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- OpenTV Corp. Q2 2009 Earnings Call Transcript
- Question-and-Answer SessionOperator Operator Instructions Your first question comes from Todd Mitchell - Kaufman Brothers. Todd Mitchell - Kaufman Brothers I have a question with regard to licensing of IPTs and the recent win with Macrovision or where had over NDS. The NDS is had indemnified to move customers in...
- Earnings calls 2009-08-06
Additional Resources
- Jyll Holzman.(The New York Times senior VP-advertising)(Brief Article)
- Jyll holzman led the advertising team of one of the world's best-known newspapers during its strongest year-to-year period ever. As The New York Times senior VP-advertising, she led a 350-person team that helped increase ad revenues 16.7% to $757.9 m Jyll holzman led the advertising team...
- Research articles 2000-09-18
- Viewpoint Expands Advertising Team with Top Talent from the Online Advertising Industry; Expansion Part of a Plan to Increase Company's Online Advertising Workforce by 30 Percent
- NEW YORK -- Viewpoint (NASDAQ:VWPT), a leading provider of innovative visual technologies for the Web and the desktop, today announced four new members of its Online Advertising Operations and Client Services team, with experience working at companies such as Eyeblaster, Direct Revenue, Electric Artists, NBA.com and About.com.
- Research articles 2005-04-04
- 8e6 Technologies Retains Schwartz Communications and Gumas Advertising; Internet Filtering and Reporting Vendor Kicks off 2006 with Impressive Marketing Initiatives
- ORANGE, Calif. -- 8e6 Technologies, a security company dedicated to Internet filtering and reporting, today announced the selection of Schwartz Communications, Inc., and Gumas Advertising for its Public Relations and Advertising programs, respectively. 8e6 selected Schwartz Communications for its strong security practice of over 30 clients, as well as its...
- Research articles 2006-01-20
- Farmers Advertising Team Hauls Home the Loot
- Business Editors LOS ANGELES--BUSINESS WIRE--June 26, 2002 Where are we going to put them all? Farmers Insurance Group is bringing home six awards from last night's Insurance Marketing Communication Association's Annual Meeting and Showcase Awards in Toronto, Canada. The Showcase Awards are given for creative excellence in insurance...
- Research articles 2002-06-26
- Sleep Country USA Selects Cutting-Edge Advertising Team to Extend Customer Reach
- Business Editors SEATTLE--BUSINESS WIRE--Aug. 27, 2001 Sleep Country USA, the Pacific Northwest's largest mattress retailer, Monday announced the selection of Media Plus+, Metropolis Creative, and Mark Jones Creative as its new "virtual" advertising agency. The 28-store retail chain in the Seattle and Portland markets is recognized for...
- Research articles 2001-08-27
- Using an Advertising Agency
- What You Need to KnowWhy use an advertising agency at all? The size of your business will help you decide this. Many small to medium-sized companies find that their advertising budget is so small, there's little need to employ an agency. However, the skills offered by agencies are just as...
- Articles 2007-05-14
- Using an Advertising Agency
- What You Need to KnowWhy use an advertising agency at all? The size of your business will help you decide this. Many small to medium-sized companies find that their advertising budget is so small, there's little need to employ an agency. However, the skills offered by agencies are just...
- Articles 2007-11-09
- Getting the Best Results from Your Advertising Agency
- In order to show themselves in the best light, advertising agencies will make a lot of claims and promises when trying to win new business. Once an agency has been selected, it is important to regularly review agency performance to see that initial promises are being kept, and that the...
- Articles 2007-02-28
- Determining Your Advertising Objectives
- Clear objectives for an advertising campaign are essential. Do you want to generate leads or encourage brand switching? It's important to decide before your campaign begins, so you can design y0ur campaign to achieve your goals. In addition, the results should be measurable so that you can be sure the...
- Articles 2007-05-03
- Planning an Advertising and Communications Campaign
- Any communications campaign must have clear, measurable objectives. This is true whether the campaign is designed to communicate product benefits or to support an event. In order to achieve these objectives, a campaign requires careful planning. There are eight main stages to consider, from defining the target market to setting...
- Articles 2007-02-15
- Is Hulu Scared of the Big, Bad Advertising?
- Many reasons to read Staci D. Kramer's interview with Hulu CEO Jason Kilar at paidcontent.org â€" particularly now that Disney has bought a stake â€" but her best question was why she sees so many damn PSAs on Hulu instead of real, revenue-generating ads. (OK, she didn't put it quite...
- Blog posts 2009-05-05
- GM: UAW and General Motors focus on U.S. Olympic team hopefuls in new advertising campaign.
- M2 PRESSWIRE-21 June 1999-GM: UAW and General Motors focus on U.S. Olympic team hopefuls in new advertising campaign C1994-99 M2 COMMUNICATIONS LTD RDATE:180699 * First Spot Featuring Carl Lewis Breaks During NBA Final On NBC Detroit -- The UAW...
- Research articles 1999-06-21
- CompuServe Creates In-House Advertising Sales Team; New Direct Mail, Advertising Initiatives Aimed at Increasing Ad Sales
- COLUMBUS, Ohio--BUSINESS WIRE--Sept. 17, 1997--CompuServe today announced the creation of an in-house advertising and online commerce sales and account management team, a new advertising price structure, and a direct mail and advertising campaign aimed at potential online advertisers.
- Research articles 1997-09-17
- Wizzard Software Hires Advertising Sales Veteran to Lead Wizzard Media's Advertising Sales Program
- Wizzard Media, the world's largest podcast hosting network and part of Wizzard Software (OTCBB: WIZD), is pleased to announce that Jim Else, a 30-year advertising sales veteran, has been hired as Vice President of Sales to lead the company's growing new media sales operations. In this key position, Mr....
- Research articles 2007-04-17
- In Depth: Discussing Facebook's Advertising Future with VP of Global Sales Mike Murphy
- Facebook's advertising efforts have come a long way in the last four years. While many startups have had to abandon advertising-focused revenue models, Facebook has grown total revenues to around $550 million this year, with over 90% of its revenues in our estimation coming from brand or performance advertising. Today,...
- News items 2009-10-20
- Deloitte Consulting names DDB advertising agency of record; DDB Worldwide network to join marketing team in developing brand strategy during major transformation.
- M2 PRESSWIRE-5 June 2002-DELOITTE CONSULTING: Deloitte Consulting names DDB advertising agency of record; DDB Worldwide network to join marketing team in developing brand strategy during major transformation C1994-2002 M2 COMMUNICATIONS LTD RDATE:06052002 London -- Deloitte Consulting, one of the...
- Research articles 2002-06-05
- Team One Increases Professional Ranks by Two; John Powers Leads Lexus Dealer Association, Linda Schultz Navigates for Air New Zealand
- LOS ANGELES--BUSINESS WIRE--June 8, 1999-- Team One Advertising today announced two new executive hires: John Powers has signed on as Management Director in charge of the Lexus Dealer Association, and Linda Schultz, Management Supervisor, will lead the agency's Air New Zealand account as well as play a role in...
- Research articles 1999-06-08
- GoogMob Deal "A Watershed Moment" For Mobile Advertising
- Just as the introduction of the iPhone changed everything in the consumer world of mobile and helped usher in the era of the mobile internet, the pending Google acquisition of mobile display ad network AdMob is an almost equally significant event for mobile advertising. Over the past few years mobile...
- News items 2009-11-11
- Double Fusion Hires In-Game Advertising Leader Julie Shumaker as Vice President of Sales; Former Electronic Arts Exec Responsible for Industry's First Seven-Figure Marketing Deals To Lead Double Fusion Worldwide Sales Team
- SAN FRANCISCO -- Leading independent in-game advertising company Double Fusion has brought on Julie Shumaker, the top advertising sales professional in the in-game advertising industry, as Vice President of Worldwide Sales. Shumaker, renowned for having established the industry's first seven-figure product placement deals with McDonald's and Intel in Electronic Arts'...
- Research articles 2006-08-14
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