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- Chicago Tribune Marketing Column.
- By Jim Kirk, Chicago Tribune Knight Ridder/Tribune Business News Dec. 19--NBC's decision late last week to accept some hard-liquor advertising may upset some viewers by opening the door to similar ads, but, paradoxically, also may help quash the potentially explosive growth of so-called "malternatives"...
- Research articles 2001-12-19
- Inside the top 50 American companies - food companies - The Leading 150
- 1 Philip Morris, New York Chairman, CEO: Michael Miles 1992 sales: $33 billion Core companies/brands: Kraft General Foods, Miller Brewing, Kraft, Oscar Mayer, Post, Maxwell House, Jell-O, Kool-Aid, Philadelphia Brand, Louis Rich, Sealtest, Breyers, Budget Gourmet, Knudsen, Lender's, Birds Eye, Tombstone, Seven Seas, Minute Rice, Claussen, Bull's Eye, Parkay, Entenmann's,...
- Research articles 1993-07-01
- Inside the leading 50
- Inside the leading 501 Philip Morris New York Chairman, CEO: Hamish Maxwell 1989 sales: $26.37 billion It didn't take long for the country's largest food company to show off what company executives meant when they talked of the "synergies" that were bound to come from the Kraft/General Foods alliance. ...
- Research articles 1990-07-01
- A-B will offer new brands in test markets - Anheuser-Busch
- A-B will offer new brands in test markets
- Research articles 1991-03-11
- The world's largest brewer, Anheuser-Busch - Business Briefs - Anheuser-Busch expands to Russia under Bud brand - International Pages - Brief Article
- The world's largest brewer, Anheuser-Busch (A-B) has said it will start selling its flagship beer brand in Russia, one of the world's fastest-growing beer markets, under the Bud brand mark, according to reports in the Wall Street Journal. A-B had stopped the sale of the beer in Russia under the...
- Research articles 2002-03-04
- A-B's lesson: Spend less on ads, sell more; Brewer's new media push to manage brand portfolio is paying off.(management of Anheuser-Busch Companies Inc)
- Byline: JEREMY MULLMAN Byline: JEREMY MULLMAN
- Research articles 2006-04-24
- Beer Marketers Still Slow To Pour Dollars Online
- (Note: This post, authored by David Kaplan, originally appeared on BNET's partner site paidContent.org. --D.P.H.) While the story of marketers shifting their ad spend from traditional media to digital media has been fairly constant, not all ad categories have been aggressive in making the switch. Beyond the...
- Blog posts 2008-07-16
Additional Resources
- Genomma Lab Reaffirms Zero Ownership Stake in the Laser Hair Removal Chains Neoskin and Depilite
- MEXICO CITY, Nov. 11 /PRNewswire/ -- Genomma Lab Internacional, S.A.B. de C.V. (BMV: LAB) ("Genomma" or "the Company"), a leading Mexican over-the-counter ("OTC") pharmaceuticals and personal care products company announced today that it owns no shares in the laser hair removal chain "Neoskin," which has recently been the subject...
- Articles 2008-11-12
- Impact of Budweiser sale
- The recent sale of the Anheuser-Busch Companies to Belgian conglomerate InBev has potential implications for the entire sports community. Budweiser and the other A-B brands have been major advertisers on televised sporting events--to the tune of $218,000,000 a year--and also perennial major sponsors of outdoor sporting and conservation organizations. ...
- Articles 2008-11-01
- Response Biomedical Announces Launch of RAMP® Technology in 3M™ Rapid Detection Flu A+B Test at ICAAC/IDSA Conference
- VANCOUVER, Oct. 30 /PRNewswire-FirstCall/ -- Response Biomedical Corporation (TSX: RBM, OTCBB: RPBIF) announces the debut of its RAMPR technology in the 3MTM Rapid Detection Flu A+B Test at the 48th Annual ICAACR/IDSA 46th Annual Meeting in Washington D.C., officially launching the RAMPR Influenza A/B Assay in the United States....
- Articles 2008-10-30
- WN Pharmaceuticals Inc
- EVERETT, Wash. -- Building consumer trust in a new supplement line depends on quality, affordability, promotion and unique product offerings. With all these attributes in place, Holista natural products are becoming natural favorites among pharmacists and consumers alike. As an emerging brand from WN Pharmaceuticals Inc., Holista is...
- Articles 2008-10-20
- 'Master of Trend' Allen B. Schwartz to Introduce ALLEN B. Exclusively at JCPenney
- New Brand from Coveted Industry Designer Delivers Casual Chic and California Cool Style to Trendy Customers PLANO, Texas -- J. C. Penney Company, Inc. (NYSE: JCP) today announced the launch of ALLEN B.[R], a complete women's fashion sportswear and dress collection designed by Allen B. Schwartz to be...
- Articles 2008-10-14
- R.A.B. Food Group, LLC Changes Corporate Name to 'The Manischewitz Company'
- SECAUCUS, N.J., Oct. 6 /PRNewswire/ -- R.A.B. Food Group, LLC today announces the renaming of the company to The Manischewitz Company. This name changes reflects the full transition to the company's new ownership. The Manischewitz Company President and Chief Executive Officer Bruce Bossidy said, "We are...
- Articles 2008-10-06
- F.A.B. appoints Lewis
- F.A.B., Inc. Frosty Acres Brands announced the appointment of William Bill F. Lewis II to the position of Senior Vice President of Sales. In this role, Bill will be responsible for sales operations of the company and the continued development of growth in the EA.B. membership and family...
- Articles 2008-10-01
- Quidel Influenza Test Selected for FluSTAR® Surveillance Program
- QuickVue([R]) Test to Be Exclusive for 2008/09 Influenza Season SAN DIEGO -- Quidel Corporation (NASDAQ:QDEL), a leading provider of rapid point-of-care POC diagnostic tests, announced today that the QuickVue brand Influenza A+B test is the rapid flu test selected by Roche for use in over 400 physician offices...
- Articles 2008-09-22
- TBA Global Ranked as a Worldwide Top Event Agency by Special Events Magazine
- Leading event agency TBA Global was named #4 in SpecialEvents Magazine's list of the world's Top 50 event agencies. The assessmentof the special event industry appears in the magazine's September 1, 2008issue. "We are pleased to again be recognized as a top event agency," said Lee Rubenstein...
- Articles 2008-09-11
- What's on Tap: Budweiser American Ale
- WELL, I'M CAUGHT between a rock and hard place. Let me explain: Anheuser-Busch, the jolly-about-to-be-Belgian-owned giant, has a new beer: Budweiser American Ale. I like it, and that's the rub. Anheuser-Busch has made ales before. But this one's the first ale to ever carry the Budweiser name....
- Articles 2008-08-26
- Coca-Cola FEMSA Announcement
- Coca-Cola FEMSA, S.A.B. de C.V. ("Coca-ColaFEMSA") (NYSE: KOF) (MXSE: KOFL) and The Coca-Cola Company entered into anagreement to jointly acquire the Colombian Brisa bottled water businessincluding the Brisa brand and production assets from Bavaria, asubsidiary of SABMiller. The closing of the transaction is subject to approval from the Colombiananti-trust authorities...
- Articles 2008-08-07
- CEMEX Explores Sale of Its Australian Concrete Pipes and Products Assets
- MONTERREY, Mexico -- CEMEX, S.A.B. de C.V. (NYSE: CX) announced today that it is exploring the sale of certain assets in Australia. The proceeds from the potential asset sale will be used for debt reduction. The assets being considered for sale operate under the Humes brand name and...
- Articles 2008-08-07
- Brewer plans to squeeze more out of Bud Light Lime
- NEW YORK -- Brewer InBev is already looking for ways to cut costs once its acquisition of Anheuser-Busch is complete, possibly by year's end. In the meantime, A-B plans no let-up in the marketing of its brands, especially up-and-comer Bud Light Lime, which launched in April. A-B marketing...
- Articles 2008-07-23
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