BNET Industries

Adweek

is in the Media Industry

  • Private
President
Greg Farrar
Contact Information
NAICS Code Newspaper Publishers: 511110

News & Analysis

adweek and programming - All News and Analysis

  • Andrea Alstrup

    - 2000-04-10

    VP of Advertising, Johnson & Johnson ADWEEK: Your speech at an Advertising Women of New York function on June 10, 1998, is recognized as being the initial spark that led to the formation of the Family Friendly Programming Forum. What did you say? Andrea Alstrup: I was pretty...

    Tags: advertisement, Adweek, Johnson & Johnson, programming

  • Bob Wehling

    - 2000-04-10

    Global Marketing Officer, The Procter & Gamble Company ADWEEK: Along with Johnson & Johnson, Procter & Gamble was one of the first members of the Family Friendly Programming Forum. How did it start? Bob Wehling: I heard Andrea Alstrup of Johnson & Johnson give a speech aboutthe need...

    Tags: Adweek, brand, Procter & Gamble Co., programming

  • David Byers

    - 2000-04-10

    Senior VP, Chief Marketing Officer, H&R Block, Inc. ADWEEK: What led to H&R Block's recent decision to join the Family Friendly Programming Forum? David Byers: Two things, really. First, we are as an organization going through a tremendous amount of change right now, an evolution to being a...

    Tags: Adweek, H&R Block Inc., programming

  • R. Steven Johnston

    - 2000-04-10

    VP of Advertising and Brand Management, Nationwide ADWEEK: Why is Nationwide a member of the Family Friendly Programming Forum? R. Steven Johnston: It makes sense for us. We are a family friendly company. It's not just a matter of how we choose programming for our advertising. It pervades...

    Tags: advertisement, Adweek, programming

  • Anne Fox

    - 2000-04-10

    VP of Advertising and Media, Nestle USA ADWEEK: Was joining the Family Friendly Programming Forum a hard decision for Nestle? Anne Fox: No. In fact, joining was a no-brainer for us. We set high standards for our products, and we set equally high standards for how we do...

    Tags: Adweek, brand, Branding, MARKETING, Nestle S.A., programming, standards

  • Marianne Caponnetto

    - 2000-04-10

    VP of Worldwide Media/Digital Media, IBM ADWEEK: Why is it important for IBM, a business-to-business company to be a member of the family friendly Programming Forum? Marianne Caponnetto: While we are basically a business-to-business company, many of the "decision makers" we market to have families. When we advertise...

    Tags: Adweek, environment, IBM Corp., programming

  • David W. Selby

    - 2000-04-10

    Senior VP of Retail Marketing, Sears, Roebuck and Company ADWEEK: Why is Sears part of the Family Friendly Programming Forum? David Selby: Sears has been a part of American lives since 1886, and we have served the American family for our entire existence. As the fifth-largest advertiser in...

    Tags: Adweek, programming, Sears Roebuck & Co.

  • Kaki Hinton

    - 2000-04-10

    Senior Director of Advertising Services, Warner-Lambert Company ADWEEK: Why is Warner-Lambert a member of the Family Friendly Programming Forum? Kaki Hinton: Warner-Lambert wants to put its advertising in environments and programming that responsibly informs and entertains. We are naturally interested in encouraging the creation of more programming that...

    Tags: Adweek, programming

  • Don Calhoon

    - 2000-04-10

    Senior VP, Corporate Marketing, Wendy's International, Inc. ADWEEK: Dave Thomas, the founder of Wendy's, is an outspoken guy. What was his reaction when you told him about the Family Friendly Programming Forum? Don Calhoon: When I told him about the Forum, he was thrilled, because he believes very...

    Tags: Adweek, programming, Wendy

Decision Makers

Name (plus bio) Position
Greg Farrar President
David Loechner Senior Vice President, Retail
Derek Irwin Senior Vice President, Finance
Gerry Byrne Senior Vice President, Entertainment
Joe Randall Senior Vice President, Building & Design
Linda McCutcheon Senior Vice President, Online
Mark Hosbein Senior Vice President, Marketing
Mary Kay Sustek Senior Vice President, Central Services
Michael Alicea Senior Vice President, Human Resources
Sabrina R. Crow Senior Vice President
Howard Appelbaum Vice President, Licensing
Jennifer Grego Vice President, Manufacturing & Distribution
Joanne Wheatley Vice President, Audience Marketing
Geri Fitzgerald Publisher
Thomas P. Woerner Publisher
Adeline Cippoletti Director of Planning and Operations
Akira F. Sugihara Group Financial Director
Alison Fahey Publisher, Editorial Director
Andy Hartnett New Business Development Director
Anne Torpey Creative Services Director
Elise Echevarrieta Production Director
Elizabeth Irving Eastern Sales Director
Eric Scott Western Regional Sales Director
Michael Nass Associate Director
Mitch Tebo Directories, Publishing Director
Patricia Kelly Marketing Director
Ron Goodman Managing Art Director
Stacy Graham Group Director
Tina Balderas Regional Sales Director
Barbara Riehl Account Manager
Betty Yuan Manager
Daniel McNamee Account Manager
Gene Williams Assistant Classified Production Manager
Jennifer Quinones Marketing Events Manager
Jon Girson Account Manager
Barbara Lippert Advertising Critic
Brian Erdman
Catherine Lewis
Catherine Marchese Marketing Coordinator
Eileen Cotto Production Coordinator
Jennifer Rivera Sales Assistant
John Follis Columnist
Robert L Lindstrom Photographer
Brian Morrissey Digital Editor
David Gianatasio Web Editor
Eleftheria Parpis Creative Editor
Jim English Research Editor
Libby Estell Managing Editor
Manuela Oprea Photo Editor
Mike Chapman Editor
Mike Yuhas Desk Editor
Roberta Bernstein Features Editor
Sharon Benoit Managing Editor
Steve McClellan Media Editor
Tim Nudd Senior Editor
Tony Case Special Reports Editor
Mary Barnes Director
Rob Cukierman Director

Board of Directors

Name (plus bio) Position
Diane Driscoll Board of Directors
Sue Tremblay Board of Directors

Organization Position Status
Adweek President Current

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Adweek Senior Vice President, Retail Current

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Adweek Senior Vice President, Finance Current

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Adweek Senior Vice President, Entertainment Current

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Adweek Senior Vice President, Building & Design Current

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Adweek Senior Vice President, Online Current

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Adweek Senior Vice President, Marketing Current

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Adweek Senior Vice President, Central Services Current

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Adweek Senior Vice President, Human Resources Current

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Adweek Senior Vice President Current

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Adweek Vice President, Licensing Current

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Adweek Vice President, Manufacturing & Distribution Current

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Adweek Vice President, Audience Marketing Current

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Adweek Publisher Current

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Adweek Publisher Current

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Adweek Director of Planning and Operations Current

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Adweek Group Financial Director Current

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Adweek Publisher, Editorial Director Current

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Adweek New Business Development Director Current

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Adweek Creative Services Director Current

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Adweek Production Director Current

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Adweek Eastern Sales Director Current

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Adweek Western Regional Sales Director Current

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Adweek Associate Director Current

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Adweek Directories, Publishing Director Current

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Adweek Marketing Director Current

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Adweek Managing Art Director Current

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Adweek Group Director Current

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Adweek Regional Sales Director Current

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Adweek Account Manager Current

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Adweek Manager Current

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Adweek Account Manager Current

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Adweek Assistant Classified Production Manager Current

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Adweek Marketing Events Manager Current

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Adweek Account Manager Current

Barbara Lippert is the award-winning advertising critic for Adweek. For nearly twenty years, she has written a weekly ad critique, reviewing a campaign much as a movie or book critic would, looking at it through the prism of pop culture, and from a human rather than agency or client perspective. Readers have called her work "insightful," 'funny" and "'@@**@*@&!!!!"' A much sought-after voice of advertising analysis for both the industry and the media, Lippert is a frequent TV guest, and has been the advertising contributor the CBS "Early Show'' and has appeared on CBS Sunday Morning, Oprah, 60 Minutes, Anderson Cooper's 360, and Charlie Rose, among others

Organization Position Status
Adweek Advertising Critic Current
Nielsen Podcasts Current

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Adweek Current

Array

Organization Position Status
The Rosen Group. Prior Account Executive Current
Adweek Current
The Rosen Group Inc. Former
Lafayette College Bachelor of Arts Degree In English Former

Organization Position Status
Adweek Marketing Coordinator Current

Organization Position Status
Adweek Production Coordinator Current

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Adweek Sales Assistant Current

Before Follis LLC, John was with several top US agencies including DDB, K&B, and his own, Follis DeVito Verdi, one of Madison Avenue's most award-winning agencies. John is a contributing columnist for ADWEEK and author of "How to Attract and Excite Your Prospects". John has also been an adjunct professor at Parsons, F.I.T. and SVA in New York City. Other Follis credits include a White House honor for his agency's anti child abuse campaign. He is a requested speaker, author of The Follis Marketing Report blog, and the creator and host of The Marketing Show podcast. A business owner since 1986, John is President of Follis, LLC which offers Marketing Therapy for businesses with limited budgets. Samples, articles, and case studies can be viewed on follisinc.com

Organization Position Status
Follis, LLC President Current
Follis, LLC Cco of Follis Llc and Host of the Marketing Show Current
Adweek Columnist Current

Array

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Sphericity Inc Current
Fortune Photographer Current
Forbes, Inc. Photographer Current
Fortune Editor Current
Adweek Editor Current
Forbes, Inc. Editor Current

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Adweek Digital Editor Current

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Adweek Web Editor Current

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Adweek Creative Editor Current

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Adweek Research Editor Current

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Adweek Managing Editor Current

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Adweek Photo Editor Current

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Adweek Editor Current

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Adweek Desk Editor Current

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Adweek Features Editor Current

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Broadcast Ink Communications President, CEO Current
Adweek Managing Editor Current
Stewart Title Co Current
Salesian Boys & Girls Club Current
The James G. Elliott Company Current
The Frozfruit Company Current
Aief Executive Director Former
Copley News Service Business Columnist Former
Golden West Telecommunications Former
University of California, Los Angeles Former
Advertising Club of Los Angeles Member Former

Organization Position Status
Adweek Media Editor Current

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Adweek Senior Editor Current

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Adweek Special Reports Editor Current

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Adweek Board of Directors Current

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Adweek Director Current

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Adweek Director Current

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Adweek Board of Directors Current
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