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23 Resources for

big think

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The Big Switcheroo, Part Two
Business thinkers may want to skip the second part of "The Big Switch." It's learned and interesting, but not very much about business -- at least, in the short term. In the long term, his speculative logic changes everything about society. The Universal Computer that will emerge from...
Tags: Michael Fitzgerald
Blog posts 2008-06-03
How To Build Bernd Schmitt's Trojan Horse
Despite my misgivings about the examples he chose to introduce the concept of Big Think ideas, Bernd Schmitt does in fact seem to have created useful templates for organizations to come up with ideas that could be big. He details five tools for creating big ideas: ...
Tags: Spyware, Spyware, adware & malware, Michael Fitzgerald, Bernd Schmitt, Big Think, trojan horse
Blog posts 2007-12-14
Are You Ready for The Big Switch?
Business will soon change in ways as electrifying as electrification itself. So argues Nicholas Carr in his new book "The Big Switch." Carr, who rose to prominence on the strength of his 2003 article "IT Doesn't Matter" later a book of the same name,...
Tags: cloud computing, Utility computing, Michael Fitzgerald, Nicholas Carr, computing
Blog posts 2008-06-02
Bernd Schmitt: How to Make All Your Thoughts Big
I'm reading Big Think Strategy by Bernd H. Schmitt, a professor at Columbia Business School. Schmitt's subtitle is "how to leverage bold ideas and leave small thinking behind."  He claims to have come up with a systematic way for companies to think big thoughts, like the Trojan...
Tags: Spyware, Spyware, adware & malware, Michael Fitzgerald, trojan horse, Schmitt
Blog posts 2007-12-12
Free Slice of Connection
Change This recently posted The Connection Culture: A New Source of Competitive Advantage. It's a semi-excerpt of Michael Stallard's book "Fired Up or Burned Out," reviewed on Big Think in October 2007 as The Importance of Connecting with Colleagues. It also has posts by Richard Florida and...
Tags: Michael Fitzgerald
Blog posts 2008-04-07
Conflicts of Interest in Advisory Firms
BNET columnist Jessica Stillman penned an intriguing post last week calling a new Stanford study noting the dubious claims of shareholder advisory services that they can predict future performance of companies. The report, issued by the Rock Center for Corporate Governance, run jointly by Stanford law and graduate business schools,...
Tags: Financial accounting, Peter Galuszka, ISS, shareholder
Blog posts 2008-07-15
Following the Links: 10 Ways to Make it Great
There was a new link to Big Think this a.m., and I followed it and found a new review of 10 Ways to Make It Great by Phil Gerbyshak, who also writes a couple of blogs (on Slacker Manager this morning, the message is welcome to February -- have you...
Tags: Michael Fitzgerald
Blog posts 2008-02-01
Your Call is Important to Us -- Please Hold
Sparks, the 1970s synth-based pop duo (remember "This town ain't big enough for the both of us"?) have been performing a series of London concerts where they play a different album from their back catalogue, each night, in full. I was reading the set-list in a magazine review of...
Tags: Customer, Team Management, Management, Stuart Cross
Blog posts 2008-07-10
Make Customers Happy: Charge Them More
Okay, I'm being puckish -- anyone in business knows that customers constantly argue for a better deal. But in at least some contexts, like buying wine, people feel better about what they buy if it costs more. That's the gist of what's called the price-placebo effect, reported...
Tags: Marketing research, Michael Fitzgerald, Placebo Effect, Shankar Vedantam, marketing
Blog posts 2008-04-03
Stopwatch Marketing: Worth Some Time
I've started Stopwatch Marketing, a look at how to get the attention of consumers when they're actually in the market to buy something. The book is timely, because the combination of tight credit and recession or fear of such should dampen buying here, so catching consumers in those reduced windows...
Tags: Michael Fitzgerald, Stopwatch Marketing, marketing
Blog posts 2008-02-15
Billions of Entrepreneurs Who Don't Need Us
China and India portend an economic future tipped in their direction, not ours. This seems to be the year of writers showing us that future. Earlier I reviewed Silicon Dragon, which showed us the somewhat halting steps of high-tech entrepreneurs in China, and also A World Without Poverty, which showed...
Tags: Entrepreneurship, M&M, Michael Fitzgerald, Tarun Khanna
Blog posts 2008-03-04
China and India Don't Need Us
In "Billions of Entrepreneurs," author Tarun Khanna gives us a tour of modern-day India and China, filled with historical asides and vivid pictures of life in these countries. Khanna at his best evokes John Gunther's landmark "Inside" series from the 1940s, giving us an intimacy with the places and their...
Tags: Entrepreneurship, Michael Fitzgerald, Tarun Khanna
Blog posts 2008-04-02
What the Technology Future Holds: The View From McKinsey
What the Technology Future Holds: The View From McKinseyMissing Link?Is it me or is the link to the article missing? I'd like to check it out.RE: What the Technology Future Holds: The View From McKinseymade me laugh!here's my review of this document!http://desicritics.org/2008/01/08/101719.phpno actual storyEither print the story or don't...
Tags: E-mail, McKinsey & Co., Technology Future, Technology Future Holds
Discussion threads 2008-02-13
The Friday Round-Up
The boss is coming! Look busy. Here is the City offers some tips on "how to look busy" even if you're not... But don't let yourself become too busy, lest it drive you to an early grave. Apparently, a senior car engineer at Toyota in Japan was clocking up an...
Tags: Card, Boss, Industry, U.K., Social Networking, 3G, Strategy, Online Communications, Marketing, Advertising & Promotion, Cellular Phones, Consumer Electronics, Personal Technology, Management, Joanna Higgins
Blog posts 2008-07-11
Find Your Place in the Economy
Perhaps because everyone knows there's no place like home, I was skeptical of Who's Your City? see The Future According to Richard Florida. Having now read it, I am impressed by author Richard Florida's ability to take massive amounts of...
Tags: Michael Fitzgerald, Friedman
Blog posts 2008-07-01
You Pick, I Review
Harvard Business School Press sent me its Spring 2008 catalog. Tell me what you'd like to see reviewed. Books on the way include: Billions of Entrepreneurs: How China and India Are Reshaping Their Futures -- and Yours, by Tarun Khanna ...
Tags: Entrepreneurship, Leadership, Michael Fitzgerald
Blog posts 2008-01-09
The Secret to Eureka Moments
I'm interested in how people come up with ideas. That's one reason why I reviewed Bernd Schmidt's book "Big Think" (see How To Build Bernd Schmitt's Trojan Horse). So I was eager to read The Road To Eureka! subscription required, a piece in Science News on...
Tags: Michael Fitzgerald
Blog posts 2008-03-31
How to Stopwatch Market
The third part of Stopwatch Marketing offers nuts, bolts and widgets, to businesses large and small. This is the section for acolytes of Rosen and Turano's concept of stopwatch marketing, and for marketing specialists to decide whether the idea is really any different from "occasion-based segmentation," as the...
Tags: Marketing research, Michael Fitzgerald, marketing
Blog posts 2008-02-25
Visual Problem Solving, Part II
Dan Roam has written a book about show-and-tell, and why it's all you need to solve pretty much any business problem. Don't be fooled -- it is not the business version of "All I Really Need to Know I Learned in Kindergarten." His key point: visual thinking makes the complex...
Tags: Michael Fitzgerald, business problem, Dan Roam
Blog posts 2008-05-21
China, India and the Future
Tarun Khanna closes out his book on China and India with a tantalizing section called "The Future." Who doesn't want to know what's going to happen with these two countries? Unfortunately, we don't really find out much about the future that he hasn't already suggested. ...
Tags: Entrepreneurship, Investment, Michael Fitzgerald, Tarun Khanna, General Electric Co.
Blog posts 2008-04-02
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