Datamonitor

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• Report: private-label brands gaining headway.(TOP OF THE NEWS)(Brief article)

  - 2006-03-01

  Private label continues to make inroads into the territory of famous brands, according to a new report from Datamonitor. According to the report, which was released in January, consumer spending on private-label food, drinks and personal care reached Private label continues to make inroads into the...

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• Key Industry Analyst Names Medsite Leader in eDetailing Industry; Datamonitor Report Cites Physician Relationship Management, Brand Equity and Integrated Platform as Key Strengths

  - 2005-02-09

  NEW YORK -- Medsite, the leader in e-pharmaceutical marketing, today announced that its positioning in the industry has been sustained in a report released by independent market research firm, Datamonitor. Electronic Detailing: Reaching Physicians with Consistent and Comprehensive Marketing Message Online, published in December 2004, notes that "Medsite has been,...

  Tags: leader, Datamonitor, brand equity, physician, brand

• Brand-building holds the key to iTV success: iTV has been somewhat of a damp squib but Datamonitor predicts a brighter future. (Analysis).

  - 2002-08-29

  Interactive television-based retail was once seen as the "killer application" of digital TV, but disappointing early results led to widespread scepticism. A new report by research company Datamoniror argues that for most products and services, inter Interactive television-based retail was once seen as the "killer...

  Tags: analysis, brand, Datamonitor, iTV, TV