BNET Industries
Last Fiscal Year Sales:$12.0M
- Private
- US
Dow Jones Description
We are a leading provider of marketing software and services that automate a broad spectrum of marketing processes and enhance the productivity and performance of marketing organizations. Our integrated suite of applications, Aprimo Enterprise, improves alignment across the Marketing Value Chain, which we define as the business processes that connect enterprise marketing departments with external marketing suppliers and enable the execution of marketing programs across multiple channels. Aprimo Enterprise is based on the Enterprise Marketing Backbone, our innovative service oriented architecture, which automates and unifies a broad range of marketing processes. We provide solutions primarily to large enterprises and medium-sized businesses worldwide, including AT&T Inc., Bank of America, N.A., Capital One Services, Inc., The Home Depot U.S.A. Inc., Honda Motor Europe Ltd., Intel Corporation, Merck & Co., Inc., Nestle S.A., Sprint Nextel Corporation, Target Corporation, Toyota Motor Corporation and Warner Bros. Entertainment, Inc. Aprimo Enterprise, our flagship solution, enables marketing professionals to better manage and optimize marketing expenditures and enhance their productivity by digitizing marketing processes from end to end. ...
Chief Executive Officer
Mark L BoxerNumber of Employees 135
Peer Companies
NAICS Code Custom Computer Programming Services: 541511
Recent Events
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Aprimo Launches Marketing Studio
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Aprimo Unveils Aprimo Marketing Studio - Providing Everything Marketers Need - On Demand
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Aprimo Unveils Aprimo Marketing Studio Providing Everything Marketers Need On Demand
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Aprimo Unveils Aprimo Marketing Studio„ " Providing Everything Marketers Need " On Demand
News & Analysis
Filter by
aprimo inc. - All News and Analysis
LendingTree Picks Aprimo®, ExactTarget to Power Marketing Campaigns
- 2009-08-03
Companies will provide enterprise marketing management, email marketing software INDIANAPOLIS -- Marketing software provider Aprimo® Inc. and ExactTarget...
Aprimo chosen by International Speedway Corporation
- 2008-07-22
TELECOMWORLDWIRE-22 July 2008-Aprimo chosen by International Speedway CorporationC1994-2008 M2 COMMUNICATIONS LTD http://www.m2.com Aprimo, Inc, a provider of software for Enterprise Marketing Management EMM, announced on Monday (21 July) it has been selected by International Speedway Corporation ISC (Nasdaq: ISCA) (OTCBB: ISCB), a promoter of motorsports activities in the US,...
Aprimo and Hitachi Consulting Announce Alliance to Deliver Marketing Solutions
- 2008-03-18
DALLAS -- Hitachi Consulting, the global consulting company of Hitachi, Ltd. (NYSE: HIT), today announced an alliance partnership with Aprimo, a global provider of software for Enterprise Marketing Management EMM, to help companies improve marketing operations and its ability to plan, budget, control, and execute marketing campaigns. Hitachi Consulting...
Aprimo® Announces Availability of Aprimo Enterprise 8.0
- 2007-11-12
Comprehensive EMM Application Accelerates Strategic Marketing Insights and Productivity LOS ANGELES -- Aprimo, Incorporated, a leading provider of software for Enterprise Marketing Management EMM, today announced the release of Aprimo Enterprise 8.0, a powerful new version of its flagship product based on its Enterprise Marketing Backbone[TM]. The new product...
Aprimo prepares $50 million IPO pitch for Wall Street
- 2007-09-17
Fast-growing local marketing software-maker Aprimo Inc. already has done much of the heavy lifting to ensure its $50 million initial public offering is successful. Now comes the most grueling part. Over the last four years, the company nearly quintupled its sales. In 2006, Aprimo turned its first profit. After lining...
Aprimo Enterprise Selected by Business Objects as its Enterprise Marketing Management Platform.
- 2007-06-27
M2 PRESSWIRE-27 June 2007-Making The Watchlist: Aprimo Enterprise Selected by Business Objects as its Enterprise Marketing Management PlatformC1994-2007 M2 COMMUNICATIONS LTD RDATE:27062007 Market Gainer is quickly emerging as the one stop shop for international small-cap investors looking to stay a step...
Aprimo and WebTrends Partnership Delivers Industry-Leading Campaign Management Solution
- 2007-04-04
Marketers benefit from comprehensive multi-channel campaign management capabilities and deep customer-centric insight to drive highly targeted marketing programs
Could big year mean IPO for Aprimo?
- 2007-03-05
Last year was a good one for fast-growing local marketing software-maker Aprimo Inc. And this year could be even better. "It's not the beginning of the end; it's the end of the beginning," said Aprimo investor Mark Koulogeorge, managing general partner of the Chicago-based venture capital firm MK Capital. "This...
Bill Godfrey, Chairman-CEO, Aprimo, Indianapolis; Services/Tech.(words of Chief Executive Officer)(Interview)
- 2006-07-10
Byline: C.K. Chairman-CEO Bill Godfrey says the secret to Aprimo's success is its relentless focus on the CMO. "We provide a software application that becomes the backbone of marketing,'' Godfrey said. "We're not trying to be all things to all people,...
UK marketers leave board in the dark about performance; Aprimo study reveals worrying gap in marketing measurement and reporting.
- 2006-05-15
M2 PRESSWIRE-15 May 2006-Aprimo: UK marketers leave board in the dark about performance; Aprimo study reveals worrying gap in marketing measurement and reportingC1994-2006 M2 COMMUNICATIONS LTD RDATE:15052006 LONDON - Two in five marketers fail to report in detail on marketing performance...
Decision Makers
| Name (plus bio) | Position |
|---|---|
| Mark L Boxer | Chief Executive Officer |
| Michael Emerson | Chief Marketing Officer |
| Michael Lodato | Chief Marketing Officer |
| Robert Boehnlein | Chief Marketing Officer |
| George J Lawrence | Executive Vice President |
| John Stammen | Executive Vice President, Worldwide Sales and Alliances |
| Jeff Chamberlain | Vice President, Corporate Marketing |
| Kim Kean | Vice President, Human Resources |
| Liz Tarter | Vice President, Marketing |
| Andrew Yates | Managing Director, Emea |
| Robert E Davoli | Managing Director |
| Robert McLaughlin | Co-Founder |
| Gary Gigot | General Partner |
| Bruce Sparber | Director, Marketing |
| Carol Lavengood | Director, Marketing |
| Mike MacNulty | Director, Marketing |
| Richard Cunningham | Marketing Director |
| Laura Hupp | Marketing Communications Manager, Aprimo |
| Michaela Harder | Manager Marketing Communications Cer |
| Rachel Pettee | Controller |
| Roger Krakoff | Team Member |
| Mark Koulogeorge | Director |
Board of Directors
| Name (plus bio) | Position |
|---|---|
| William M. Godfrey | President, Chief Executive Officer and Chairman |
| Bob Lauterborn | board member |
| Gar Richlin | Board of Directors |
| James R. Thompson | Board of Directors |
| Robert E. Knowling | Board of Directors |
| W. Gar Richlin | Board of Directors |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Chief Executive Officer | Current |
| Aprimo, Incorporated | Board of Directors | Current |
| Health Enterprise Partners, L.P. | Hep Advisory Board Member | Current |
| Finishmaster Inc. | Director | Current |
| Healthsource, Inc. | Chief Information Officer | Former |
| Northeast Utilities | Former | |
| Drexel University | Master's Degree In Information Systems | Former |
| University of Connecticut | MBA In Finance | Former |
| University of Hartford | Bachelor of Arts Degree In Physics | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | President, Chief Executive Officer and Chairman | Current |
| Aprimo, Incorporated | Co-Founder | Current |
| Fort Knox National Company | Board Member | Current |
| Tivoli Systems | Vice President, Strategic Relationships | Former |
| Software Artistry | Vice President, Channel Marketing | Former |
| International Business Machines Corporation | Former | |
| University of Notre Dame | master's degree in business administration | Former |
| University of Kentucky | Master's Degree In Mechanical Engineering | Former |
| University of Kentucky | Bachelor's | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Chief Marketing Officer | Current |
| Siebel Systems, Inc. | general manager | Former |
| University of Minnesota | PhD candidate in Industrial Psychology | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Chief Marketing Officer | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Chief Marketing Officer | Current |
| Aprimo, Incorporated | Executive Vice President, Aprimo Global Services | Current |
| Aprimo, Incorporated | Vice President, Global Services | Former |
| Ernst & Young | partner | Former |
| University of California, Los Angeles | master's in computer science | Former |
| Purdue University | bachelor's degree in electrical engineering | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Executive Vice President | Current |
| George Washington University Law Center | Juris Doctor | Former |
Mr. Stammen has over twenty years experience in general management and sales leadership in the enterprise software industry. Prior to joining Aprimo, he served as President of PeopleSoft's Select Division and General Manager of their Midwest Operations. He holds a bachelor's degree in Management Information Systems from Bowling Green State University and completed "Marketing Strategies for High Technology Companies" at the Wharton School of Business.
| Organization | Position | Status |
|---|---|---|
| Smart Path, Inc. | Executive Vice President, Worldwide Sales and Alliances | Current |
| Aprimo, Incorporated | Executive Vice President, Worldwide Sales and Alliances | Current |
| PeopleSoft, Inc. | President | Former |
| Aprimo, Incorporated | Senior Vice President, Worldwide Sales | Former |
| PeopleSoft, Inc. | General Manager of their Midwest Operations | Former |
| Aprimo, Incorporated | Sales Executive | Former |
| Bowling Green State University | Bachelor's Degree In Management Information Systems | Former |
Jeff Chamberlain ist als Vice President fur das Corporate Marketing von Aprimo verantwortlich. Er verfugt uber 25 Jahre Erfahrung im Vertrieb und Marketing von Computertechnologie. Bevor er zu Aprimo kam, war Jeff Chamberlain VP of Market Research beim CRM-Analysten RealMarket und Marketingdirektor bei Software Artistry (das von IBM/Tivoli ubernommen wurde). Zuvor arbeitete er 15 Jahre lang in verschiedenen Marketing- und Vertriebspositionen fur Hewlett-Packard. Jeff Chamberlain machte seinen Bachelor-Abschluss in Electrical Engineering an der Purdue University und einen Abschluss in Strategic Marketing an der Wharton School of Business.
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Vice President, Corporate Marketing | Current |
| Marketresearch.Com, Inc. | Vice President | Former |
| Realmarket, Inc. | Vice President | Former |
| Software Artistry | Director of Marketing | Former |
| Purdue University | Bachelor's Degree In Electrical Engineering | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Vice President, Human Resources | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Vice President, Marketing | Current |
| Organization | Position | Status |
|---|---|---|
| Artesian Solutions | Artesian Co-Founder and CEO | Current |
| Aprimo, Incorporated | Managing Director, Emea | Current |
| Smart Path, Inc. | Managing Director, Emea | Current |
| Cognos Inc. | Current | |
| Aprimo, Incorporated | CEO | Former |
| Aprimo, Incorporated | Vice President | Former |
| Organization | Position | Status |
|---|---|---|
| Hiwired | Managing Director | Current |
| webMethods, Inc. | Managing Director | Current |
| OutStart, Inc. | Managing Director | Current |
| Vettro | Managing Director | Current |
| Eedo | Managing Director | Current |
| Sigma Partners | managing director | Current |
| Internet Security Systems, Inc. | Managing Director | Current |
| Vignette Corporation | Managing Director | Current |
| Dazel Corporation | Managing Director | Current |
| Aprimo, Incorporated | Managing Director | Current |
| StorageNetworks | Managing Director | Current |
| Octane Software | Managing Director | Current |
| Outstart Sellingedge.Com | Managing Director | Current |
| Dyax Corp. | Managing Director | Current |
| Outstart | Managing Director | Current |
| Cerulean Technology, Inc. | Managing Director | Current |
| Incipient, Inc. | Managing Director | Current |
| Glasshouse Technologies, Inc. | Managing Director | Current |
| Interactions Incorporated | Managing Director | Current |
| Vericept Corporation | Managing Director | Current |
| Initiate Systems, Inc. | Managing Director | Current |
| m-Qube | Managing Director | Current |
| Eedo | Board of Directors | Current |
| Incipient, Inc. | Board of Directors | Current |
| Outstart | Board of Directors | Current |
| Hiwired | Board of Directors | Current |
| Idiom Technologies, Inc. | Board of Directors | Current |
| Hanger Network, Inc | Board of Directors | Current |
| Smart Path, Inc. | Board of Directors | Current |
| Outstart Sellingedge.Com | Board of Directors | Current |
| Glasshouse Technologies, Inc. | Board of Directors | Current |
| Aprimo, Incorporated | Board of Directors | Current |
| Interactions Incorporated | Board of Directors | Current |
| Internet Security Systems, Inc. | Board of Directors | Current |
| Entrepreneurs Foundation of New England | Board of Directors | Current |
| Initiate Systems, Inc. | Board of Directors | Current |
| Certeon Inc | Board of Directors | Current |
| Technology Providers - Virtusa, Corp | Board of Directors | Current |
| Autovirt, Inc. | Board of Directors | Current |
| Data De-Duplication | Board of Directors | Current |
| Exagrid Systems, Inc. | Board of Directors | Current |
| Epoch Systems | Chief Executive Officer | Former |
| SQL Solutions, Inc | Chief Executive Officer | Former |
| Epoch Systems | President | Former |
| SQL Solutions, Inc | President | Former |
| Epoch Systems | Managing Director | Former |
| SQL Solutions, Inc | Founder | Former |
| Sigma Partners | Managing Partner | Former |
| Sybase, Inc. | Executive Officer | Former |
| Hiwired | Managing Partner, Sigma Partners | Former |
| SQL Solutions, Inc | Executive Officer | Former |
| Ariba, Inc. | Former | |
| Northeastern University | Computer Science | Former |
| Organization | Position | Status |
|---|---|---|
| Henry Stewart Conferences & Publications, Ltd. | Executive Vice President, Product Group, Aprimo | Current |
| Aprimo, Incorporated | Co-Founder | Current |
| Aprimo, Incorporated | Chief Technology Officer and Director | Current |
| Aprimo, Incorporated | Executive Vice President of Product | Former |
| Eli Lilly and Company | Former |
| Organization | Position | Status |
|---|---|---|
| Aventail Corporation | Chief Marketing Officer & Senior Vice President | Current |
| Frazier Technology Ventures | General Partner | Current |
| Aprimo, Incorporated | General Partner | Current |
| Northwest Horticulture | Board of Managers | Current |
| Sesame Communications, Inc. | Executive Chairman | Current |
| Aveso | Board of Directors | Current |
| Aprimo, Incorporated | Board of Directors | Current |
| Interworldview | Board of Directors | Current |
| Onrequest Images, Inc. | Board of Directors | Current |
| Clearsight | Board of Directors | Current |
| Docusign, Inc. | Board of Directors | Current |
| Mobitrac, Inc. | Board Member | Current |
| Visio Corporation | Chief Marketing Officer | Former |
| Visio | chief marketing officer | Former |
| Microsoft Corporation | vice president of marketing | Former |
| Visio Corporation | Vice President, Marketing | Former |
| Visio | General Partner | Former |
| Ogilvy & Mather Worldwide, Inc. | Advertising Veteran | Former |
| Visio | executive committee member | Former |
| United Way of King County | Former | |
| Visio Corporation | Investor | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Director, Marketing | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Director, Marketing | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Director, Marketing | Current |
| Aprimo, Incorporated | Director, Marketing | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Marketing Director | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Marketing Communications Manager, Aprimo | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Manager Marketing Communications Cer | Current |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Controller | Current |
| Organization | Position | Status |
|---|---|---|
| Sigma Partners | Venture Partner | Current |
| Interactions Incorporated | Venture Partner | Current |
| Billion Minds Foundation | Partner, Sigmapartners | Current |
| Aprimo, Incorporated | Team Member | Current |
| Docusign, Inc. | Team Member | Current |
| Youngstartup Ventures, Inc. | Current | |
| Arasys Technologies, Inc. | Current | |
| i-Hatch Ventures | Board of Directors | Current |
| D&B Services, Inc | Founder | Former |
| JEGI Capital | Partner | Current |
| Stream | Manager | Former |
| International Business Machines Corporation | Team Member | Former |
| Stream | Marketing | Former |
| The Dun & Bradstreet Corporation | Former | |
| Solucient, LLC | Former | |
| Solectron Corporation | Former | |
| Harvard Business School | M.B.A | Former |
| Harvard Business School | M.B.A. | Former |
| Tufts University | M.A. | Former |
| Tufts University | Bachelor of Arts | Former |
| Organization | Position | Status |
|---|---|---|
| Integrated Marketing Communications | Co-Author | Current |
| Robert F. Lauterborn | Professor | Current |
| The University of North Carolina | James L. Knight Professor of Advertising | Current |
| Streamcenter, Inc. | Current | |
| Aprimo, Incorporated | board member | Current |
| International Paper Company | director of marketing communications and corporate advertising | Former |
| Aprimo, Incorporated | Principal | Former |
| Association of National Advertisers, Inc. | Vice Chairman | Former |
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Board of Directors | Current |
| Advertising.com, Inc. | President | Former |
| Advertising.com, Inc. | Chief Operating Officer | Former |
| Georgetown University Law Center | Jd | Former |
| Wesleyan University | Jd | Former |
| Wesleyan University | BA With Honors | Former |
| Organization | Position | Status |
|---|---|---|
| Winston & Strawn LLP | Partner | Current |
| Prime Group Realty Trust | Trustee | Current |
| Tkmp | Current | |
| Tripoint Interactive Inc | Current | |
| Winston & Strawn LLP | Senior Chairman | Current |
| FMC FoodTech | Board of Directors | Current |
| Maximus Erp Solutions | Director | Current |
| John Bean Technologies Corp | Board of Directors | Current |
| Smart Path, Inc. | Board of Directors | Current |
| Prime Retail, Inc | Member of the Boards of Directors | Current |
| Jetway | Director | Current |
| Jbt Foodtech | Board of Directors | Current |
| Prime Group Realty Trust | Director | Current |
| Navigant Consulting, Inc. | Member of the Boards of Directors | Current |
| 9/11 Public Discourse Project | Board of Directors | Current |
| FMC Technologies Measurement Solutions | Board of Directors | Current |
| Jbt Corporation | Board of Directors | Current |
| Jbt Corporation Announces Automated Guided Vehicle System | Board of Directors | Current |
| Aprimo, Incorporated | Board of Directors | Current |
| Clear Initiative | Board of Directors | Current |
| Prime Group Realty Trust | Trustee | Current |
| Lawenforcement | Chief of the Department | Former |
| Agfa Corporation | Vice President of Logistics | Former |
| Ryder Integrated Logistics | Senior Executive | Former |
| FMC Technologies, Inc. | Governor | Former |
| Northwestern University School of Law | Associate Professor | Former |
| Lykes Bros. Inc. | Deck Officer | Former |
| Washington University | Former | |
| National Governors Association | Chairman | Former |
| Republican Governors Association | Chairman | Former |
| FMC Technologies, Inc. | Chairman of the Chicago | Former |
| MAXIMUS, Inc. | Director | Current |
| FMC Technologies, Inc. | Member of the Boards of Directors | Former |
| Northwestern University | J.D | Former |
| Northwestern University School of Law | J.D. | Former |
| University of Illinois | MBA | Former |
| Northwestern University School of Law | Degree | Former |
| U.S. Merchant Marine Academy | Former |
| Organization | Position | Status |
|---|---|---|
| Mk Capital, LLC | Founder | Current |
| Junction Solutions | Current | |
| The Cobalt Group, Inc. | Board of Directors | Current |
| Aprimo, Incorporated | Director | Current |
| Multicast Media Networks, LLC | Director | Current |
| Knowlagent, Inc. | Director | Current |
| First Choice Solutions | Director | Current |
| Saas Capital Inc. | Director | Current |
| Smart Path, Inc. | Board of Directors | Current |
| Realtech Systems Corporation | Board of Directors | Current |
| Extraprise Group Inc. | Board of Directors | Current |
| Celltrak Technologies Inc. | Board of Directors | Current |
| Great Food & Company | Board of Directors | Current |
| Kontiki | Director | Current |
| Mk Capital, LLC | Managing General Partner | Current |
| Apex Learning, Inc. | Director | Current |
| First Analysis | Managing Director | Former |
| Go2Call.com, Inc. | Director | Current |
| Eagle Industries LLC | Executive Officer | Former |
| Stanford University | Master's Degree In Business | Former |
| Dartmouth College | Bachelor's Degree In Economics | Former |
| Stanford University | B.A. Degree In Economics | Former |
| Stanford Graduate School of Business | Graduate | Former |
| Organization | Position | Status |
|---|---|---|
| Telwares Communications, LLC | Chief Executive Officer, Board Member | Current |
| The Leadership Academy | CEO | Current |
| Ariba, Inc. | Lead Director | Current |
| Ameri Tech | chairman | Current |
| Heidrick & Struggles International, Inc. | Board of Directors | Current |
| Ariba, Inc. | Board of Directors | Current |
| Aprimo, Incorporated | Board of Directors | Current |
| Orchestra Therapeutics, Inc. | Board of Directors | Current |
| The Bartech Group | Board of Directors | Current |
| Vercuity | Board Member | Current |
| Telwares | CEO | Former |
| Vercuity | Chief Executive Officer | Former |
| Covad Communications Company | CEO | Former |
| NYC Leadership Academy | Chief Executive Officer | Former |
| Simdesk Technologies, Inc. | CEO | Former |
| Covad Communications Company | president | Former |
| US West Communications | Executive Vice President of Operations and Technologies | Former |
| US WEST, Inc. | vice president of Network Operations | Former |
| Ameri Tech | vice president of Network Operations | Former |
| Simdesk Technologies, Inc. | Chairman | Former |
| Covad Communications Company | chairman | Former |
| National Services Inc. | Chair | Former |
| Telwares | Board of Directors | Former |
| Northwestern University | MBA | Former |
| Wabash College | BA in theology | Former |
W. Gar Richlin. Mr. Richlin has served as a director since May 2007. Mr. Richlin currently is a principal of Richlin/Dale LLC, a management advisory firm, which he co-founded in 2005. From 2001 to 2005, Mr. Richlin served as President and Chief Operating Officer of Advertising.com, an Internet advertising company. From 1998 to 2001, Mr. Richlin served as Chief Financial Officer of SITEL Corporation, a provider of outsourced call center services to large corporations. From 1991 to 1997, Mr. Richlin served as Head of Investment Banking of Alex. Brown & Sons Incorporated, where he had served as General Counsel and as a member of the Operating Committee since 1989. Mr. Richlin earned a bachelor s degree in history from Wesleyan University and a juris doctorate degree from Georgetown University Law Center.
| Organization | Position | Status |
|---|---|---|
| Aprimo, Incorporated | Board of Directors | Current |
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