Bloomberg L.P.

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• Bloomberg Contacts Shops

  BNET - 2009-11-20

  As it sets its sights on becoming a much larger, influential news organization, Bloomberg LP has reached out to creative agencies to develop its biggest-scale marketing campaign to date for its portfolio of brands. In a request for information that several big, global ad agencies received, Bloomberg said it was seeking...

  Tags: Bloomberg L.P.

• Several High-Profile BusinessWeek Staffers Won't Make The Move To Bloomberg

  PaidContent - 2009-11-19

  As Bloomberg prepares to cut 100 jobs when it takes over BusinessWeek next month, some of the staffers being left behind are fairly high profile. The most recent names include senior reporter Stephen Baker, Technology & You columnist Steve Wildstrom, personal finance editor Lauren Young, engagement editor Shirley Brady...

  Tags: BusinessWeek, Bloomberg L.P., TBN, Personal Finance, David Kaplan

• Judge: Send federal Seroquel suits to courts

  BNET - 2009-11-19

  While AstraZeneca preps for its first Seroquel liability trials at the state level, federal lawsuits are coming closer to court as well. U.S. District Judge Anne Conway, who's overseeing pretrial work for thousands of federal Seroquel cases, said she will ask a panel of judges to send all those cases...

  Tags: Bloomberg L.P., Trial, AstraZeneca Plc.

• Can Anyone Swallow Cadbury Debt?

  BNET - 2009-11-18

  Bloomberg News reports that Hershey and Italy's Ferrero are both "evaluating their options" for whether and how much to bid for Cadbury, the British confectioner for which Kraft Foods has made a hostile bid. This is all happening "amid skepticism the...

  Tags: Bloomberg L.P., Cadbury Schweppes Plc., Kraft Foods Inc.

• BusinessWeek Under Bloomberg: About 100 Staff To Be Laid Off

  PaidContent - 2009-11-18

  So the cuts and changes will happen anyway, despite whatever the promises were, reminiscent of the Murdoch’s promises to the Bancroft family at the time of the Dow Jones (NYSE: NWS) deal. Bloomberg will lay off about 100 staffers from BusinessWeek staff when the deal to buy it from...

  Tags: BusinessWeek, Bloomberg L.P., Workforce Management, Human Resources, Jobs & Layoffs, Media & Publishing, Magazines, Rafat Ali

• BusinessWeek Under Bloomberg: ME of Time.com Appointed Mag's New Editor

  PaidContent - 2009-11-17

  BusinessWeek, now under Bloomberg, has made its first senior appointment, and has gone outside the company for it: Josh Tyrangiel would be appointed Editor of the mag after the deal closes, it said. More to come…Josh Tyrangiel To Be BusinessWeek EditorNEW YORK, Nov. 17 /PRNewswire/—Bloomberg L.P. today announced that...

  Tags: BusinessWeek, Bloomberg L.P., Leadership, Mergers & Acquisitions, Team Management, Corporate Law, Management, Investment, Finance, Business Operations, Industry Moves, Media & Publishing, Magazines, Rafat Ali

• paidContent Quick Hits 11.13.09

  PaidContent - 2009-11-13

  »  Hearst reportedly tried to use some of its billion-dollar aquisition fund to buy Gawker’s Kotaku. [TBI]»  The BBC is launching its iPlayer for the Wii. [BBC]»  Could Bing be what Microsoft (NSDQ: MSFT) needs to lure big publishers away from Google? [TechCrunch]»  A look at Fox Business Channel’s...

  Tags: CNBC, British Broadcasting Corp., Video Game, Bloomberg L.P., Sales Strategy, Games, Corporate Communications, Sales Force Management, Sales, Personal Technology, Marketing, Features, Quick Hits, Alex Ferreyra

• A Woman's Sex Sluggish Drive: It's All In Her Head?

  BNET - 2009-11-13

  That's what Boehringer Ingelheim hopes to convince countless women. The German drugmaker is developing a pill designed to reawaken desire by blunting female inhibitions and unlike Pfizer's Viagra, which boosts blood flow to the penis, this drug works on the brain, Bloomberg News writes. You can imagine the debate -...

  Tags: brain, Bloomberg L.P., Women

• Google Plans $750M Buyback To Offset AdMob Dilution [Voices]

  BNET - 2009-11-11

  Google GOOG plans to buy back $750 million of its common stock to offset dilution from shares to be issued in the pending all-stock acquisition of AdMob, CEO Eric Schmidt told Bloomberg yesterday. In a research note, Broadpoint.Amtech analyst Benjamin Schachter notes that this will be the first time Google...

  Tags: Google Inc., Eric Schmidt, Bloomberg L.P., Dilution

• Reuters to face 'lock-in' antitrust probe

  BNET - 2009-11-10

  Europe's competition watchdog has opened a full inquiry into the datafeed supply agreements between Thomson Reuters and its trading customers. The European Commission suspects the agreements might "lock" users, such as large banking groups, into working with the news and financial data company and breach antitrust rules. The Commission said...

  Tags: Thomson Reuters Corp., Bloomberg L.P.