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		<title><![CDATA[Burger King Uses SpongeBob in Ads Despite Promise To "Reduce" Use of Cartoons Promoting Kids' Meals]]></title>
		<link><![CDATA[http://industry.bnet.com/advertising/10001635/burger-king-uses-spongebob-in-ads-despite-promise-to-reduce-use-of-cartoons-promoting-kids-meals/]]></link>
		<description><![CDATA[Burger King is promoting a 99-cent kidsâ€™ meal in a TV spot featuring SpongeBob Squarepants even though the company joined a campaign to reduce the use of cartoon characters to promote junk food see video below. Anyone who buys the meal gets a Spongebob toy. BKâ€™s ads are handled by...]]></description>
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		<pubDate>Wed, 15 Apr 2009 11:26:31 -0700</pubDate>
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		<title><![CDATA[McDonald's August Sales Numbers Call for New Strategy]]></title>
		<link><![CDATA[http://industry.bnet.com/food/1000186/mcdonalds-august-sales-numbers-call-for-new-strategy/]]></link>
		<description><![CDATA[McDonald's August comparable sales, released on Tuesday, showed 8.5 percent growth globally and 4.5 percent growth in the United States.    Not bad for a downturn, but the overall sales increased was only .04 percent higher than in the same period last year. Maybe more troubling is the...]]></description>
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		<pubDate>Tue, 09 Sep 2008 14:43:00 -0700</pubDate>
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