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Wendy Borow-Johnson: Niche Networks
Wendy Borow-Johnson is a leader in Internet marketing and advertising and President of BOOMj, a social networking and e-commerce site that caters to adults over 40. Ms. Borow-Johnson talks about BOOMj's multi-faced structure and different ways she works to broaden the site's audience base.
Tags: E-business, Wendy Borow-Johnson, Web Technology, E-business/E-Commerce, Internet, BOOMj, e-commerce, social networking
Videos 2008-03-20

Additional Resources

BOOMj, Inc. Reports on LocalAdLink
Local Advertising Solutions for a Global Market HENDERSON, Nev., Nov. 17 /PRNewswire-FirstCall/ -- BOOMj, Inc. (OTC Bulletin Board: BOMJ) http://www.boomj.com/, the leading Baby Boomer Community and Local Advertising and E-Commerce Solution for the global marketplace, today announced that LocalAdLink, a local ad solution for the global marketplace,...
Articles 2008-11-17
BOOMj.com Announces New Initiative in Pet Care Featuring Experts, Video and a Brand New Product Category in the BOOMj Store
HENDERSON, Nev., Oct. 27 /PRNewswire-FirstCall/ -- BOOMj, Inc. (BULLETIN BOARD: BOMJ) http://www.boomj.com/, the leading social networking community for Baby Boomers and adults over the age of 35 today announced it is now offering pet care products, a new expert, pet contributors and pet related video on the...
Articles 2008-10-27
BOOMj Teams with Rackspace to Gain Visibility for E-Commerce Solutions
HENDERSON, Nev., Oct. 20 /PRNewswire-FirstCall/ -- BOOMj, Inc. (OTC Bulletin Board: BOMJ) announces a solution partnership with Rackspace Hosting, Inc. . Through this relationship, BOOMj, Inc. will be able to gain visibility for its comprehensive e-commerce solutions from its I-Supply division by connecting with Rackspace's solution partner network and...
Articles 2008-10-20
BOOMj, Inc. Joins Fight Against Breast Cancer
www.boomj.com Featuring Daily Articles on Breast Cancer and Shopping Offers Benefitting Women and Charities HENDERSON, Nev., Oct. 7 /PRNewswire-FirstCall/ -- BOOMj, Inc. (OTC Bulletin Board: BOMJ) http://www.boomj.com/, the leading social networking community for Baby Boomers and adults over the age of 35 today announced its commitment to...
Articles 2008-10-07
www.BOOMj.com Launches Survey About Medical Travel Sponsored by BridgeHealth International
HENDERSON, Nev., Sept. 29 /PRNewswire-FirstCall/ -- BOOMj, Inc. http://www.boomj.com/ (BULLETIN BOARD: BOMJ) announced today that its website http://www.boomj.com/, the leading social network for Baby Boomers and Generation Jones and now one of the top 50 social networks according to ComScore, will offer a comprehensive survey about Medical...
Articles 2008-09-29
BOOMj Announces Partnership With HAPPYneuron Online Brain Games
HAPPYneuron online brain games are now available free to members of social network, BOOMj.com HENDERSON, Nev., Sept. 26 /PRNewswire-FirstCall/ -- BOOMj, Inc. (http://www.boomj.com/), the leading social networking community for Baby Boomers and adults over the age of 35, announces that they have partnered with HAPPYneuron online brain...
Articles 2008-09-26
BOOMj.com Expands Its Initiative on Fitness, Diet and Nutrition and Welcomes Sponsors Jenny Craig and Quaker Oats
HENDERSON, Nev., Sept. 24 /PRNewswire-FirstCall/ -- BOOMj, Inc. (BULLETIN BOARD: BOMJ) http://www.boomj.com/, the leading social networking community for Baby Boomers and adults over the age of 35, today announced the expansion of its initiatives on nutrition, diet and fitness. BOOMj.com is the undisputed leader in the...
Articles 2008-09-24
BOOMj.com Is the Most Visited Baby Boomer Social Network on the Web and Breaks Into the Top 50 Global Social Networks
Strategy of Focusing on Content, Commerce and Community Leads BOOMj's Growth HENDERSON, Nev., Sept. 22 /PRNewswire-FirstCall/ -- BOOMj, Inc. (BULLETIN BOARD: BOMJ) announced today that http://www.boomj.com/, the leading social network for Baby Boomers and Generation Jones, was the single most visited Baby Boomer social networking...
Articles 2008-09-22
BOOMj, Inc. Announces the I-Supply API, Bringing Commerce to Any Site on the Internet
HENDERSON, Nev., Sept. 18 /PRNewswire-FirstCall/ -- BOOMj, Inc., (BULLETIN BOARD: BOMJ) today announced the release of the I-Supply Application Programming Interface API, a fully customizable web store application for websites and social networks. The I-Supply API is the most robust e-commerce solution on the internet and can be...
Articles 2008-09-18
BOOMj, Inc. Announces New Division: LocalAdLink www.localadlink.com to Leverage the Ever-Expanding Local Advertising and Listing Revenue Opportunities
HENDERSON, Nev., Sept. 17 /PRNewswire-FirstCall/ -- BOOMj, Inc. (BULLETIN BOARD: BOMJ) the owner of the baby boomer social network http://www.boomj.com/ and the i-Supply e-commerce platform, today announced its newest division, http://www.localadlink.com/. While the world of the web is global, BOOMj, Inc. recognizes that most people shop and...
Articles 2008-09-17
BOOMj.com Launches the "Get Fit After Forty" Campaign with Fitness Expert, Chazz Weaver
LAS VEGAS -- BOOMj, Inc. (OTCBB: BOMJ) (www.boomj.com), a leading Web-based, social-network and e-commerce site, today announced BOOMj's "Get Fit After Forty" Campaign. For this initiative, BOOMj has partnered with fitness expert and published author, Chazz Weaver, to tackle adult weight issues. Chazz Weaver completely de-conditioned his award-winning...
Articles 2008-07-08
BOOMj.com Grows Its Expert Network
15 New Experts Contribute Customized Original Content and Become Members of the BOOMj.com Social Community LAS VEGAS -- BOOMj, Inc. (OTCBB: BOMJ) (www.boomj.com), a leading Web-based niche social network and e-commerce site serving more than 78 million Baby Boomers and adults over 35, today announced the addition of...
Articles 2008-06-30
BOOMj Inc. Appoints Media Executive Michael Warsinske to the Board of Directors
LAS VEGAS -- BOOMj Inc. (OTCBB:BOMJ) (www.boomj.com), a leading Web-based niche social network and e-commerce site serving more than 78 million Baby Boomers and adults over age 35, today announces the appointment of Michael Warsinske, CEO and Founder, Warsinske Ventures, an Internet Asset Holding Company with combined annual sales of...
Articles 2008-06-09
BOOMj.com Announces Partnership with AmericanLife TV Cable Network Devoted to Baby Boomer Generation
www.BOOMj.com and AmericanLife TV Network Partnership Will Offer Baby Boomers Key Programming and E-Commerce Opportunities LAS VEGAS -- BOOMj, Inc. (OTCBB: BOMJ)(www.boomj.com), a leading Web-based niche social network and e-commerce site serving more than 78 million Baby Boomers and adults over age 35 announced a strategic cross-promotion partnership...
Articles 2008-06-04
BOOMj Partners with Vidshadow to Provide Video Platform
BOOMj.com Integrates the Newly Enhanced Vidshadow Media Player to Broadcast Baby Boomer Content to Their Members LAS VEGAS -- BOOMj (OTCBB:BOMJ)(www.BOOMj.com), the leading social network for Baby Boomers and Generation Jones, today announced an agreement with Vidshadow, Inc. (Pink Sheets:VSHD) (www.Vidshadow.com), one of the Web's fastest growing online...
Articles 2008-06-03
AmericanLife TV Network Announces Strategic Partnership With Web-Based Social Network Leader, BOOMj.com
AmericanLife TV Network SM( www.americanlifetv.com ), the cable network devoted to the Baby Boomergeneration, announced today a strategic cross-promotion partnership withBOOMj, Inc. (OTCBB: BOMJ), www.boomj.com , a leading Web-based niche socialnetwork and e-commerce site serving more than 78 million Baby Boomers andadults over age 35. The strategic partnership...
Articles 2008-05-20
BOOMj Store Announces New Beauty Category Offering a Variety of Brands
Products Now Available Include Yves Saint Laurent, Chanel, and More LAS VEGAS -- BOOMj, Inc., (OTCBB:BOMJ) a leading Web-based niche social network and e-commerce site serving more than 78 million Baby Boomers and adults over 35, announced today that the BOOMj store will now feature more than 20,000...
Articles 2008-04-23
BOOMj.com Names Top 10 'Green' Baby Boomers
Leading Online Destination Honors Eco-Friendly Boomers This Earth Day LAS VEGAS -- BOOMj, Inc. (OTCBB: BOMJ)(www.boomj.com), a leading Web-based niche social network and e-commerce site serving more than 78 million Baby Boomers and adults over 35, today named the "Top 10 Green Baby Boomers," in honor of Earth...
Articles 2008-04-21
Videos of CEOs From National Investment Conference Presented by SCIA -- Southern California Investment Association in Newport Beach, CA
Southern California InvestmentAssociation, Inc. videos of CEOs and management presenting their pans forgrowth and opportunity may be viewed at www.sciaonline.org under ViewRecent Presenters. Ault Glazer & Co., Inc. - (PINKSHEETS: AULT) - www.aultglazer.com; Big Apple Consulting USA, Inc. - www.bigappleconsulting.com; BioFuels Energy LLC -...
Articles 2008-04-18
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