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- Samuel Albis: Communicating With Cultural Relevance
- Samuel Albis is a Creative Partner and founder of The Yellow Butterfly Project, a creative shop in the ad world that targets the Hispanic market. With over 15 years experience in advertising in the United States and his native Columbia, Albis offers his expert views on what reaches (and...
- Videos 2007-12-19
Additional Resources
- A rainbow of Bacardi flavors. (New Products).
- Bacardi, Miami, is getting ready to launch a number of new Bacardi Rum flavors during the first quarter of this year. Included in the national rollout will be Bacardi Razz, Bacardi Vanila and Bacardi Coco, which will join the company's two existing flavored rums, Bacardi Limon...
- Research articles 2003-02-01
- BACARDI Rum and Boston Celtics Announce Multi-Year Integrated Partnership
- BACARDI Rum Slam Dunks Spirit-Brand Partnership with NBA Team MIAMI -- BACARDI Rum and The Boston Celtics today announced a three-year agreement naming BACARDI Rum an exclusive partner of the Boston Celtics. BACARDI and The Celtics will work together to promote the BACARDI brand while emphasizing social responsibility. ...
- Research articles 2006-11-06
- Bacardi Ltd. Completes Chairman Succession Plan; Great-Great Grandson of Company Founder, Facundo Bacardi Elected Chairman
- HAMILTON, Bermuda -- The board of directors of Bacardi Limited announced today Facundo L. Bacardi has been elected chairman of the board effective immediately, completing the Company's chairman succession plan. The board held its meeting on Thursday, September 15. Mr. Bacardi, 38, has served as vice chairman of the board...
- Research articles 2005-09-26
- Bacardi names British executive to lead U.S. unit.
- By Matthew Haggman, The Miami Herald Knight Ridder/Tribune Business News Nov. 11--Bacardi has tapped British executive Stella David to head its U.S. subsidiary and plans for her to eventually direct the rum giant's entire North American operation. The promotion...
- Research articles 2004-11-11
- Bacardi Limited Mourns Death of Manuel Rubiralta Diaz, Executive President of Bacardi y Compania, S.A. de C.V
- HAMILTON, Bermuda -- Bacardi Limited mourns the loss of Manuel Rubiralta Diaz, 63, executive president of Bacardi y Compania, S.A. de C.V. Mr. Rubiralta had been overseeing Bacardi's commercial operations in Mexico since 2000. "We are deeply honored to have known Manuel as a friend and as president of...
- Research articles 2007-05-22
- Anheuser-Busch debuted Bacardi Silver Limon.(Business Briefs)
- Anheuser-Busch debuted Bacardi Silver Limon, a lemon-flavored extension to its flavored ... Anheuser-Busch debuted Bacardi Silver Limon, a lemon-flavored extension to its flavored malt beverage line; it joins Bacardi Silver, Bacardi Silver O3 and Bacardi Silver Raz.
- Research articles 2004-03-01
- Bacardi Rum Products Reach All Time High in Volume and Value; Bacardi U.S.A. Celebrated Record Year
- Business Editors MIAMI--BUSINESS WIRE--June 2, 2004 BACARDI rum products report an all time high in volume and value sales for Bacardi U.S.A. in FY2003. Renewed consumer interest in traditional rum cocktails and a boom in the flavored rum segment contributed to an overall record-selling year as depletions reached...
- Research articles 2004-06-02
- Bacardi Lion: the right mix.
- Jul 22, 2003 (Ad News - ABIX via COMTEX) Bacardi Lion plans to spend $A17m by mid-2004 trying to dominate Australia's $A2bn ready-to-drink market. Formed in a merger between Australasian brewer and wine group, Lion Nathan, and sprits brand, Bacardi-Martini, Bacardi Lion will heavily...
- Research articles 2003-07-22
- Bacardi Lion talks news.
- Jul 23, 2003 (B&T - ABIX via COMTEX) Bacardi Lion represents a joint venture between Lion Nathan and Bacardi-Martini. It combines Lion's ready to drink RTD unit Indio with Bacardi's RTD subsidiary Quality Brands International. It is the intention of the two firms that...
- Research articles 2003-07-23
- Bacardi Traces Beginning of Rum Business to Boat in Miami.
- The Miami Herald Knight Ridder/Tribune Business News Nov. 16--Although Bacardi was established by Don Facundo Bacardi in Santiago de Cuba in 1862, the company has long been identified with South Florida. Many Bacardi descendants live here or have second homes...
- Research articles 2002-11-16
- Bacardi USA Offers Rum in Raspberry, Coconut, Vanilla Flavors.
- By Elaine Walker, The Miami Herald Knight Ridder/Tribune Business News Feb. 8--When it comes to drinking rum, Bacardi wants consumers to think about more than just rum and Cokes, mojitos and pina coladas. Broadening the potential audience for its core product...
- Research articles 2003-02-08
- Bacardi Ltd. Completes Chairman Succession Plan; Great-Great Grandson of Company Founder, Facundo Bacardi Elected Chairman.
- HAMILTON, Bermuda, Sep 26, 2005 CCNMatthews via COMTEX -- The board of directors of Bacardi Limited announced today Facundo L. Bacardi has been elected chairman of the board effective immediately, completing the Company's chairman succession plan. The board held its meeting on Thursday, September 15. Mr....
- Research articles 2005-09-26
- Anheuser-Busch, Inc.(Bacardi Silver malt beverage)(Brief Article)
- Anheuser-Busch, Inc., the world's largest brewer, has launched a premium flavored malt beverage, Bacardi Silver, through an alliance with Bacardi USA Inc., a wholly-owned subsidiary of BACARDI Limited. Bacardi Silver is a clear malt beverage made with the flavors of Bacardi rum and citrus. It is...
- Research articles 2002-02-11
- Bacardi cleaning up.(PUERTO RICO)
- BACARDI CLEANING UP. The US Environmental Protection Agency EPA and the Bacardi Corp. reached an agreement that spells out resolution of Clean Water Act violations at Bacardi's rum manufacturing facility in Catano, reports Caribbean Business (Nov. 5, 2005). Under a consent decree approved by the US...
- Research articles 2008-12-01
- The new distribution agreement between Bacardi-Martini Limited and Brown-Forman Beverages UK began last week
- The new distribution agreement between Bacardi-Martini Limited and Brown-Forman Beverages UK began last week, the companies have announced. The two companies will operate the arrangement under the new trading name of Bacardi Brown-Forman Brands. The brands incorporated in the agreement for Bacardi-Martini Limited include Bacardi Rum, Bacardi Breezers, Bombay Gin,...
- Research articles 2002-08-12
- Bacardi - Products
- Bacardi introduces three new flavored rums to join Bacardi Limon and O: Bacardi Razz raspberry flavored, Bacardi Vanila vanilla, and Bacardi Coco coconut. The 35% ABV rums are expected to contribute to the phenomenal growth of flavored rums (now 33% of the category.) CIRCLE READER SERVICE NO. 41
- Research articles 2003-03-01
- Anheuser launching Bacardi 03 this month
- Anheuser-Busch Cos. Inc. plans to launch a new Bacardi Silver product to its lineup next month, about a year after it successfully of the lead brand. The new drink, called Bacardi Silver 03, will have the flavors of mandarin, tangerine and Valencia oranges, and be sold in 12-ounce and 22-ounce...
- Research articles 2003-03-10
- Rum Distiller Bacardi Must Stop Polluting Atlantic Ocean
- SAN JUAN, Puerto Rico ENS — --> The U.S. Environmental Protection Agency EPA has ordered the Bacardi Corporation to comply with the Clean Water Act. The agency says Bacardi has been violating limits for wastewater discharges into the Atlantic Ocean from its rum distillery in Catano, Puerto Rico. Bacardi...
- Research articles 2005-09-26
- PUERTO RICO: Bacardi, the world's largest rum distiller
- Bacardi, the world's largest rum distiller, has received permission from the U.S. Securities and Exchange Commission to take the company private. This ends a battle, started in 1987, that caused a legal and family schism among the Bacardis over the status of the corporation,...
- Research articles 1992-07-01
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