BNET Industries
- Private
- US
Dow Jones Description
Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).
Number of Employees 156
Peer Companies
NAICS Code Advertising Agencies: 541810
News & Analysis
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The "hidden hand" and White House roll-call predictions: legislative liaison in the Eisenhower White House, 83d-84th Congresses.(RESEARCH NOTE)(Report)
This article offers a fresh perspective into the Eisenhower administration's attempts to predict and influence roll-call outcomes in Congress during the transition from Republican to Democratic control following the midterm elections of 1954. Analysis of archival data uncovered at the Eisenhower Presidential Library in Abilene, Kansas, provides insight into a...
Return to work: toward post-industrial engineering
1. Introduction If any discipline is rightfully the child of the second industrial revolution and the changes it wrought in the nature of work, that discipline is industrial engineering. Forged in mills and on shopfloors at the turn of the 20th century, industrial engineering sought to tame the social...
Munitions sector 'in trouble,' despite new funds: Defense department warned about problems with declining supplier base. (Analysis).
An influx of new money at the Pentagon will help replenish cruise missiles and satellite-guided bombs, but it will not necessarily fix industrial base problems in the ammunition sector, sources said. Companies such as Raytheon and Boeing are working to ramp up production of...
What remains of monetarism?
In October 1979 the Federal Reserve, in an attempt to curb double-digit inflation, announced that it would place more weight on monetary aggregates in policy deliberations. This policy shift helped reduce inflation but sent the economy into a recession. Three years later the Fed abandoned monetary targets and returned to...
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Industry Transcripts by Seeking Alpha
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infoGROUP, Inc. Q3 2009 Earnings Call Transcript
on Nov 04, 2009about IUSA
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Valassis Communications Q3 2009 Earnings Call Transcript
on Oct 29, 2009about VCI
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Acxiom Corporation F2Q10 (Qtr End 09/30/09) Earnings Call Transcript
on Oct 28, 2009about ACXM
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Interpublic Group of Companies Inc. Q3 2009 Earnings Conference Call
on Oct 28, 2009about IPG
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Local.com Corporation Q3 2009 Earnings Conference Call
on Oct 27, 2009about LOCM
IndustryTop Rated
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case 5 votes
- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It" 5 votes
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz 4 votes
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case 4 votes
- Valassis v. NAM Federal Trial Set for February; Judge Denies Pretrial Motions 3 votes

