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- Top 10 Almost-Too-Sexy Beer Ads
- Beer commercials are famous for using sex to sell the product. And that's extremely odd, considering it's a product that universally makes men less attractive to women. However, since Sales Machine's Friday Video posts often examine different kinds of video marketing, I'd be remiss if I didn't spend at least...
- Blog posts 2009-09-04
Additional Resources
- Joe Sixpack | Beer without breasts? Whassup?
- IN JOE SIXPACK'S 5th Annual State of the Sleaze, I have one question: What happened to the babes? As the 2006-07 beer commercial season draws to a close on Super Sunday, it's become obvious that chicks - and I use that term with all due respect for the...
- Research articles 2007-02-02
- Aladdin Beverage's Brand New Brazilian Devassa Beer Commercial on YouTube Is a Success!
- Devassa Beer, imported by Aladdin Beverage (PINKSHEETS: ADTJ) from Rio de Janeiro, has a commercial that has been unveiled on YouTube http://www.youtube.com/watch?v=UR_6Ydz6Tjc , and is already creating a buzz in the market place. The ad, created by McCann Erickson Agency, is very unique and features a bottle of...
- Research articles 2007-02-06
- Beer and basketball blues
- A beer commercial years ago showed several hard-nosed demolition experts blowing up a dilapidated building, then relaxing with a bottle of beer. It prompted David Letterman to quip: "Now there's a great combination: big dumb guys, dynamite and alcohol." That "great combination" is showing up quite a bit...
- Research articles 2005-02-19
- Tooheys tongue not so tasty.
- Jun 23, 2003 (B&T - ABIX via COMTEX) A new Australian beer commercial has attracted criticism. The television commercial advertises Lion Nathan's Tooheys Extra Dry beer. The commercial was made by Sydney advertising agency, Brown Melhuish Fishlock. The Advertising Standards Board has received about...
- Research articles 2003-06-24
- COVER STORY : Good On You, Mate ; The marketing of beer in New Zealand has always been high profile, but recently some smart marketing has invigorated the sector. Graham Medcalf takes a look at the marketing talent behind some of the innovations.
- From Kui to Tui, the brewing of beer has a 5000-year-old tradition. The Chinese were the first recorded brewers. That is where the name Kui comes from, and as long ago as 2000 BC, brewing was a highly respected profession in Mesopotamia, where believe it or not, the master brewers...
- Research articles 2008-03-01
- Yosemite Brewing Co. Founders Plan Mariposa, Calif., Microbrewery.(Originated from The Fresno Bee, Calif.)
- Jun. 19--Yosemite. Refreshing. Beer. These are words that easily link, creating an image that's straight out of beer-commercial heaven. But two entrepreneurs aren't just making the connection -- they're bottling it. Tolley Gorham and Frank Munoz started Yosemite Brewing Co. nine months ago, distributing an...
- Research articles 1996-06-19
- Beer Blast: Bud Takes Over 'SNL'
- NEW YORK A single advertiser will sponsor the next episode of NBC's Saturday Night Live for the first time in the show's 35-season history. To promote Bud Light Golden Wheat, Anheuser-Busch has purchased a sponsorship of the Oct. 17 show that includes all the telecast's commercial time, a segment called "Backstage...
- News items 2009-10-15
- The Beer Barrel as a VHF Cavity Resonator
- In the 1970s, use of mobile radio frequencies was expanding dramatically and existing antennas were becoming heavily overloaded. The engineering solution was to introduce multiple transmitter combiners onto a single antenna using band-pass filters. The use of a beer barrel in this context shows how existing structures can be adapted...
- White papers 2004-02-20
- Unholy row over Jesus image in Lithuanian beer ad
- VILNIUS AFP — The Catholic Church in Lithuania condemned beer-making company Kalnapilio-Tauro Grupe for using a picture of Jesus Christ wearing earphones to advertise its products. "Many believers are hurt and outraged that the Saviour's image... was used for advertising beer," said Archbishop Sigitas Tamkevicius in a statement. ...
- Research articles 2006-01-17
- Garfield's Ad Review: Miller Lite's latest is a return to the bad old days of beer ads.(News)
- Byline: Bob Garfield ***** Correction: In a recent column, AdReview credited the whole of the Sears campaign to Ogilvy, Chicago. Ogilvy produced spots for it, but the lead agency is Y&R, Chicago. Miller Lite Ogilvy &...
- Research articles 2003-01-20
- Mexico: Barley producers plan beer plant in Hidalgo.
- Mexico, Dec 04, 2000 Farmers from Hidalgo state, that have an annual production of 155,000 mtpy of malt for beer manufacturing, plans to set up a brewery. The move is a reaction against big breweries, associated into La Impulsora Agricola, that use to import...
- Research articles 2000-12-05
- Mexico: Barley producers plan beer plant in Hidalgo.
- Farmers from Hidalgo state, that have an annual production of 155,000 mtpy of malt for beer manufacturing, plans to set up a brewery. The move is a reaction against big breweries, associated into La Impulsora Agricola, that use to import barley as a way to press prices...
- Research articles 2000-12-06
- Advertisers keep their heads in the game
- Yo-Yo Ma is going to be playing Bach's Cello Suites Nos. 1, 5 and 6 in homage to the Hyundai Genesis. Animated characters will appear in 3-D touting the feature film Monsters vs. Aliens. The Steelers' Troy Polamalu will attempt to do for Coca-Cola what Mean Joe Greene did 30...
- News items 2009-08-07
- Beer Brands and Homelands
- Given the success of country of origin branding in the beer sector, the paper suggests that other industries should also consider the benefits. Consumers are too exposed to commercial messages. The only thing that marketers can leverage is emotions. In a world where people are well traveled, one is also...
- White papers 2005-02-14
- First principles. (laws requiring the labeling of beer and wine as harmful on television commercials) (Editorial)
- Senator Strom Thurmond apparently has given up, at least for now, trying to push his beer and wine labeling bill through Congress. What Thurmond wanted to do was add a surgeon general's label to each commercial proclaiming the product injurious to health. Or, in an alternative...
- Research articles 1994-05-16
- Beer Consumption Low in Thailand.
- Bangkok Post, Thailand Knight Ridder/Tribune Business News Nov. 20--Thailand's beer market is expected to grow more slowly next year by between 6 percent and 8 percent, down from 10 percent projected this year, said Jeff Kimble, the commercial director of Thai Asia Pacific...
- Research articles 2001-11-20
- Amcor makes PET beer bottles.(Brief Article)
- Amcor Twinpak-North America Inc. has started commercial production of PET beer bottles for three microbreweries. Separately, Amcor Twinpak announced the opening of a large PET container manufacturing and warehouse facility in Brampton, Ontario. The Mississauga, Ontario, firm said its Amcor PET Technologies...
- Research articles 2000-10-30
- Anheuser Busch expands - commercial lease at Morris Corporate Center, Parsippany, New Jersey
- Anheuser-Busch Inc., the world's largest beer-brewer, has extended and expanded its lease at Morris Corporate Center in Parsippany, New Jersey. The company moved its regional sales offices to the property in 1988. SJP Properties owns and manages the 1.4 million-square-foot complex, including the completed and 98 percent occupied Morris Corporate...
- Research articles 1993-09-01
- Anne E. Bruneel and Nicole C. Shine join Lashly & Beer P.C. as
- Anne E. Bruneel and Nicole C. Shine have joined Lashly & Baer P.C. as associates. Bruneel practices in the area of municipal law, including economic development and tax-exempt finance by governmental entities. She also counsels private developers and local governments in the area of real estate transactions, including leasing, sales...
- Research articles 2003-10-25
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