Ben & Jerry

News & Analysis

ben & jerry and beverage - All News and Analysis

• Research and Markets: Ben & Jerry's Launches New Beverage and Molson Coors Appoints New Board Member Read Up On This And More Inside 2008 Marketwatch Drinks Report

  - 2008-10-17

  DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/70998c/marketwatch_drink) has announced the addition of the "MarketWatch: Drinks 2008" report to their offering. The Drinks MarketWatch contains the latest news, analysis and opinion, covering all the months major issues including mergers and acquisitions, marketing and regulatory issues. It covers the period from...

  Tags: Ben & Jerry, beverage, board, Coca-Cola Co., Manufacturing, SALES

• Ben & Jerry's ties with Pepsi for first ever licensing agreement.

  - 2006-02-20

  Ben & Jerry's has reached an agreement with PepsiCo that will have the later launch a new line of milk shakes under the Vermont-based ice cream makers name in the summer of 2006. The beverage deal with Pepsi is Ben & Jerry's first licensing a Ben...

  Tags: Ben & Jerry, beverage, licensing agreement, PepsiCo

• Innocent Drinks taps Lowe for $13 million campaign.(Lowe and Partners Worldwide)(Brief Article)

  - 2005-10-24

  Byline: Emma Hall [London] Innocent Drinks, a U.K.-based smoothie maker with a Ben & Jerry-like philosophy and more than 62% of the smoothie market, has hired Lowe London after a final shootout against two London shops, Omnicom Group-backed Campbell Doyle Dye and independent Albion....

  Tags: Ben & Jerry, beverage, London, Manufacturing, MARKETING, TELECOMMUNICATIONS

• Dairy diversifies

  - 2002-04-01

  Single-servings added convenience to milk. Ingredients added flavor to ice cream. Butter added color-filled fun for kids of all ages, and consumers added indulgence to their list of desires, as dairy products enjoyed a year of surprises at every turn. Ever wonder if Dean Foods, now headquartered in Dallas,...

  Tags: Ben & Jerry, beverage, cheese, dessert, Manufacturing

• Random thoughts of an idle mind....(food industry news)

  - 1999-01-01

  Food industry news and events are evaluated. These include Ben & Jerry's Homemade's efforts to prevent the unionization of its plants, hoopla over the University of South Carolina's study that charred meat increases the risk of breast cancer, Urban Juice & Soda Co's marketing strategy for its Jones brand sodas...

  Tags: Ben & Jerry, beverage, food, Manufacturing, meat