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	<title><![CDATA[bbdo Resources | BNET]]></title>
	<link><![CDATA[http://resources.bnet.com/topic/bbdo.html]]></link>
	<description><![CDATA[White papers, case studies, business articles, and blog posts relating to bbdo]]></description>
	<s:counts start="0" returned="20" found="32" />
	<language>en-us</language>
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		<title><![CDATA[BBDO Losses on Chrysler Are Part of a Trend the Agency Must Get Used To]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10004324/bbdo-losses-on-chrysler-are-part-of-a-trend-that-the-agency-must-get-used-to/]]></link>
		<description><![CDATA[The psychological blows for BBDO keep on coming. The agency will not be working on Chrysler in 2010, according to Ad Age. BBDO insists it is still in contract negotiations. Meanwhile, the client is subjecting BBDO's account to death by 1,000 cuts: by Jim Edwards]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 13 Oct 2009 09:56:51 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[Agency]]></category>
		<category domain="http://resources.bnet.com/topic/chrysler+llc.html"><![CDATA[Chrysler LLC]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
	</item>
	<item>
		<title><![CDATA[BBDO Disavows "Nazi" Ad for Playstation 3]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10004202/bbdo-disavows-nazi-ad-by-for-bbdo-playstation-3/]]></link>
		<description><![CDATA["Shocking" fake ads created created solely to fool judging panels in award shows seem to be the hotbutton issue of the year. Now Endgadget reports that this ad for Sony's Playstation 3, which shows a gamer giving blood to a Nazi while fetish-y nurses look on, was created by BBDO...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 02 Oct 2009 14:20:01 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/sony+playstation+3.html"><![CDATA[Sony PlayStation 3]]></category>
		<category domain="http://resources.bnet.com/topic/nazi.html"><![CDATA[Nazi]]></category>
		<category domain="http://resources.bnet.com/topic/sony+playstation.html"><![CDATA[Sony Playstation]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/game+players.html"><![CDATA[Game Players]]></category>
		<category domain="http://resources.bnet.com/topic/consumer+electronics.html"><![CDATA[Consumer Electronics]]></category>
		<category domain="http://resources.bnet.com/topic/personal+technology.html"><![CDATA[Personal Technology]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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	<item>
		<title><![CDATA[BBDO Backs Off "Sequential Liability" for Media Outlets]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10002383/bbdo-backs-off-sequential-liability-for-media-outlets/]]></link>
		<description><![CDATA[BBDO is backing off a plan to impose "sequential liability" on media outlets, according to Joe Mandese at MediaPost. BNET first noted that agencies of BBDO-parent Omnicom were attempting to delay payments to vendors until clients had paid its agencies back in March. by Jim Edwards]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 29 May 2009 09:35:22 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/liability.html"><![CDATA[Liability]]></category>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[Agency]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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	<item>
		<title><![CDATA[BBDO's Robertson: "I Hate Twitter!" (And Belts, Apparently)]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10001714/bbdos-robertson-i-hate-twitter-and-belts-apparently/]]></link>
		<description><![CDATA[BBDO CEO Andrew Robertson's video interview with DMNews contains an interesting piece of product placement for new-ish client Starbucks see video below.    As the interview starts, there's a barely noticeable paper cup on his desk at screen left. But halfway through, the video cuts abruptly, and the...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Tue, 21 Apr 2009 14:05:06 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/belt.html"><![CDATA[Belt]]></category>
		<category domain="http://resources.bnet.com/topic/social+media.html"><![CDATA[Social Media]]></category>
		<category domain="http://resources.bnet.com/topic/starbucks+corp..html"><![CDATA[Starbucks Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/video.html"><![CDATA[Video]]></category>
		<category domain="http://resources.bnet.com/topic/twitter.html"><![CDATA[Twitter]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/corporate+communications.html"><![CDATA[Corporate Communications]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SBUX</category>
		<category domain="tickers">SBUX</category>
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	<item>
		<title><![CDATA[Advertising Roundup: Silver to DDB?; DraftFCB Executive Reorg; WPP Buys Store Firm; Avrett Gains Purina; More ...]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000768/advertising-roundup-silver-to-ddb-draftfcb-executive-reorg-wpp-buys-store-firm-avrett-gains-purina-more/]]></link>
		<description><![CDATA[BBDO's Silver set to replace DDB's Garfinkel -- BBDO New York executive creative director Eric Silver has resigned and is in advanced negotiations to take the top creative post at DDB in New York, sources said. Lee Garfinkel, the office's chairman and chief creative officer since 2003, could not be...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Fri, 06 Feb 2009 08:12:49 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/adweek.html"><![CDATA[Adweek]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[Agency]]></category>
		<category domain="http://resources.bnet.com/topic/new+york.html"><![CDATA[New York]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/sales+strategy.html"><![CDATA[Sales Strategy]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[Sales]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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	<item>
		<title><![CDATA[BBDO Must Wean Itself From Branding Addiction in 2009]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000462/bbdo-must-wean-itself-from-branding-addiction-in-2009/]]></link>
		<description><![CDATA[BBDO has taken more than its fair share of recession headlines recently as it announced layoffs of 189 staffers and the loss of its flagship Pepsi account. Salt is poured on the wound with this Ad Age report noting that BBDO will create "only" three Super Bowl spots this year....]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Sun, 28 Dec 2008 16:33:34 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[Agency]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/chrysler+llc.html"><![CDATA[Chrysler LLC]]></category>
		<category domain="http://resources.bnet.com/topic/starbucks+corp..html"><![CDATA[Starbucks Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/martin+sorrell.html"><![CDATA[Martin Sorrell]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SBUX</category>
		<category domain="tickers">PEP,SBUX</category>
	</item>
	<item>
		<title><![CDATA[Omnicom Lays Off 3,500; Are More Layoffs on the Way?]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000439/omnicom-lays-of-3500-are-more-layoffs-on-the-way/]]></link>
		<description><![CDATA[Omnicom is to lay off 5 percent of its workforce, or about 3,500 of its 70,000 employees worldwide. BBDO is expected to take a large hit as it is Chrysler's agency of record. The question now is, will those cuts be enough or must Omnicom agencies bleed some more to...]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Thu, 18 Dec 2008 08:43:39 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/layoff.html"><![CDATA[Layoff]]></category>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[Agency]]></category>
		<category domain="http://resources.bnet.com/topic/net+income.html"><![CDATA[Net Income]]></category>
		<category domain="http://resources.bnet.com/topic/chrysler+llc.html"><![CDATA[Chrysler LLC]]></category>
		<category domain="http://resources.bnet.com/topic/omnicom.html"><![CDATA[Omnicom]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/ad+age.html"><![CDATA[Ad Age]]></category>
		<category domain="http://resources.bnet.com/topic/advertising+%2526+promotion.html"><![CDATA[Advertising & Promotion]]></category>
		<category domain="http://resources.bnet.com/topic/workforce+management.html"><![CDATA[Workforce Management]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[Marketing]]></category>
		<category domain="http://resources.bnet.com/topic/human+resources.html"><![CDATA[Human Resources]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
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	<item>
		<title><![CDATA[BBDO Loses Pepsi as Client Ad Bills Go Through the Roof]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/1000339/bbdo-loses-pepsi-as-client-ad-bills-go-through-the-roof/]]></link>
		<description><![CDATA[As Ad Age points out, BBDO's loss of Pepsi will be a major psychological blow to the agency. Omnicom did well to keep the business in its network (the account is off to TBWA/Chiat/Day). But none of the coverage says why the brand chose to give BBDO the pink slip....]]></description>
		<s:doctype><![CDATA[Blog posts]]></s:doctype>
		<pubDate>Mon, 17 Nov 2008 12:26:26 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[Advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/pepsico.html"><![CDATA[PepsiCo]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/jim+edwards.html"><![CDATA[Jim Edwards]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">PEP</category>
		<category domain="tickers">PEP</category>
	</item>
	<item>
		<title><![CDATA[The consolidation trend.(News)(advertising agencies)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200712/ai_n25582717]]></link>
		<description><![CDATA[Byline: ryan mcconnell    Dell is just one in a long line of marketers that have  consolidated-or deconsolidated-with agency holding companies over the  years. Some of the relationships have worked out and some haven't.  Below is a look at how some of the more prominent...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 10 Dec 2007 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[agency]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/consolidation.html"><![CDATA[consolidation]]></category>
		<category domain="http://resources.bnet.com/topic/dell+computer+corp..html"><![CDATA[Dell Computer Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/ford+motor+co..html"><![CDATA[Ford Motor Co.]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/omnicom.html"><![CDATA[Omnicom]]></category>
		<category domain="http://resources.bnet.com/topic/wpp.html"><![CDATA[WPP]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">DELL</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">F</category>
		<category domain="tickers">DELL,F</category>
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	<item>
		<title><![CDATA[BBDO Germany and Fallon Minneapolis Win Top Honors at Midas Awards]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_pwwi/is_200701/ai_n17104307]]></link>
		<description><![CDATA[BBDO Campaign GmbH of Duesseldorf, Germany and Fallon of Minneapolis, USA earned top honors at this year's Midas Awards, announced last month in London.  A Grand Midas was awarded to BBDO Campaign of Duesseldorf for "Autumn of Life," their guerrilla marketing advertising campaign created for Deutsche Postbank AG. ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 08 Jan 2007 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/midas+inc..html"><![CDATA[Midas Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MDS</category>
		<category domain="tickers">MDS</category>
	</item>
	<item>
		<title><![CDATA[Adage.com account action; A quick look at accounts won, lost and up for review.(Capital One has added Omnicom Group's BBDO, Atlanta, to its roster of agencies.)(Gateway has returned its $42 million media account to Initiative Media Co.)(Sony Corp. is reac]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200610/ai_n25579638]]></link>
		<description><![CDATA[Capital One invites BBDO, Atlanta, into the fold    Capital One invites BBDO, Atlanta, into the fold  ]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 09 Oct 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[agency]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/capital+one+financial+corp..html"><![CDATA[Capital One Financial Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/gateway+inc..html"><![CDATA[Gateway Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/sony+corp..html"><![CDATA[Sony Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">COF</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GTW</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">SNE</category>
		<category domain="tickers">COF,GTW,SNE</category>
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	<item>
		<title><![CDATA[Fast Talk: Advertising Architects]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_kmfas/is_200609/ai_n16943725]]></link>
		<description><![CDATA[Judy L. Hu, 54 Executive director for advertising and branding General Electric Fairfield, Connecticut "One Second Theater" BBDO: The award-winning ecomagination commercial, "Singin' in the Rain," was transformed into a DVR experiment in which viewers c Judy L. Hu, 54 Executive director for advertising and branding General Electric Fairfield, Connecticut...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Fri, 01 Sep 2006 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[agency]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/company.html"><![CDATA[company]]></category>
		<category domain="http://resources.bnet.com/topic/digital+video+recorder.html"><![CDATA[digital video recorder]]></category>
		<category domain="http://resources.bnet.com/topic/ebay+inc..html"><![CDATA[eBay Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/general+electric+co..html"><![CDATA[General Electric Co.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">EBAY</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GE</category>
		<category domain="tickers">EBAY,GE</category>
	</item>
	<item>
		<title><![CDATA[Late News; Visa goes beyond BBDO for undisclosed project.(Google Inc., Comcast Corp., Yahoo! Inc. eyeing America Online Inc. acquisition)(General Electric posts increased sales)(Morgan Stanley signs contract with Ogilvy and Mather Worldwide)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200510/ai_n25576116]]></link>
		<description><![CDATA[[San Francisco] Visa is again looking outside longtime agency of  record BBDO for ideas for undisclosed project work, including talks with  Omnicom Group sibling shop TBWA/Chiat/Day, Playa del Rey, Calif. Last  month, the credit card marketer, which spe  [San Francisco] Visa is again looking outside longtime...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 17 Oct 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/acquisition.html"><![CDATA[acquisition]]></category>
		<category domain="http://resources.bnet.com/topic/america+online+inc..html"><![CDATA[America Online Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/comcast+corp..html"><![CDATA[Comcast Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/credit+card.html"><![CDATA[credit card]]></category>
		<category domain="http://resources.bnet.com/topic/general+electric+co..html"><![CDATA[General Electric Co.]]></category>
		<category domain="http://resources.bnet.com/topic/google+inc..html"><![CDATA[Google Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/morgan+stanley.html"><![CDATA[Morgan Stanley]]></category>
		<category domain="http://resources.bnet.com/topic/omnicom+group.html"><![CDATA[Omnicom Group]]></category>
		<category domain="http://resources.bnet.com/topic/sales.html"><![CDATA[sales]]></category>
		<category domain="http://resources.bnet.com/topic/visa+inc..html"><![CDATA[Visa Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/yahoo%2521+inc..html"><![CDATA[Yahoo! Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">CMCSA</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GE</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GOOG</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MS</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">V</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">YHOO</category>
		<category domain="tickers">CMCSA,GE,GOOG,MS,V,YHOO</category>
	</item>
	<item>
		<title><![CDATA[Late News; BBDO West to be managed from East.(CBS Inc launching quarterly magazine, called Watch)(Coca-Cola Co softdrinks advertisements)(Vanguard Car Rental USA accounts review)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200508/ai_n25575589]]></link>
		<description><![CDATA[[New York] Omnicom Group's BBDO, in a move to cut costs, has  placed management of its West Coast operations under its New York  office. Long-term BBDO West President Tom Hollerbach is leaving the  agency, which has 100 employees in San Francisco and Lo  [New York] Omnicom...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 15 Aug 2005 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/coca-cola+co..html"><![CDATA[Coca-Cola Co.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">KO</category>
		<category domain="tickers">KO</category>
	</item>
	<item>
		<title><![CDATA[BBDO Named eBay's Agency of Record in the U.S]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_m0EIN/is_2005_March_30/ai_n13492082]]></link>
		<description><![CDATA[SAN JOSE, Calif. -- eBay (Nasdaq:EBAY) today announced that it has selected BBDO to be its marketing agency of record in the United States. BBDO will provide integrated leadership across all parts of eBay's marketing operations, including Internet marketing, direct marketing, and print and television advertising.]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 30 Mar 2005 00:00:00 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[agency]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/ebay+inc..html"><![CDATA[eBay Inc.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">EBAY</category>
		<category domain="tickers">EBAY</category>
	</item>
	<item>
		<title><![CDATA[Sears shopping for ideas at new advertising agencies.(News)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5253/is_200407/ai_n20193943]]></link>
		<description><![CDATA[Byline: MERCEDES M. CARDONA Crain News Service    Sears, Roebuck and Co. is reaching out to new advertising agencies  as it struggles to reverse sliding sales.    Crain's sister publication Advertising Age reports that senior  marketing executives at Se  Byline: MERCEDES M. CARDONA...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 26 Jul 2004 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/crain.html"><![CDATA[Crain]]></category>
		<category domain="http://resources.bnet.com/topic/omnicom+group.html"><![CDATA[Omnicom Group]]></category>
		<category domain="http://resources.bnet.com/topic/sears+roebuck+%2526+co..html"><![CDATA[Sears Roebuck & Co.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[Thai Advertising Agency BBDO's Milk Ad Wins Best TV Commercial.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5553/is_200401/ai_n22105788]]></link>
		<description><![CDATA[Bangkok Post, Thailand Knight Ridder/Tribune Business News    Jan. 29--BBDO Bangkok's Milk television commercial for  Reynolds pens has  won the Best TV Commercial award at the 14th annual  Asia-Pacific Advertising  Festival held in Shanghai.    BBDO Bangkok led with 13 awards in...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Thu, 29 Jan 2004 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/bangkok+post.html"><![CDATA[Bangkok Post]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/tvs.html"><![CDATA[TVs]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
	</item>
	<item>
		<title><![CDATA[The Week; GSD&M nabs Frito-Lay's Tostitos.(Briefs)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200401/ai_n25570243]]></link>
		<description><![CDATA[Omnicom Group's GSD&M, Austin, Texas, has picked up  Frito-Lay brand Tostitos. The tortilla-chip brand was previously with  sibling agency BBDO, New York. The account is estimated to be worth $25  million with GSD&M rolling out new work around college  football's Bowl Championship Series in January. GSD&M...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 05 Jan 2004 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/brand.html"><![CDATA[brand]]></category>
		<category domain="http://resources.bnet.com/topic/branding.html"><![CDATA[Branding]]></category>
		<category domain="http://resources.bnet.com/topic/chicago.html"><![CDATA[Chicago]]></category>
		<category domain="http://resources.bnet.com/topic/fda.html"><![CDATA[FDA]]></category>
		<category domain="http://resources.bnet.com/topic/government.html"><![CDATA[Government]]></category>
		<category domain="http://resources.bnet.com/topic/gsd%2526m.html"><![CDATA[GSD&M]]></category>
		<category domain="http://resources.bnet.com/topic/internal+revenue+service.html"><![CDATA[Internal Revenue Service]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
	</item>
	<item>
		<title><![CDATA[FYI . . .(The World: Ad Age Global News & Data)(briefs)(Brief Article)]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb6398/is_200310/ai_n25569733]]></link>
		<description><![CDATA[Mitsubishi Motors named Omnicom's BBDO Guerrero Ortega,  Manila, to handle its estimated $2.3 million creative and media account  in the Philippines, including passenger cars, SUVs, trucks, vans, parts,  service and dealer support after a pitch against   Mitsubishi Motors named Omnicom's BBDO Guerrero Ortega,  Manila,...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Mon, 20 Oct 2003 00:00:00 -0700</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/mitsubishi+corp..html"><![CDATA[Mitsubishi Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">MSBHY</category>
		<category domain="tickers">MSBHY</category>
	</item>
	<item>
		<title><![CDATA[Chicago Tribune Marketing Column.]]></title>
		<link><![CDATA[http://findarticles.com/p/articles/mi_hb5553/is_200301/ai_n21739133]]></link>
		<description><![CDATA[By Jim Kirk, Chicago Tribune Knight Ridder/Tribune Business News    Jan. 15--In stunning fashion, DDB Chicago has loosened the tight  grip of  one of the industry's oldest client-ad agency  relationships.    Wm. Wrigley Co. on Tuesday confirmed that DDB Chicago was invited ...]]></description>
		<s:doctype><![CDATA[Research articles]]></s:doctype>
		<pubDate>Wed, 15 Jan 2003 23:59:59 -0800</pubDate>
		<category domain="http://resources.bnet.com/topic/advertisement.html"><![CDATA[advertisement]]></category>
		<category domain="http://resources.bnet.com/topic/agency.html"><![CDATA[agency]]></category>
		<category domain="http://resources.bnet.com/topic/bbdo.html"><![CDATA[BBDO]]></category>
		<category domain="http://resources.bnet.com/topic/chicago.html"><![CDATA[Chicago]]></category>
		<category domain="http://resources.bnet.com/topic/general+motors+corp..html"><![CDATA[General Motors Corp.]]></category>
		<category domain="http://resources.bnet.com/topic/marketing.html"><![CDATA[MARKETING]]></category>
		<category domain="http://resources.bnet.com/topic/philip+morris+usa.html"><![CDATA[Philip Morris USA]]></category>
		<category domain="http://resources.bnet.com/topic/spokesman.html"><![CDATA[spokesman]]></category>
		<category domain="http://resources.bnet.com/topic/tribune+co..html"><![CDATA[Tribune Co.]]></category>
		<category domain="http://resources.bnet.com/topic/.html"><![CDATA[]]></category>
		<category domain="http://rss.financialcontent.com/stocksymbol">GMGMQ</category>
		<category domain="http://rss.financialcontent.com/stocksymbol">TRB</category>
		<category domain="tickers">GMGMQ,TRB</category>
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