BNET Industries

Market Cap:$30.1M
Last Fiscal Year Sales:$95.7M
  • Public
  • US
Dow Jones Description

Bluefly, Inc. is a leading Internet retailer that sells over 350 brands of designer apparel, accessories and home furnishings at discounts of up to 75% off of retail value. We launched our Web site in September 1998. Our net sales decreased by approximately 15% to $19,858,000 for the three months ended June 30, 2009 from $23,334,000 for the three months ended June 30, 2008. Our gross margin percentage slightly increased to 39.7% for the three months ended June 30, 2009 from 39.0% for the three months ended June 30, 2008. Our gross profit dollars decreased by 13% to $7,884,000 for the three months ended June 30, 2009 from $9,098,000 for the three months ended June 30, 2008. We had operating income of $161,000 for the three months ended June 30, 2009 as compared to an operating loss of $1,941,000 for the three months ended June 30, 2008. This improvement was primarily a result of a decrease in variable operating fulfillment expenses, a reduction in our marketing expenses and general and administrative expenses. We believe that the decrease in net sales was primarily attributable to our deliberate decrease in inventory purchases and the decline in consumer spending.

Chief Executive Officer
Melissa Payner-Gregor
Number of Employees 87
Contact Information

42 W 39th St

New York, New York 10018-3809

bluefly.com

(212) 944-8000

NAICS Code Electronic Shopping: 454111

Recent Events

  • BRIEF-Bluefly reports Q3 results

    11/10/09 - Financial Announcement - View Story

  • Bluefly Reports Positive Operating Income for Second Quarter 2009

    8/06/09 - Financial Announcement - View Story

News & Analysis

bluefly and nasdaq stock market inc. - All News and Analysis

Decision Makers

Name (plus bio) Position
Melissa Payner-Gregor Chief Executive Officer
Melissa Payner President
Brad Matson Cmo
Bradford Matson Chief Marketing Officer
Kara Jenny Chief Financial Officer
Martin Keane Senior Vice President
Monica Halpert Manager, Public Relations
George Soros
Neal Moszkowski Director

Board of Directors

Name (plus bio) Position
Ann Jackson Board of Directors
Anthony Plesner Board of Directors
Barry Erdos Board of Directors
Christopher G. McCann Board Director
David Wassong Board of Directors
James F. McCann Board of Directors
Mario Ciampi Board of Directors
Martin Miller Board of Directors
Michael Gross Board of Directors
Michael Helfand Board of Directors
Riad Abrahams Board of Directors

Melissa Payner-Gregor was appointed as the Company's President in September 2003 and became Chief Executive Officer in August 2004. From December 2000 to March 2003, Ms. Payner served as CEO and President of Spiegel Catalog. She was also a board member of The Spiegel Group, Inc. ("Spiegel") from December 2000 to March 2003. From 1997 to 2000, Ms. Payner was the Senior Vice President of Merchandising and Advertising of Spiegel. From 1995 to 1997, Ms. Payner was President and a board member of Chico FAS, Inc. Ms. Payner has also held senior executive positions with Guess?, Inc., Pastille (a Division of Neiman Marcus) and Henri Bendel.

Organization Position Status
Bluefly, Inc. Chief Executive Officer Current
Bluefly, Inc. Board of Directors Current

Organization Position Status
Bluefly, Inc. President Current
Bluefly, Inc. Board of Directors Current

Organization Position Status
Bluefly, Inc. Cmo Current

Organization Position Status
Bluefly, Inc. Chief Marketing Officer Current

Kara B. Jenny has served as the Company's Chief Financial Officer since March 2008. Ms. Jenny was Vice President of Finance from May 1999 to March 2008. Prior to that, she was an Audit Manager at Arthur Andersen LLP. She is a Certified Public Accountant and a member of the American Institute of Certified Public Accountants.

Organization Position Status
Bluefly, Inc. Chief Financial Officer Current
Bluefly, Inc. Controller Former

Organization Position Status
Bluefly, Inc. Senior Vice President Current
Bluefly, Inc. Vice President of Product Development and E-Commerce Current
Apco Graphics Inc. Regional Manager Former

Organization Position Status
Bluefly, Inc. Manager, Public Relations Current

Organization Position Status
Bluefly, Inc. Current

Ann Jackson has served as a director since August 2005. From February 2007 to February 2008, Ms. Jackson served as the EVP, Global Director of Business Development of Sotheby's. From 2005 to 2007, Ms. Jackson was the Chief Executive Officer of WRC Media, Inc. From 2003 to 2005, Ms. Jackson was a partner at Ripplewood Holdings, a private equity fund. From 1980 to 2003, Ms. Jackson worked in various departments and publications at Time, Inc. From 2002 to 2003, she served as Group President of InStyle, Real Simple, Parenting and Essence Magazines. She is the founding publisher of InStyle, which launched in 1994. During her tenure at Time, Inc., Ms. Jackson also held positions in corporate finance, direct mail for Time-Life Books Europe, served as business manager for Money Magazine and general manager for Sports Illustrated and People.

Organization Position Status
In Style, Inc. Publisher Current
Bluefly, Inc. Board of Directors Current
Real Simple Group President Former
Parenting Ltd. Group President Former
In Style, Inc. Group President Former
People Inc. General Manager Former
Ripplewood Holdings LLC Partner Former

Organization Position Status
Intralinks Inc. Chief Financial Officer and Chief Administrative Officer Current
Bluefly, Inc. Board of Directors Current
The Newsmarket, Inc. Chief Operating Officer Former
University of Pittsburgh Master of Business Administration Former
University of Manchester Bachelor of Arts In Economics Former

Organization Position Status
Hollis Enterprises LLC Current
Bluefly, Inc. Board of Directors Current
Build-A-Bear Workshop, Inc. President & Coo Former
Bluefly, Inc. President, Chief Operating Officer & Interim Chief Financial Officer Former
Limited Brands, Inc. Vice President Former
Limited Brands, Inc. Controller Former
Bluefly, Inc. Chairman Former
Build-A-Bear Workshop, Inc. Board of Directors Former

Organization Position Status
The Popcorn Factory President Current
Plow & Hearth President, Director Current
Netjumper Software LLC Current
Marist College Board Trustee Current
Bluefly, Inc. Board Director Current
Neoware Systems, Inc. Board Director Current
1-800-Flowers.com, Inc. Board of Directors Current
1-800-Flowers.com, Inc. President Former
1-800-Flowers.com, Inc. Senior Vice President Former
Marist College member Former

David Wassong has served as a director since February 2001 and became Interim Chairman of the Board of Directors in February 2007. Mr. Wassong is currently a Managing Drector at Soros and previously was a partner of Soros Private Equity which he joined in June 1998. Prior to joining Soros Private Equity, from July 1997 to June 1998, Mr. Wassong was Vice President, and previously Associate, at Lauder Gaspar Ventures, LLC, a media, entertainment and telecommunications-focused venture capital fund.

Organization Position Status
Bluefly, Inc. Board of Directors Current
Soros Private Equity Partner Former

Organization Position Status
The Popcorn Factory Chairman & CEO Current
1-800-Flowers.com, Inc. CEO Current
Netjumper Software LLC Current
GTECH Holdings Corporation Board of Directors Current
Children's Progress, Inc. Board of Directors Current
Lottomatica S.p.A. Board of Directors Current
Willis Group Holdings Limited Board Director Current
Bluefly, Inc. Board of Directors Current
St. John's Home Worker Former
GTECH, LLC Former
Marist College member Former

Mario Ciampi was appointed to the Board of Directors in August 2008. Mr. Ciampi has served as co-head of Private Special Capital Investments of Prentice Capital Management, L.P. ("Prentice"), a private equity firm, since 2007. Mr. Ciampi initially joined Prentice as a retail and consumer products consultant working on business improvements, management oversight, and due diligence for the firm's special situation investments. Prior to joining Prentice, he had a 10-year career with The Children's Place organization; during that period, he held various positions: Vice President Store Development, Sr. Vice President Operations, and President of Disney Store North America. Previously, Mr. Ciampi was the Founder and Partner of DJM Asset Management, a consulting company focused on retail real estate repositioning, financial turn-arounds, and strategic growth initiatives.

Organization Position Status
Bluefly, Inc. Board of Directors Current
Djm Asset Management, LLC Founder Former
Djm Asset Management, LLC Partner Former

Martin Miller has served as a director since July 1991. Since July 1999, Mr. Miller has served as the President of The Terbell Group, Inc., a consulting company. From October 1997 to April 2003, Mr. Miller was a partner in the Belvedere Fund, L.P., a fund of hedge funds.

Organization Position Status
Bluefly, Inc. Board of Directors Current

Organization Position Status
Bluefly, Inc. Board of Directors Current

Michael Helfand was appointed to the Board of Directors in February 2009. Since 2007, Mr. Helfand has served as the Interim Chief Financial Officer of Rothschild North America, Inc., a global investment bank. From 2006 to 2007, Mr. Helfand was the Executive Vice President of Finance at WRC Media, Inc., a publishing company. From 2003 to 2008, Mr. Helfand was a consultant for Resources Connection, Inc., a project-based professional services firm.

Organization Position Status
Bluefly, Inc. Board of Directors Current

Neal Moszkowski has been a director of the Company since 2006. He previously served as a director of the Company from March 1999 to May 2005. He has been the Co-Chief Executive Officer of TowerBrook Capital Partners, LP, a private equity investment firm, since 2005. Prior to joining TowerBrook, Mr. Moszkowski was Managing Director and Co-Head of Soros Private Equity, the private equity investment business of Soros Fund Management LLC, where he served since August 1998. From August 1993 to August 1998, Mr. Moszkowski worked for Goldman, Sachs & Co. and affiliates, where he served as Vice President and Executive Director in the Principal Investment Area. Mr. Moszkowski also currently serves as a director of Wellcare Health Plans, Inc., Bluefly, Inc. and Spheris, Inc. as well as several privately-owned companies.

Organization Position Status
Integra LifeSciences Holdings Corporation Retailer Current
Day International Group, Inc. Retailer Current
WellCare Enterprises, Inc. Chairman Current
JetBlue Airways Corporation Director Current
WellCare Health Plans, Inc. Board of Directors Current
Integra LifeSciences Holdings Corporation Board of Directors Current
Curran & Connors Inc. Board of Directors Current
CSG Systems International, Inc. Director Current
Bluefly, Inc. Director Current
Franklin Covey Company Director Current
Harmony Behavioral Health, Inc. Director Current
Day International Group, Inc. Board Director Current
WellCare Enterprises, Inc. Member Current
Curran & Connors Inc. Executive Vice President Former
Robert Half Legal Vice President Former
Goldman, Sachs & Co. Vice President Former
Goldman, Sachs & Co. Executive Director Former
Robert Half Legal Executive Director Former
Soros Fund Management Managing Director Former
Soros Private Equity Managing Director Former
JetBlue Airways Corporation Distributor Former
Soros Fund Management Co-Head of Soros Private Equity Former
Soros Private Equity Co-Head Former
Trammell Crow Company Former
Morgan Stanley Venture Partners Former
WellCare Health Plans, Inc. Board Chairman Former
WellCare Enterprises, Inc. Director Former
Stanford Graduate School of Business M.B.A. Former
Stanford University MBA Former
Amherst College B.A. Former

Organization Position Status
Bluefly, Inc. Board of Directors Current
Blackstone Group Former

Executive News

  • Spoil the Ones Who Spoiled You This Grandparents Day With 1-800-FLOWERS.COM(R)

    Reuters - 9/09/09 - View Story

  • Spoil the Ones Who Spoiled You This Grandparents Day With 1-800-FLOWERS.COM(R)

    PR Newswire - 9/09/09 - View Story

  • 1-800-FLOWERS.COM, Inc. Reports Financial Results for its Fiscal...

    MSN Money - 8/20/09 - View Story

  • 1-800-FLOWERS.COM, Inc. Reports Financial Results for its Fiscal 2009 Fourth Quarter and Full Year

    Business Wire - 8/20/09 - View Story

  • New director at Destination

    Philadelphia Business Journal - 8/17/09 - View Story

  • Time Off: Infancy Vs. Teen Years

    Forbes.com - 8/08/09 - View Story

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     BFLY $2.19 +0.07 (3.30% )
Average Volume 8,280
Shares Outstanding 13.94M
Market Cap 30.5M
Year High 2.5
Year Low 0.321
Earnings Per Share -0.39
P/E Ratio -5.62
Dividend N/A
Yield N/A
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