BNET Industries

Blue Diesel

is in the Advertising Industry

Last Fiscal Year Sales:$24.6M
  • Private
  • US
Dow Jones Description

Our focus is you it always has been. Having driven innovation in healthcare communications for more than a decade, we extend the value and versatility of your message. We engage clients who understand how interactive communication is an essential component in every marketing mix. Through our core of talented individuals, multidisciplined experts, and industry partners, we are committed to helping your business grow. What's in the fuel? Our name reflects our passion and drive to grow your brands. Sure, diesel is a powerful fuel with high energy density and efficiency, but for us it's simply the beginning. Blue Diesel is a way of thinking and doing. Energy and efficiency are our core attributes. Power is the result of our actions. Dynamic relationships, strategic direction, constant effort, and compelling creative help communicate to your customer and get you results. Regionally and internationally, we have received awards for the work we've created on behalf of our clients. Today, Blue Diesel is among the top 50 interactive communications agencies in the United States.

President
Kelly Gratz
Number of Employees 24
Contact Information

500 Olde Worthington Rd

Westerville, Ohio 43082-8913

www.bluediesel....

(614) 540-4226

NAICS Code Advertising Agencies: 541810

Recent Events

  • Blue Diesel Appoints Staff

    8/04/09 - Mgmt. Change Entering - Other - View Story

News & Analysis

blue diesel - All News and Analysis

  • Blue Diesel

    - 2009-07-01

    Firm finds digital offerings transcends the economic suffering felt by others Many agencies heavy on digital and interactive are claiming to have spotted a silver lining in the cloudy economic landscape of 2009. Blue Diesel reports that the lining is golden. "We've seen a 20-plus percent growth in...

    Tags: Blue Diesel

  • Blue Diesel LLC

    - 2008-07-01

    Headcount tripled in size for this thriving and expanding Pennsylvania shop Blue Diesel president Kelly Gratz doesn't come right out and say that her firm thrived during a time when many others struggled. But then, she doesn't have to, as the interactive specialist's spate of new business and...

    Tags: Blue Diesel

  • Major Pharmaceutical Company Awards Contracts to Skura Corporation and Blue Diesel to Deploy SFX Closed-Loop-Marketing

    - 2007-01-04

    Skura and Blue Diesel to Deliver "Next Generation" eDetailing and CLM Software Together with Leading-Edge Creative Content for Physician eDetailing Visits MISSISSAUGA, Ontario -- Skura Corporation, the leader in next generation software solutions for Closed-Loop Marketing in the Life Sciences industry, is partnering with Blue Diesel, an inVentiv Health...

    Tags: Blue Diesel

  • Blue Diesel names Gratz president

    - 2004-06-01

    Kelly Gratz was promoted to president of Blue Diesel, a leading interactive marketing company and subsidiary of inChord Communications. Gratz is responsible for directing the company's operations and overseeing business development. Gratz, who joined Blue Diesel in 2000 as chief operating officer, has 15 years of experience in the business...

    Tags: Blue Diesel

  • Blue Diesel advances Gratz to president

    - 2004-05-01

    BLUE DIESEL, an interactive marketing company in Columbus, Ohio, has promoted Kelly Gratz to president, giving her responsibility for directing operations and overseeing business development. She assumes the title from John Racik, who continues as chief executive. Racik is expected to take on some new responsibilities within parent company inChord...

    Tags: Blue Diesel

Decision Makers

Name (plus bio) Position
Kelly Gratz President
Andrew Crawford Chief Operating Officer
Paul Miller Senior Vice President, Client Services
Chris Drew Vice President, Technology
Joel Gerber Vice President, Technology
Matt Means Vice President & Director, Creative
Brian Adams Assoc Director, Creative
Jason Sankey Director, Interactive Art
Patrick Ortlieb Senior Manager, Accounting
Justin Gravante Senior Interactive Designer

Organization Position Status
Blue Diesel President Current
Inchord President Former
University of Dayton Bachelor's Degree Former

Underneath Andy's Clark Kent-like demeanor and diligent work ethic lurks a staffing resource and financial superhero. As Blue Diesel's Chief Operating Officer, Andy is the calm, leading force behind the day-to-day operations of the strategy, creative, and technology domains. Andy brings over 20 years of business and technology expertise to Blue Diesel, including strategy, training, project management, and client service, from both the client and agency sides. He has been Blue Diesel's go-to guy for such clients as Roche, TAP, Thermo Fisher Scientific, Cardinal Health, and Grange Insurance. Before coming to Blue Diesel in 2000, Andy was director of software solutions for a technology-based training software and services company. He holds a Bachelor's degree in Computer Science from Wittenberg University.

Organization Position Status
Blue Diesel Chief Operating Officer Current
Blue Diesel Vice President, Operations Former
Wittenberg University Bachelor's Degree In Computer Science Former

Paul, an expert in project management and development methodologies and strategic systems planning, began his career as a management consultant with one of the Big Four and later worked in IS management for a new home builder and a leading document management services firm. Paul graduated summa cum laude in Management Information Systems from the University of Dayton and earned his Master's Degree in Management from Purdue University.

Organization Position Status
Blue Diesel Senior Vice President, Client Services Current
Big Four Management Consultant Former
University of Dayton Former

Organization Position Status
Blue Diesel Vice President, Technology Current

Mr. Gerber has an extensive background in commercial software development. Prior to joining SMobile, he served as Vice President of Engineering at Sterling Commerce, a leader in the B2B and EDI industries. At Sterling Commerce, Mr. Gerber was responsible for building and leading global development teams, defining product architecture, and the conceptualization of new products and services. His efforts resulted in the successful launch and financial viability of multiple product lines at Sterling Commerce. Joel began his career in information technology in Washington, DC, working with the Department of Energy. Mr. Gerber graduated from Grove City College in Pennsylvania in 1986 with a B.S. in Engineering Physics.

Organization Position Status
Smobile Systems Senior Vice President of Product Development Current
Blue Diesel Vice President, Technology Current
Sterling Commerce, Inc. Vice President of Engineering Former
Grove City College B.S. In Engineering Physics Former

Organization Position Status
Blue Diesel Vice President & Director, Creative Current

Organization Position Status
Blue Diesel Assoc Director, Creative Current

Organization Position Status
Blue Diesel Director, Interactive Art Current

Organization Position Status
Blue Diesel Senior Manager, Accounting Current

Organization Position Status
Blue Diesel Senior Interactive Designer Current
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