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andy attiliis

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The Branding Misunderstanding: This article talks about the misconception about branding and approaching the target audience with the right image. It explains regarding brand design, creative direction, and art direction stating that one cohesive successful strategy can and should be developed, upgraded and nurtured for years to come. It suggests that the value...; Tags: Direction, Andy Attiliis, Branding, Marketing; White papers 2003-01-01

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Your Work The 7 Interview Questions You Must Ask

The 7 Interview Questions You Must Ask

Forget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Your Industry Walmart Can't Kill Every Retail Niche; Jo-Ann Shows Why

Walmart Can't Kill Every Retail Niche; Jo-Ann Shows Why

Jo-Ann Stores is posting impressive sales and earnings numbers and is an example of a retail sector on which Walmart doesn't have a steel grip.
Your Money Dumbest Things You Do With Your Money

Dumbest Things You Do With Your Money

Even smart people make financial moves that are downright illogical. Emotions and superstitions have a sneaky way of keeping you from rational financial decisions. But dumb choices can have serious, real-world consequences. Here are some of the biggest blunders we all make, plus tips from the experts on how to keep cool.

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