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- World's Top 10 Sexy/Funny Beer Ads
- It's Friday afternoon, so we're on the cusp of happy hour. Since my blogging this week has been a lot of hard work, I'm ready for some relaxation. I thought it would be fun to look at one of the more "creative" (ahem!) segments of the advertising business. ...
- Blog posts 2009-04-24
- Top 10 Almost-Too-Sexy Beer Ads
- Beer commercials are famous for using sex to sell the product. And that's extremely odd, considering it's a product that universally makes men less attractive to women. However, since Sales Machine's Friday Video posts often examine different kinds of video marketing, I'd be remiss if I didn't spend at least...
- Blog posts 2009-09-04
Additional Resources
- Unholy row over Jesus image in Lithuanian beer ad
- VILNIUS AFP — The Catholic Church in Lithuania condemned beer-making company Kalnapilio-Tauro Grupe for using a picture of Jesus Christ wearing earphones to advertise its products. "Many believers are hurt and outraged that the Saviour's image... was used for advertising beer," said Archbishop Sigitas Tamkevicius in a statement. ...
- Research articles 2006-01-17
- Miller Chill featured in 'live' ad on 'Late Night'; MADISON & VINE: Brand stars in sketch written by Conan O'Brien's staff.(News)(Max Weinberg)
- Byline: JEREMY MULLMAN The aug. 31 sketch started innocuously enough: NBC's "Late Night'' host Conan O'Brien joked to bandleader Max Weinberg that Miller had asked him to do a beer ad for its new Miller Chill brand, but he had refused because doing so...
- Research articles 2007-10-01
- Disney Frowns at "Ho White and the 7 Dwarves" Beer Ad
- As an ad, it's horrible. As a PR stunt, it's magnificent. Australia's Jamieson Brewery created an ad showing Snow White enjoying a post-coital cigarette as she lies naked in bed with the seven dwarves. It was intended to go online, in liquor stores and on bar coasters, to promote the...
- Blog posts 2009-10-19
- Beer Marketers Still Slow To Pour Dollars Online
- (Note: This post, authored by David Kaplan, originally appeared on BNET's partner site paidContent.org. --D.P.H.) While the story of marketers shifting their ad spend from traditional media to digital media has been fairly constant, not all ad categories have been aggressive in making the switch. Beyond the...
- Blog posts 2008-07-16
- Our Online Survey; Beer needs more than good ads.(Viewpoint)(Brief Article)
- Sixty-one percent of AdAge.com's voters think it will take a lot more than a good ad campaign to turn around the U.S. beer industry's continuing decline. However, 39% of our 1,700 respondents think marketing is the key to making beer the drink of ch Sixty-one...
- Research articles 2005-05-16
- WSJ ad critic pans Miller's Miller beer advertising campaigns - Wall Street Journal's Sally Goll Beatty; Miller Brewing Co
- The Wall Street Journal's Advertising column recently gave the Miller Brewing Co. "The Hamlet Award for Outstanding Achievement in Indecision" for its Miller Beer advertising. In the January 2nd column, Sally Goll Beatty wrote, "Poor Miller Brewing just couldn't seem to make up its mind about how to pitch its...
- Research articles 1997-01-13
- Labatt bolstering brews with 40% ad budget hike; import marketer to spend $20 mil in media for '98.(beer marketer Labatt USA)
- Marketer Labatt USA will raise spending approximately 40% on advertising and begin a 5-year, multimedia campaign to promote its different beer brands. The firm hopes to depose Heineken which, at 26% of the market, is the leading import/specialty beer marketer. The Labatt brands include Rolling Rock, Labatt Blue, Carlsberg, and...
- Research articles 1998-02-16
- Garfield's Ad Review: Miller Lite's latest is a return to the bad old days of beer ads.(News)
- Byline: Bob Garfield ***** Correction: In a recent column, AdReview credited the whole of the Sears campaign to Ogilvy, Chicago. Ogilvy produced spots for it, but the lead agency is Y&R, Chicago. Miller Lite Ogilvy &...
- Research articles 2003-01-20
- Dream of ad revival is dashed; Draft's Wal-Mart win raised hopes-briefly.(News)
- Byline: STEVEN R. STRAHLER The comeback of Chicago's once-storied advertising agencies, creators of the Marlboro Man, "Where's the Beef?'' and countless clownish beer commercials, lasted about six weeks. The city's ad agencies, decimated af Byline: STEVEN R. STRAHLER ...
- Research articles 2006-12-18
- New Miller Beer begins national roll-out; Scaros & Casselman ad agency for Miller Beer
- MILWAUKEE--BUSINESS WIRE--Jan. 11, 1996--Miller Beer, the new, fuller-flavored, premium beer bearing the Miller name, will be available to beer drinkers in Texas, Florida and Louisiana beginning Feb. 1 and to the remainder of the country starting in March.Scaros & Casselman, Stamford, Conn., will handle advertising for the brand, which will...
- Research articles 1996-01-11
- 2007 Ad
- Third Consecutive Year of Being the Official Beer of the City's Premier Athletic and Spectator Event GOLDEN, Colo. -- Coors Brewing Company, Manhattan Beer Distributors and New York Road Runners announced today that, for the third consecutive year, Coors Light will be the official beer of the ING New...
- Research articles 2007-10-31
- Band battles Boston Beer
- The BoDeans, a rock music group, has claimed that the Boston Beer Company is capitalizing on the band's name with its BoDean's Twisted Tea brand. BoDean's band members have filed suit against Boston Beer for unspecified monetary damages. The suit accuses the brewer of giving the impression that the band...
- Research articles 2000-11-20
- A-B tops beer industry ad spending - naturally - Anheuser-Busch, 1999 - Brief Article
- Competitive Media Reporting CMR, the nation's leading tracker of advertising intelligence, recently released 1999 ad spending information for beer industry players.
- Research articles 2000-02-28
- Barq's to unveil new ad campaign - Coca-Cola Co.'s root beer brand - Supplier Digest - Brief Article
- ATLANTA -- The Coca-Cola Co. will kick off an aggressive summer ad campaign touting its Barq's root beer brand, which Coca-Cola Fountain has been adding to its restaurant accounts nationwide.
- Research articles 1996-07-08
- FTC bars two alcohol ads.(Federal Trade Commission)(Brief Article)
- Cites boating safety violations in beer ad and low-alcohol claims in Kahlua spot The Federal Trade Commission plans to bar future broadcasts of two TV commercials for alcoholic beverages. In a pair of settlements unveiled last week by the agen...
- Research articles 1998-08-10
- Nuh, $1m Tooheys effort not a great ad.
- Byline: Julian Lee Feb 22, 2006 (The Sydney Morning Herald - ABIX via COMTEX) -- Lion Nathan in Australia has a new advertisement for its Tooheys New beer, produced by agency,...
- Research articles 2006-02-22
- Love it or hate it, Tooheys tongue ad sold more beer.(Tooheys Extra Dry from Lion Nathan Ltd.)(Brief Article)
- May 08, 2005 (The Australian Financial Review - ABIX via COMTEX) Lion Nathan's advertisement for its Tooheys Extra Dry has been a success. The controversial ad - in which a tongue leaves a man's mouth, finds a bottle of beer at a party and...
- Research articles 2005-05-08
- AAP recommends ad ban; BI responds - American Academy of Pediatrics; Beer Institute
- The American Academy of Pediatrics recently released a recommendation to prohibit beer advertising. The Beer Institute responded for the brewing industry, and BI president Ray McGrath said, "[the recommendation] is based on a complete lack of empirical evidence and provides no real solutions to problems affecting our nation's children."
- Research articles 1995-02-20
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