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- When and Where Will the Recession Hit the Advertising World?
- When and Where Will the Recession Hit the Advertising World?My thought on Recession AdvertisingI cover this topic a bit the other day.http://bigbry.wordpress.com/2008/01/23/advertising-in-a-recession
- Discussion threads 2008-01-30
- New Insight About the (Very Near) Future of Advertising
- The advertising world is changing -- no new insight there. Unless you live under a rock, you're aware the interactive digital age has dramatically changed the way consumers access content and receive advertising messages. However, you may not be aware just how rapidly the advertising landscape is shifting. IBM's new...
- Blog posts 2007-11-09
- Craigslist suit raises red flags: a recent legal suit brought against Craigslist highlights the confusion regarding fair housing law and individual apartment listings in online public forums.
- In the advertising world, no space is used more than the virtual billboard of the Internet. With a click of a mouse, a person can get a car insurance quote, find a date, find a roommate or sell anything. With regard to rental housing advertisements, ...
- Research articles 2006-04-01
- Editorial: Get the focus on the client.(Viewpoint)
- This is Cannes week-a celebration of creativity as the advertising world converges on the south of France to take part in the industry's premier ad festival. But agency executives basking in creative glory had best remember it's not about the work. I This is Cannes week-a...
- Research articles 2003-06-16
- Boston Agency Wins Clio Award for Anti-Smoking Ad.(Originated from The Boston Globe)
- May 1--Boston ad agency Houston Herstek Favat has captured one of the advertising world's highest awards -- a gold "Clio" for public service -- for an anti-smoking ad produced for the Massachusetts Department of Public Health. May 1--Boston ad agency Houston Herstek Favat has captured one...
- Research articles 1996-05-01
- Advertising world has to learn the rules of conflict resolution.(consolidation may bring rivals under the same agency)(Brief Article)(Editorial)
- Advertising age's Viewpoint page last week roundly criticized Interpublic Group of Cos. for working with both PepsiCo and Coca-Cola Co., and it exhorted Coke executives to force Interpublic to resign its Pepsi brands-although Coke was then to sweeten Advertising age's Viewpoint page last week roundly criticized...
- Research articles 2001-08-20
Additional Resources
- When and Where Will the Recession Hit the Advertising World?
- As the chance for a recession in the US slowly wobbles from possible to likely, the advertising world holds its breath, knowing that when costs must be cut, companies traditionally shed marketing dollars first. While nearly everyone agrees that belts will be tightened, no one seems sure when it will...
- Blog posts 2008-01-29
- eMarketer CEO Geoff Ramsey to Be Featured Speaker at Interactive Advertising World Today
- eMarketer CEO Geoff Ramsey will chair four panel discussions during Interactive Advertising World beginning today at the Millennium Hotel in New York City.
- Research articles 2004-09-20
- Hilarious "Truth In Advertising" Videos
- It's Friday afternoon, so here's your Sales Machine funny video gallery of the week. Ever want to know what really goes on inside an advertising agency? Me neither. Even so, here are five satirical videos that reveal the underbelly of the advertising world. As usual, I've included polls so you...
- Blog posts 2009-06-05
- Google Acquires Mobile Advertising Provider AdMob
- AdMob has been a major player in the mobile advertising world, really taking off when Apple enabled apps on their iPhone and iPod Touch devices. Google is gobbling up their competition mobile ad competition by acquiring AdMob . "Mobile advertising has enormous potential as a...
- News items 2009-11-09
- Common Printing and Advertising Mistakes
- The advertising world. This is where one will see people taking on different approaches to their advertising, ranging from the silly to the annoying up to the insulting. People choose these different approaches for their own reasons. Others may be just plain ignorant about the advertising and marketing formulas they...
- White papers 2006-02-08
- Please Join the Interactive Advertising Bureau, MediaPost and Over a Thousand Leading Marketers and Media Companies at Interactive Advertising World Conference and Expo September 20-21, New York, NY
- NEW YORK -- Interactive Advertising Bureau:What: The only interactive advertising industry event programmed exclusively for senior executives from advertiser, agency and media companies. Featured panels include: -- "Shedding...
- Research articles 2004-09-14
- Roanoke, Va., Company Rides High in Advertising World.
- By Keisha Stewart, The Roanoke Times, Va. Knight Ridder/Tribune Business News May 30--Maybe it's Tony Pearman's mostly all black wardrobe. Maybe it's his advertising firm's design and copy flair. Maybe it's the largely younger-than-40 staff. Whatever...
- Research articles 2002-05-30
- Lucas Donat: Innovator of Online Advertising
- Lucas Donat is a founding partner of Donat/Wald, an advertising agency that focuses on Internet and television marketing. Donat talks about what qualities attract him to certain clients and his ultimate goals within the advertising world.
- Videos 2008-05-06
- Activision, Nielsen and Massive Present State of In-Game Advertising Session at Advertising Week 2007
- Session Details Why Video Games are the Advertising World's New Medium of Choice for Reaching Elusive 13-34 Year Old Males
- Research articles 2007-09-28
- New York-Based Advertising Agency Changes Name of Seattle Office.
- By Bill Kossen, The Seattle Times Knight Ridder/Tribune Business News Apr. 20--McCann-Erickson is one of the most prominent names in the advertising world. The New York-based ad agency has been around for about 100 years and is a unit of the Interpublic Group, a...
- Research articles 2001-04-20
- eMarketer CEO Geoff Ramsey Calls for Industry Standard in Benchmarking Online Advertising Revenues
- eMarketer CEO Geoff Ramsey kicked off the 2004 Interactive Advertising World Conference and Expo conference portion of the program today calling for the industry to agree on a standard way to measure aggregate online ad revenues.
- Research articles 2004-09-20
- Circle.com Joins Havas Advertising - World's 4th Largest Agency Network; Chandon Estates Engagement Signals Increased International Growth and Access to Global Markets
- Business/Technology Editors BALTIMORE--BUSINESS WIRE--Oct. 2, 2000 With the recent completion of the Havas Advertising (NASDAQ: HADV) acquisition of Snyder Communications (NYSE: SNC), Circle.com (NASDAQ: CIRC), a leading provider of end-to-end Internet professional services, today announced its first client engagement as a direct benefit of the new relationship with...
- Research articles 2000-10-02
- Crossing over; The advertising world is seeing more colleagues cross the divide as creatives move into content with plans to develop TV shows.
- Stacy Wall is determined to cure himself. A long-time copywriter and creative director currently at Wieden & Kennedy, New York, he suffers from a common ad industry-related ailment: chronic short attention span. Mr. Wall, 33, finds himself talking to co-workers, friends even his ...
- Research articles 2000-06-26
- Research and Markets: New Video Leadership Seminar Features Byron E. Lewis Of Uniworld Group, Inc. Sharing His Knowledge And Experience From Starting And Growing A Multicultural Advertising Agency
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c51162) has announced the addition of Video Leadership Seminars: Succeeding as a Minority Business Owner in the Advertising World with Byron Lewis of UniWorld Group, Inc. to their offering. The goal of this Video Leadership Seminar is to provide executives and entrepreneurs with...
- Research articles 2007-02-26
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