...
- Blog posts 2009-01-27
- Advertising Roundup: Hyundai at the Oscars, Google on Games, and More
- Hyundai buys up GM's Oscar ad time -- As General Motors takes an ax to its advertising budget, Hyundai is ready to fill the void. The South Korean car company has quickly snapped up all of the Oscar spots that GM had purchased and then abandoned. Meanwhile, this year's Oscars...
- Blog posts 2008-10-08
- Advertising Roundup: Starbucks' Surprise Hit, NBA's New Partner, MySpace's MyAds, and More
- Lessons from the 1970s recession -- AdAge reprises a piece from its archives on what marketers, media, and agencies did right and wrong during the recession of 1973-1975. [Source: AdAge] Starbucks makes oatmeal trendy -- Starbucks has stumbled upon a hit product that has taken even the...
- Blog posts 2008-10-13
- Advertising Roundup: Google Ads Get Political, FDA Slaps Bayer for False Claims, and More
- John Kerry urges Obama supporters to help by buying Google ads -- Senator John Kerry learned firsthand what happens when political opponents run successful smear campaigns, and he doesn't want Obama to suffer the same fate he did. Kerry is using his PAC to ask Obama supporters to buy Google...
- Blog posts 2008-10-28
- Advertising Roundup: Starbucks' Election Offer Foiled, Consumer Brands Going Negative, and More
- Starbucks reprimanded for Election Day offer -- Turns out the coffee chain's friendly marketing ploy -- a free cup of coffee for anyone who votes -- is illegal. Washington state officials notified Starbucks today that offering remuneration in exchange for voting is against state and federal election law. Starbucks quickly...
- Blog posts 2008-11-04
- Advertising Roundup: More agency layoffs; Y&R Wins Round Table; Fiat Picks WPP
- Advertisers gain upper hand in web formats -- As growth in online advertising slows, some Internet companies are easing the restrictions they impose on the categories and formats of advertising they will accept. Web sites have started letting marketers create bigger, more intrusive ads that take up more space on...
- Blog posts 2008-12-29
- Advertising Roundup: Dunkin Donuts' New Ads; 3-D Ad for Super Bowl; Latest Layoff Rumors; More ...
- Dunkin' Donuts breaks Hill Holliday campaign -- Coffee and doughnut chain Dunkin’ Donuts breaks a new $100 million advertising campaign today that features the slogan “You Kin’ Do it.†The new effort, which was created by Dunkin’s Boston-based advertising agency Hill, Holliday, Connors, Cosmopulos Inc., is the latest iteration of...
- Blog posts 2009-01-06
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