BNET Industries
Last Fiscal Year Sales:$105.0M
- Private
- US
Dow Jones Description
360 Youth is now Alloy Media + Marketing. Combining the strength of leading youth marketing companies, we offer marketers a powerful and efficient one-stop-shopping resource with end-to-end, turnkey service and support. Our Power of Experience Continues. Nobody knows youth marketing better. Each year we help more than 1,500 clients including half of the Fortune 200 achieve their youth marketing objectives. A fusion of the industry's strongest youth marketing companies, we leverage over 100 years of combined success in targeting the youth market. Our Power of Scope and Scale Continues. Size matters. Our array of established and custom program options delivers quality touch-points with up to 25,000,000 millennial consumers. Our breadth of programming ensures unparalleled access, the convenience of a "one-stop" shop, and the scale to provide top service at a competitive price.
Chairman and Chief Executive Officer
Matthew C DiamondNumber of Employees 203
Peer Companies
NAICS Code Advertising Agencies: 541810
Decision Makers
| Name (plus bio) | Position |
|---|---|
| James K. Johnson | President and COO |
| Gina R. Digioia | Chief Legal Officer and Corporate Secretary |
| Joseph Frehe | Chief Financial Officer |
| Robert Bell | Chief Technology Officer |
| Samuel A. Gradess | Executive Vice President, Finance |
| Rick Mangione | Senior Vice President |
| Samantha Skey | Senior Vice President of Strategic Marketing |
| Christine Petrillo | Vice President & Director, Business Dev |
| Derek White | Manager |
Board of Directors
| Name (plus bio) | Position |
|---|---|
| Matthew C Diamond | Chairman and Chief Executive Officer |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Chairman and Chief Executive Officer | Current |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | President and COO | Current |
| Alloy, Inc. | President & Coo | Current |
| Market Place Media | Current | |
| Alloy, Inc. | Board of Directors | Current |
| Alloy Media + Marketing | Cfo & Coo | Former |
| Alloy, Inc. | COO | Former |
Gina R. DiGioia joined Alloy in April 2001 as Vice-President, General Counsel. In 2004, she was recognized by the Board of Directors as Chief Legal Officer and was appointed as Corporate Secretary. Prior to joining Alloy, Ms. DiGioia was a senior associate of the law firm Grant, Herrmann, Schwartz & Klinger, LLP. She received a B.A. in International Studies from American University in 1991 and a J.D. from the State University of New York at Buffalo School of Law in 1996.
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Chief Legal Officer and Corporate Secretary | Current |
| State University of New York at Buffalo School of Law | J.D. | Former |
| American University | B.A. In International Studies | Former |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Chief Financial Officer | Current |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Chief Technology Officer | Current |
| Alloy, Inc. | Cto | Current |
| Market Place Media | Current |
| Organization | Position | Status |
|---|---|---|
| Alloy, Inc. | Executive Vice President, Finance | Current |
| Alloy Media + Marketing | Executive Vice President, Finance | Current |
| Market Place Media | Current | |
| Alloy, Inc. | Board of Directors | Current |
| The Goldman Sachs Group, Inc. | Vice President | Former |
| Alloy, Inc. | Secretary and Director of Finance and Administration | Former |
| University of Virginia | Ba In Economics | Former |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Senior Vice President | Current |
As Senior VP of Strategic Marketing for Alloy Media and Marketing, Samantha Skey manages the development of cross-platform youth advertising and marketing programs for myriad Fortune 500 companies. Before joining Alloy, Ms. Skey held a variety of sales and marketing management positions at CNET, Interactive Imaginations, and the Walt Disney Company. Ms Skey is on the advisory board of YouthNoise and is involved in multiple youth-related cause marketing efforts. She holds a BA in Comparative Literature from Hamilton College.
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Senior Vice President of Strategic Marketing | Current |
| Word of Mouth Marketing Association Inc. | Senior Vice President of Strategic Marketing, Alloy Media & Marketing | Current |
| Think Passenger, Inc. | Current | |
| The Passenger | Current | |
| Bronx Academy of Letters | Board of Directors | Current |
| Bronx Academy of Letters | Member of the Development and Executive Committees | Current |
| Youth Noise | Former | |
| Disney Online | Former | |
| CNET Networks, Inc. | Former | |
| Hamilton College | BA In Comparative Literature | Former |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Vice President & Director, Business Dev | Current |
| Organization | Position | Status |
|---|---|---|
| Alloy Media + Marketing | Manager | Current |
| Alloy, Inc. | Current | |
| dELiAs Corp. | President | Former |
| Alloy Media + Marketing | Executive Vice President & General Manager | Former |
| Market Source | General Manager | Former |
| University of Wisconsin | Mba | Former |
| Indiana University of Pennsylvania | Bachelor of Science Degree | Former |
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