<![CDATA[brand equity Resources | BNET]]> en-us <![CDATA[Tourism Advertising: ROI Driven Destination Brand Equity Management]]> Wed, 01 Oct 2008 00:00:00 -0700 <![CDATA[Symantec Online Fraud Protection Helps Businesses Combat Online Fraud, Protect Brand Equity]]> Mon, 19 May 2008 00:00:00 -0700 SYMC SYMC <![CDATA[Lincoln MKX Beats Undefeated Lexus RX: "Quality, innovation, and brand equity creates value," says Strategic Vision]]> Tue, 23 Oct 2007 00:00:00 -0700 F F <![CDATA[More Jeep models may mean less brand equity; Chrysler's move to add Patriot, other lines could be confusing consumers.(News)]]> Mon, 08 Oct 2007 00:00:00 -0700 <![CDATA[Challenges In Creating Brand Equity For Products With Short PLC]]> Sun, 08 Apr 2007 00:00:00 -0700 <![CDATA[The proof is in the package: new metallized film replaces foil and provides more benefits and advantages, including improved brand equity and production savings.(TECH REPORT)]]> Sat, 01 Jul 2006 00:00:00 -0700 UL UL <![CDATA[Brand Strategy Management Focussing Customers: The Strategic Use of Sport Sponsorship in Service Industry]]> Mon, 26 Jun 2006 00:00:00 -0700 <![CDATA[OnRequest Images and the American Marketing Association to Present Webinar on Increasing Brand Equity Through Custom Photography]]> Wed, 17 May 2006 00:00:00 -0700 <![CDATA[The Economic Times, India, Brand Equity column.]]> Wed, 01 Feb 2006 00:00:00 -0800 F F <![CDATA[The American Marketing Association and Reshare Corporation Present ''Collaborative online/offline sales & marketing: enhancing brand equity, decreasing customer defection, diminishing channel conflict'']]> Thu, 28 Apr 2005 00:00:00 -0700 <![CDATA[Team Citibank wins Brand Equity Quiz '05.]]> Tue, 12 Apr 2005 00:00:00 -0700 C C <![CDATA[Brand Equity: Capitalizing on Intellectual Capital]]> Thu, 03 Mar 2005 00:00:00 -0800 <![CDATA[Key Industry Analyst Names Medsite Leader in eDetailing Industry; Datamonitor Report Cites Physician Relationship Management, Brand Equity and Integrated Platform as Key Strengths]]> Wed, 09 Feb 2005 00:00:00 -0800 <![CDATA[Building Powerful Strategies That Strengthen Brand Equity]]> Fri, 01 Oct 2004 00:00:00 -0700 <![CDATA[A Discussion: Branding In The World Of E-commerce Building Brand Equity Through Many "Moments Of Truth"]]> Fri, 01 Oct 2004 00:00:00 -0700 <![CDATA[Designing the Branded Experience: How Conoco Broke the Convenience Store Mold: Building Brand Equity Through Many "Moments of Truth"]]> Fri, 01 Oct 2004 00:00:00 -0700 COP COP <![CDATA[Brands That Perform: The Role of Organizational Performance in Building Brand Equity]]> Thu, 19 Aug 2004 00:00:00 -0700 <![CDATA[Research and Markets: Building Brand Equity in the Molecular Biology Market - Over 1,500 Life Scientists Surveyed]]> Tue, 03 Aug 2004 00:00:00 -0700 <![CDATA[Highest brand equity: General Electric.(News)]]> Mon, 03 May 2004 00:00:00 -0700 GE GE <![CDATA[Exclusive: Microsoft, GE top brand equity study.(News)]]> Mon, 19 Jan 2004 00:00:00 -0800 GE MSFT GE,MSFT