Ben & Jerry

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• X Cafe wins smaller business award

  - 2008-06-16

  PRINCETON, MASS. -- X Cafe LLC, a supplier of coffee extracts founded in 1999, received the 2008 Award for Innovation in Business by the Smaller Business Association of New England. The award recognizes innovation and celebrates companies that deliver value to customers. X Cafe was one of 200 companies considered...

  Tags: Ben & Jerry, Leadership, MARKETING, Strategy

• Ben & Jerrys to Hold 'Bed-In' to Recognize Peace Movement Leaders

  - 2008-06-02

  FOOD AND BEVERAGE CLOSE-UP-2 June 2008-Ben & Jerrys to Hold 'Bed-In' to Recognize Peace Movement LeadersC2008 - CloseUpMedia - newsdesk@closeupmedia.com Thirty-nine years ago today, John Lennon and Yoko Ono hosted a Bed-in For Peace using their celebrity-for-good to promote world harmony. Paying homage to the efforts,...

  Tags: Ben & Jerry, Leadership, Manufacturing

• Ben & Jerry's Launches Partnership with the ONE Campaign to Bring New Voices to the Fight against Global Poverty

  - 2008-04-07

  Ice Cream Maker's ONE Cheesecake Brownie to help raise awareness BURLINGTON, Vt. -- Dedicated to making poverty history, the ONE Campaign welcomed Ben & Jerry's as a partner, announcing a joint endeavor today to fight extreme poverty and preventable disease around the world. The partnership was announced at the...

  Tags: Ben & Jerry, FINANCE, Leadership, Manufacturing, partnership, poverty

• Ben Cohen warming to B&J CEO

  - 2006-12-01

  After Ben & Jerry's was purchased by Unilever in 1999, cofounder Ben Cohen distanced himself from his former company. At one point a few years ago he was even openly critical of the company, saying Unilever had done little to foster the unique, altruistic corporate culture that had become as...

  Tags: Ben & Jerry, Leadership, Unilever PLC

• The tub thumper: ice cream? Stefan Chomka finds that the Jerry in Ben & Jerry's is far more interested in the US nuclear arsenal

  - 2006-09-16

  the green issue I recognise Jerry Greenfield, better known as the Jerry half of Ben & Jerry's ice cream company, as soon as I meet him, although I can't recall ever seeing him before. Casually dressed in a polo shirt and combat trousers (already sporting a telltale ice cream...

  Tags: Ben & Jerry, Entrepreneurship, Greenfield, Leadership, SALES

• Ben & Jerry's Names New Chief Euphoria Officer; Freese to Assume Top Leadership Job at Vermont Ice Cream Company

  - 2004-11-01

  BURLINGTON, Vt. -- Ben & Jerry's today announced the appointment of Walt Freese, Chief Marketing Officer for the Vermont-based ice cream manufacturer for the past 3 1/2 years, to Chief Euphoria Officer. He succeeds Yves Couette, who will become Senior Vice President for Unilever's Beverages Category. Both moves are effective...

  Tags: Ben & Jerry, leadership

• Web-based ice cream company launches political war against Ben &

  - 2003-03-18

  What has the world come to when ice cream becomes a battle of politics? Officials at one Web-based startup are hoping it means big buys from politically conservative consumers. And a Baltimore-based ice cream maker stands ready to cash in. "Starting today, we're selling ice cream....

  Tags: Ben & Jerry, Leadership, MARKETING, Web

• Giving back

  - 2003-01-01

  To a great extent, businesses have a responsibility in the world to give something back to the communities around them, a responsibility not to be passive, but an active and responsible citizen. But are socially responsible companies longer lasting and more sustainable? According to MHC International, a prominent corporate and...

  Tags: Ben & Jerry, Government, Leadership

• Ben & Jerry's Takes Steps to Solidify Leadership Position in Super Premium Ice Cream Market

  - 2002-10-24

  Business Editors

  Tags: Ben & Jerry, leadership

• Marketing shift sweeps food industry.(News)(food industry focuses on inovation)

  - 2002-10-14

  Byline: STEPHANIE THOMPSON A marketing sea change is roiling the consumer food industry. Faced with a failing economy and fearful Wall Street investors, food companies are realigning their executive rosters at top levels to drive a renewed emphasis on innovation and integrated...

  Tags: Ben & Jerry, brand, Branding, food, innovation, Kellogg Co., Kraft Foods Inc., Leadership, Manufacturing, MARKETING, Sara Lee Corp., Strategy