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• Web group says FTC rules unconstitutional

  Financial Times - 2009-10-15

  The internet's largest advertising group called on the US Federal Trade Commission to withdraw its recently issued guidelines for endorsements in advertising, saying the new rules were unconstitutional and unfairly punish bloggers and users of social media.The Interactive Advertising Bureau said the FTC's "Guidelines Concerning the Use of Endorsements...

  Tags: Web, Advertisement, Media, Social Media, Interactive Advertising Bureau, FTC, Blogger, Blogging, Internet, Company News, Regulation of Business, Financial Times

• New Media Index Contrasts Blogs & MSM

  BNET - 2009-01-30

  The Pew Research Center's Project for Excellence in Journalism PEJ is widely considered one of the most authoritative efforts tracking the quality of journalism in mainstream media, but until today, it has not been able to provide a similar service for bloggers, social media sites SMS, or other user-generated content...

  Tags: Media, Blogger, Pew Research Center, PEJ, Blogging, Advertising & Promotion, Internet, Marketing, David Weir

• BlogHer Cuts Payments To Bloggers By 10 Percent

  Content Next - 2008-12-12

  The well-funded BlogHer women's network is cutting the revenue share for its more than 2,500 blogs by 10 percent effective Jan.1. According to a memo posted by AllThingsD, the current revenue share based on 100 percent gross advertising fees will drop to 90 percent. In the memo, BlogHer's founders...

  Tags: Revenue, Advertisement, Payment, Blogger, BlogHer Women, Gender And Diversity, Operational Accounting, Human Resources, Finance, Media, Money, Social Media, Nanopublishing, Staci D. Kramer

• Rules of Engagement for Blogger Relations

  BNET - 2008-07-14

  Here's a cheat sheet for your blogger relations program. If you follow these steps you'll have a lot more success and will be well on your way to establishing a credible voice for your company or client in the blogosphere: Start With Research -- Every Blog Has:...

  Tags: Marketing, Blogging, Public Relations, Blogger, Blog, Media, Jon Greer, Corporate Communications, Internet

• Blogger Embarrasses Big Media Over Faked Iran Photo

  BNET - 2008-07-11

  It's happened again. Big media execs are red-faced after a relatively obscure blogger broke the story that the photographs that many of them had published on their home pages online (and/or front pages in print) had been doctored in a clumsy attempt by Iranian authorities to pretend...

  Tags: Agence France-Presse, Media, Photograph, Blogger, Advertising & Promotion, Marketing, David Weir

• Are Better Trained Bloggers Better For PR?

  BNET - 2008-06-16

  Blogs are the Wild West of new media opportunities for doing PR. Unlike old media, run by journalists with decades of experience and set ways of doing things, blogs are in their infancy, and even the ones run or written by former old media journalists are more or less unburdened...

  Tags: Journalist, Management, Jon Greer, Internet, Corporate Communications, Marketing, Business Ethics, Blogging, Public Relations, Blogger, Media, Ethics, Leadership

• SEPARATING BRILLIANCE FROM BLABBER; Top marketing bloggers hard at work trying to make sense of increasingly lawless, shifting relationships among consumers, companies and media.(News)(Discussion)

  - 2008-04-14

  Byline: JONATHAN LEMONNIER What's on the minds of the most influential marketing bloggers? Advertising Age Editor Jonah Bloom recently led a roundtable discussion with some prominent players from our Power 150 network to find out. Contributors included Power 150 founder Todd...

  Tags: advertisement, blog, blogger, brand, Branding, Harley Davidson, MARKETING, media

• Politics and media in cyberspace: two explorations of the Internet's growing influence

  - 2008-03-01

  Chadwick, A. (2006). Internet politics: States, citizens, and new communication technologies. New York: Oxford University Press. 384 pages. Cooper, S. D. (2006). Watching the watchdog: Bloggers as the Fifth Estate. Spokane, WA: Marquette Books. 355 pages. The exponential growth of the Internet has been nothing short of astounding....

  Tags: blog, blogger, Blogging, Cooper, INTERNET, media

• Get Ready for the New World of Media Ethics

  - 2008-02-04

  In the good old days before the rise of social media, most established media outlets had pretty strict ethical guidelines designed to impart an air of objectivity on their reporting. No fancy lunches, no cases of liquor, no expensive Christmas presents, no all-expenses-paid trips. Product samples were to be tested...

  Tags: Blogger, Blogging, Ethics, Internet, Jon Greer, Media

• PRSA Silicon Valley and Computer History Museum to Host "Tech Media Predicts '08"

  - 2007-10-19

  PRSA Silicon Valley and The Computer History Museum have teamed to deliver the must-attend event of the year in which top business and technology media influencers will highlight the most important and relevant technologies, trends and topics from 2007 -- and predict which ones will be the most notable in...

  Tags: blogger, Blogging, computer, INTERNET, MARKETING, media, Wall Street Journal