BNET Industries
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- US
Dow Jones Description
Cable Television Services
Number of Employees 5,000
Peer Companies
NAICS Code Offices of Other Holding Companies: 551112
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Spearheading Brand Strategies.(ESPN Inc., Walt Disney Co. Walt Disney Studios)(Brief article)
By Staff David Preschlack, 33 Disney and ESPN Networks David Preschlack has come a long way since 1995 when he began at ESPN as a videotape librarian. ...
ESPN MAKES JUMP TO MAJOR LEAGUE; Q&A: Network President George Bodenheimer on the brand's first outing in the broadcast upfront.(News)(Interview)
Byline: ANDREW HAMPP Byline: ANDREW HAMPP
Syntax-Brillian Raises Revenue Guidance
Olevia LCD TV Sales Strong on Increased Brand Awareness and Robust Black Friday Performance TEMPE, Ariz. -- Syntax-Brillian Corporation (Nasdaq:BRLC), one of the world's fastest growing marketers of LCD and LCoS[TM] TVs and digital entertainment products, announced today that it has raised revenue guidance for the company's fiscal 2007...
Telly Visionary
It's less than 18 hours till kickoff, and pregame jitters are starting to creep in on CBS's all-new set for The NFL Today. The gridiron is looking a little too blue through the monitor. One meaty cohost is awestruck--even rattled--by the barrage of information coming from dozens of different screens....
ESPN's Boxing Series, The Contender 2, Delivers Knockout Numbers in First Two Weeks for the Everlast Brand
NEW YORK -- Everlast, the Exclusive Supplier of Boxing Equipment and Active Wear for ESPN Series, The Contender, Contributes Brand Awareness to Increased Viewer Ratings
JCPenney Launches Exclusive X Games Boys Apparel Line with ESPN Consumer Products; Authentic Action Sports Lifestyle Brand Introduced for Back-to-School
PLANO, Texas -- J. C. Penney Company, Inc. (NYSE:JCP) hits the half-pipe with the introduction of X Games boys' apparel developed as a collection with ESPN Consumer Products and X Games -- the premier action sports competition in the world. The X Games brand lifestyle apparel will be available in...
CONVERSE UNVEILS NEWEST STAR SHOE; NEXT WEEK, THE BRAND WILL LAUNCH THE DWYANE WADE SIGNATURE BASKETBALL SHOE, ITS FIRST SUCH MOVE SINCE 1923.
Byline: Brian Russak NEW YORK -- It's been 82 years, but Converse is finally ready to bow its first basketball shoe named after an athlete since the iconic Chuck Taylor All Star. This Friday, in advance of its...
Brand Builders 2005.(CENTURY AWARD WINNERS)
They're some of the best in the business. On June 21, as part of the Promax & BDA conference at New York's Marriott Marquis, a small group of marketing and promotions pros will be awarded this year's Brand Builders Awards, sponsored by Broadcasting & Cable and...
Brand builders 2005.(SPECIAL REPORT)
They're some of the best in the business. On June 21, as part of the Promax & BDA conference at New York's Marriott Marquis, a small group of marketing and promotions pros will be awarded this year's Brand Builders Awards, sponsored by Broadcasting & Cable and...
ESPN's mobile ambitions: the sports network readies plans for its next brand extension.(SPECIAL REPORT: MOVING INTO MOBILE)
First there was ESPN the network. Then a second network, ESPN2. Then ESPN the Magazine; ESPNZone the restaurant; and ESPN Broadband (now called ESPN 360). By next year, another iteration will hit the streets, ESPN Mobile. ...


