BNET Industries
Last Fiscal Year Sales:$2.0B
- Private
- US
Dow Jones Description
GSD&M Creative Philosophy: Advertising is an Uninvited Guest in people's homes, cars and some of the most private moments in their lives. We must intrigue them-captivate them with the way we look and the things we say. We must entertain them-encourage them to laugh, or at least smile; to cry, or at least feel empathy; and sometimes simply to think. We must persuade them-convince them that what we have to offer is geniunely unique and valuable. Otherwise, it is unlikely we will be invited back. Successful advertising becomes an invited guest-the first step toward every advertiser's ultimate goal, brand loyalty.
Co-Founder & CEO
Steve GurasichNumber of Employees 850
Peer Companies
NAICS Code Advertising Agencies: 541810
News & Analysis
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agency and gsd&m - All News and Analysis
GSD&M Layoffs, Taylor Exit Pose a Question for Agency's Internal Dissidents
The most interesting thing about the layoffs of 11 people at GSD&M and the salary cuts that everyone else received is the way that GSD&M went out of its way to underline that the exit of ECD Mark Taylor was "separate" to the other job losses. by Jim Edwards
GSD&M's Air Force 'Horror' Campaign Ratchets Up the Agency's Weird Factor
There’s something strange in the water at GSD&M Idea City. (Can’t we just all agree to go back to calling it plain old GSD&M?) The Texas agency’s latest campaign for the U.S. Air Force is titled “Horror Meets Comedy.†You can write your own jokes from this point -- they...
Southwest rings $20M in fares with killer app; Marketer, agency lure customers to download, use Ding desktop tool.(online booking services)
Byline: MATTHEW CREAMER Last June, a collection of executives-motley by most corporate standards-got together at Southwest Airlines' Dallas headquarters to discuss a crucial topic: how to protect the low-cost air carrier's leadership position in online bookings. In addition to the expected...
GSD&M.(Special Report: Agency of the Year)(Brief Article)
2003 Rating: 3 stars 2002 Rating: NR GSD&M had no blockbuster wins in 2003 but continued with a solid new-business showing for new and existing clients. It picked up CBS Sports without a review in January and SBC Communications creative in...
Late News.(advertising industry news briefs)(Brief Article)
Schwab exits BBDO for sibling GSD&M [new york] Stock broker Charles Schwab Corp. moved the creative portion of its advertising assignment to Omnicom Group's GSD&M, Austin, Texas, terminating sibling Omnicom shop BBDO Worldwide, New York. GSD&M, already a Schwab roster agency, also handles ...
GSD&M; Agency no longer just a Southern star.
Agency rating: 3 No longer can anyone call Omnicom Group's GSD&M, Austin, Texas, just a Southern shop. In 2000 the Texas agency more than proved it deserves its reputation as a national player with account wins that included the $40 million...
Financial services on prowl for shops;Schwab adds Martin, GSD&M; Kemper narrows its search to 3.
The stock markets were closed for the holiday April 21, but financial services marketers were busy nonetheless. Broker Charles Schwab & Co. added two agencies, and insurer Kemper Insurance Cos. cut its review to three finalists. Schwab tapped the Martin Agency, Richmond, Va., and...
Austin American-Statesman, Texas, Austin Inc. Column.
Knight Ridder/Tribune Business News Apr. 23 -- HEY MIKE, WANNA MOONLIGHT? You might have expected more outrage at a shareholders meeting for a company that doesn't have a chief executive and whose stock lost about half its value so far this year. But most...
Austin American-Statesman, Texas, Business Briefs Column.
Knight Ridder/Tribune Business News Nov. 20 -- Austin ad agency GSD&M hit the jackpot this week, landing a much-sought-after $30 million account for Mirage Resorts Inc. Employees filled the agency's lobby Thursday morning, sipping mimosas from plastic champagne glasses and cheering enthusiastically...
Austin, Texas, Ad Agency Lands Pennzoil Account.(Originated from Austin American-Statesman, Texas)
Oct. 4--Austin-based GSD&M recently landed a $40 million account to be Pennzoil Products' advertising agency -- a deal that should make GSD&M the largest advertising agency in the Southwest. With the new business, GSD&M will post revenues of $550 million in...
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Decision Makers
| Name (plus bio) | Position |
|---|---|
| Steve Gurasich | Co-Founder & CEO |
| Roy Spence | Co-Founder & President |
| Duff Stewart | COO & Executive Vice President |
| Marty Urbanovsky | CFO & Vice President |
| Barbara Rodgers | Vice President & Director, Media |
| Diane Patrick | Vice President & Print Production Director |
| Eric Webber | Vice President, Marketing & Communications |
| Jerry Rios | Vice President & IT Director |
| Mary Lynn Marinucci | Vice President, Accounting Director |
| Matt Albert | Vice President & Accounting Director |
| Marianne Malina | Managing Director, Creative |
| Ashley Andy | Director, New Business |
| Chuck Meehan | Director, Creative |
| Elissa von Czoernig | Accounting Director |
| Eric Ashe | Accounting Director |
| Greg Lane | Director, Media Production |
| Jennifer Warren | Accounting Director |
| Jerry Courtney | Director, Interactive & Digital Media |
| John Trahar | Group Director, Creative |
| Jonathan Silverstein | Accounting Director, SBC Communications |
| Judy Trabulsi | Co-Founder & Executive Vice President & Executive Media Director |
| Justin Poe | Senior Vice President & Group Director, Media |
| Kathy Haydon | Assoc Media Director |
| Ray Longoria | Director, Creative |
| Russell Lambrecht | Group Director, Creative |
| Tracy Marino | Director, Strategic Alliances |
| Brandon Fowler | Accounting Supervisor, SBC Communications |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Co-Founder & CEO | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Co-Founder & President | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | COO & Executive Vice President | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | CFO & Vice President | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Vice President & Director, Media | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Vice President & Print Production Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Vice President, Marketing & Communications | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Vice President & IT Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Vice President, Accounting Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Vice President & Accounting Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Managing Director, Creative | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Director, New Business | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Director, Creative | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Accounting Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Accounting Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Director, Media Production | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Accounting Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Director, Interactive & Digital Media | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Group Director, Creative | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Accounting Director, SBC Communications | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Co-Founder & Executive Vice President & Executive Media Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Senior Vice President & Group Director, Media | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Assoc Media Director | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Director, Creative | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Group Director, Creative | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Director, Strategic Alliances | Current |
| Organization | Position | Status |
|---|---|---|
| GSD&M | Accounting Supervisor, SBC Communications | Current |
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