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- Hasbro: Pure, Dumb Luck
- Last year Hasbro managed not to manufacture any lead-painted toys in China. Will their multiple lines of movie merchandise for ‘Transformers', ‘Iron Man', and the ‘Incredible Hulk' finally let them outstrip the Mattel toy tyranny?
- Videos 2008-05-26
- Barbie In China
- Now that Barbie is 50, she faces a big challenge in China. The first ever Barbie store is opening in downtown Shanghai, China. Celia Hatton Reports.
- Videos 2009-03-09
Additional Resources
- Mattel SVP Girls Consumer Products Worldwide Richard Dickson on the burgeoning Barbie licensing program. (The Buzz).
- Mattel SVP Girls Consumer Products Worldwide Richard Dickson on the burgeoning Barbie licensing program: "Utilizing illustrated Barbie instead of photo-real ... Mattel SVP Girls Consumer Products Worldwide Richard Dickson on the burgeoning Barbie licensing program: "Utilizing illustrated Barbie instead of photo-real Barbie for...
- Research articles 2002-07-01
- A NEW ATTACHMENT FOR BARBIE: BISSELL GETS MATTEL VAC LICENSE.(Bissell Inc., Mattel Inc., Barbie Real Vacuum)(Brief Article)
- GRAND RAPIDS, Mich. -- Barbie and Bissell have taken out a license to be together in floor-care departments this fall. Mattel has sold rights to the iconic doll's name and image for Bissell to promote the Barbie Real Vacuum, the GoVac in (what else?) GRAND RAPIDS,...
- Research articles 2002-08-05
- Toy maker paints next Barbie picture. (Vidbits).(Mattel Inc.)(Brief Article)
- * Mattel confirmed it is developing second video premiere movie for Barbie as reported in the February issue of VB's Video Premieres monthly. Barbie as Rapunzel, due in October, is a follow-up to last year's Video Premiere Award-winning Barbie in t * Mattel confirmed...
- Research articles 2002-02-11
- TableAndHome.com Adds Mattel's Barbie™, Barbie Fairytopia™ and Polly Pocket™ Brand Toys to Online Retail Roster; Venerable Mattel Doll Brand Joins Toy Offerings At TableAndHome.com
- SEATTLE -- TableAndHome.com (www.TableAndHome.com) today announced the addition of Mattel's BarbieTM, Barbie FairytopiaTM and Polly PocketTM brands to the retailer's online and walk-in store offerings. One of the most identifiable icons in the world, Barbie sells $3 Billion a year in merchandise throughout the world. TableandHome.com currently offers over 130...
- Research articles 2006-05-01
- Mattel Toys - Retailer News - licenses rights to new Barbie video to Artisan Home Entertainment - Brief Article
- Mattel Toys has inked a deal with Artisan Home Entertainment to distribute a second direct-to-video film starring Barbie, "Barbie as Rapunzel," which is currently in production and tentatively scheduled for an October release. Artisan shipped more than 3.5 million units of Mattel's first Barbie movie, "Barbie in the Nutcracker," in...
- Research articles 2002-04-08
- Updating a classic: Barbie continues to reinvent herself.(for mature audiences)
- Selling in 150 nations and having more than 90 careers hasn't put Barbie in the discount bin. With all the changes she has gone through from body sculpting to getting a new beau, she is still viewed as an evergreen. The...
- Research articles 2005-03-01
- Lionsgate leaves Barbie.(Lions Gate Films Inc. breaking up distribution agreements with Mattel Inc.)(Brief article)
- * Lionsgate is breaking up with Barbie maker Mattel over the fee structure of their distribution deal after six DVD premieres and more than 13 million DVD and VHS copies sold. The studio will retain distribution rights to its Barbie ... * Lionsgate is...
- Research articles 2006-03-27
- Lions Gate, Mattel enter Fairytopia: new Barbie franchise's first title set for March.(Suppliers)
- Hoping to build on the success of its first four Barbie video premiere movies, Mattel will launch a new line of Barbie films tied to its Fairytopia line of dolls. Lions Gate Home Entertainment, which has released previous computer-generated B ...
- Research articles 2004-11-29
- World of Barbie leads the way for Mattel's 1991 lineup. (Preview 91) (product announcement)
- World of Barbie leads the way for Mattel's 1991 lineup HAWTHORNE, CALIF. -- Mattel's 1991 introductions, an in years past, focus on the company's classics such a Barbie and Hot Whells. But not wishing to dismiss the significance of the latest trends World of Barbie...
- Research articles 1991-02-01
- Mattel takes Barbie to the ballet in video.(Brief Article)
- * Toymaker Mattel is readying the first full-length Barbie movie in time for an October release at retail. The 84-minute, stop-action video will star Barbie as The Nutcracker's Clara; Ken will share the spotlight as the Nutcracker himself. Peter Ma * Toymaker Mattel is...
- Research articles 2001-02-12
- Doll face: Mac's colour cosmetics collaboration with Mattel's iconic Barbie doll goes on counter in the UK and Ireland this month.(PRODUCT NEWS)
- DOLL FACE: Mac's colour cosmetics collaboration with Mattel's iconic Barbie doll goes on counter in the UK and Ireland this month. The brightly coloured Barbie Loves Mac range features 10 products for face, lips and nails, including highlighting Gli DOLL FACE: Mac's colour cosmetics collaboration...
- Research articles 2007-03-09
- Toy manufacturer Mattel is launching a second Barbie fragrance with Puig.(PRODUCT NEWS)
- * TOY MANUFACTURER Mattel is launching a second Barbie fragrance with Puig. Barbie B will be exclusively available at Boots stores in August priced at 11.95 [pounds sterling] for 75ml edt and [pounds sterling] 9.95 for 40ml edt. The fragrance comes p * TOY MANUFACTURER Mattel...
- Research articles 2006-07-14
- Talking Barbie Doll Has Roots in North Pinellas County, Fla.(Originated from St. Petersburg Times, Fla.)
- OLDSMAR, Fla.--Nov. 9--For years, Barbie has been a plastic doll with not much to say. But Barbie found her voice this year. In Oldsmar. Talk With Me Barbie, expected to be a hot seller for Mattel this...
- Research articles 1997-11-11
- Barbie bathcare pouches pinpoint girls, not dolls.(Cosrich Group Inc. Barbie (TM) product line)(Brief Article)
- The recent surge in product line extensions for Mattel's megapopular Barbie[R] fashion doll are not only aimed at the doll herself, but at the young owners of Barbie, the idea that the next-generation girls, who love to be on top of the trends, appreciate products that...
- Research articles 2000-12-01
- Barbie Takes the Stage for the First Time in ``Barbie Live in Fairytopia!'' Mattel and Clear Channel Entertainment Productions to Bring The Magical Land of Fairytopia to Girls Nationwide in Spring 2006 Live Stage Tour
- EL SEGUNDO, Calif. -- Mattel, Inc. announced today that BarbieR, the world's most popular fashion doll, will make her stage debut in "BarbieTM Live in FairytopiaTM!," a live theatrical stage show for girls and their families. In partnership with Clear Channel Entertainment Productions, Mattel will bring the magical world of...
- Research articles 2005-06-22
- Mattel Inc - Vendor News - partnership for Barbie film with Artisan Entertainment - Brief Article
- Mattel Inc. and Artisan Entertainment will team up to create a new Barbie animated film, "Barbie of Swan Lake," due for release on VHS and DVD in September. It will be the third animated Barbie film released by Artisan and Mattel.
- Research articles 2003-03-10
- Blondes have more fun. (Wide Angle).(Mattel's Barbie as Rapunzel doll is declared must-have gift )(Brief Article)
- The Barbie as Rapunzel doll from Mattel is the must-have gift for girls this holiday season, according to a survey of mass market and specialty toy and game retailers done by marketing services ... The Barbie as Rapunzel doll from Mattel is the must-have gift...
- Research articles 2002-10-28
- Splitsville for Barbie and Ken
- NEW YORK AFP ? Ken and Barbie, the Paul Newman and Joanne Woodward of the doll world, have split after four decades of ageless romance, toymaker Mattel announced. Amid rumours of another man in Barbie's life, Mattel's vice president of marketing, Russell Arons, told reporters that Ken and Barbie...
- Research articles 2004-02-12
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