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Dow Jones Description
Upshot is a marketing agency that excels in understanding consumers and their ever-changing behavior. This consumer understanding, informed by our research and planning department, provides the foundation for all of our strategies and creative executions. Ultimately, understanding how a consumer changes throughout their daily journey allows us to speak to them at the right time, with the right message and at the right touch points. We currently focus on five core disciplines that measurably change consumer behavior: Promotion, Event/Viral, Collaborative Marketing, Retail & Environmental Design and Integrated Communications. Upshot is a subsidiary of EMAK Worldwide (Nasdaq: EMAK).
Number of Employees 156
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NAICS Code Advertising Agencies: 541810
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While we're at it.(The Public Square: A Continuing Survey of Religion, Culture, and Public Life)(memorial service for Jaroslav Pelikan, John Henry Newman, Thomas Friedman)
* At the memorial service for Jaroslav Pelikan at Yale University, there was Bach organ-music and reflections by Yale's president Richard Levin and by James Billington, Librarian of Congress. Cellist Yo-Yo Ma played Bach's Suite No. 6 in D Major, followed by readings from Dostoevsky and...
Night fighting made easier with advanced goggles.(TECH TALK)(Brief Article)
The U.S. Army will be spending $560 million over the next five years on enhanced night-vision goggles that, for the first time, combine image intensification and infrared images. The upshot is that a soldier gets the benefits of both the high-resolution image-intensification pictures and, at the...
Some Employers Offer Workers Education in Investment.
By Janet Kidd Stewart, Chicago Tribune Knight Ridder/Tribune Business News Aug. 26--Fernando Azcarate, now 32, always dreamed of retiring at age 55. But after nine years at Bloomington, Ill.-based State Farm Insurance, his 401k account was coming up far short of...
Academic medical centers: lean times ahead
Congress is proposing that the government should reduce its role in financing medical education and that a greater part of the burden should be bourne by private health care companies which benefit fron such training. Since the demise of Pres. Clinton's health care reform plan, the industry has...
Electronic claims: still buyer beware? - disability claims technology - includes related article on evaluating claims systems
If you're curious about electronic claims processing systems, you're not alone. New products are being introduced, demonstrations are proceeding, and reports of new systems abound. But because evidence of success is still inconclusive, it's important to examine how electronic claims processing works, what the different types of systems...
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Industry Transcripts by Seeking Alpha
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infoGROUP, Inc. Q3 2009 Earnings Call Transcript
on Nov 04, 2009about IUSA
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Valassis Communications Q3 2009 Earnings Call Transcript
on Oct 29, 2009about VCI
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Acxiom Corporation F2Q10 (Qtr End 09/30/09) Earnings Call Transcript
on Oct 28, 2009about ACXM
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Interpublic Group of Companies Inc. Q3 2009 Earnings Conference Call
on Oct 28, 2009about IPG
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Local.com Corporation Q3 2009 Earnings Conference Call
on Oct 27, 2009about LOCM
IndustryTop Rated
- BNET's 10 Worst Ads of 2009 6 votes
- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It" 5 votes
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case 5 votes
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz 4 votes
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case 4 votes

